Marketing 3.0
Marketing 3.0
Marketing 3.0
Prospectus 2016
Education Reimagin[ed]
accredited
affordable
accessible
Education Reimagin[ed]
VISION
MISSION
Principal's Message
The Management College of
Southern Africa (MANCOSA) is proud
to introduce you to its prestigious
Graduate School of Business [GSB].
The Mancosa [GSB] is the leading
international business school in Africa
which focuses on the development
of the new age business leader. The
Mancosa [GSB] Master of Business
Administration (MBA) degree is
offered throughout the world with
over 2300 graduates adding value to
themselves, their organisations and
their countries. The Mancosa[GSB]
has a remarkable record of preparing
its students for leadership and
management positions.
Professor Y M Karodia
Principal
About The
Business School
The Mancosa [GSB] situated in
Durban, South Africa overlooks the
bustling Durban port. It serves as an
innovation hub for executive education
and postgraduate management
programmes, including the flagship
and highly rated Master of Business
Administration (MBA) degree. A selection
of high end Executive Education training
courses is also offered to meet the
requirements of professionals in both the
private and public sectors.
The Mancosa [GSB] features student
engagement pods, an interactive
auditorium, spacious seminar rooms,
networking spaces, state-of-the-art
teaching and learning technologies as
well as an extensive reference library
with access to a multitude of electronic
resources to ensure that students are
afforded the tools for development.
The eco-friendly Mancosa [GSB] facility
is a pinnacle of modern and innovative
architecture and has been designed in
response to the multifaceted concern
for global sustainability in business and
industry. Local and international visitors
agree that the GSB is certainly an
innovative green space that reduces
eco-sins and stands out in the proverbial
urban jungle.
Since its inception, the Mancosa [GSB]
has continued to be responsive to the
changing management education
needs of dynamic markets. Expansion
opportunities and wider impact activities
have been the fruitful outcome of its
dedication and commitment towards
providing high quality education that is
driven by a student centric approach.
02 Mancosa [GSB]
Mancosa [GSB] 03
STUDENTS
04 Mancosa [GSB]
ALUMNI
CAMPUS
Mancosa [GSB] 05
Name
Chen Jones
06 Mancosa [GSB]
Company
7 World Group
Occupation
Chief Executive Officer
Ashvir Harcharan
Ethekwini Municipality
Senior Manager
Interactive
The use of a range of teaching methods including formal lectures, case studies, group-work and self-study
exercises are core to the success of the programmes. These methods help to build skills and competencies
which develop students managerial capabilities.
Overall Experience
The Mancosa [GSB] programmes are designed and structured to stimulate you intellectually. The rigour of the
programmes and the effort required to complete them successfully will ensure that you acquire the knowledge,
skills and abilities to face the challenges of the business world. Optional international study tours are offered to
enrich the MBA programme.
Mancosa [GSB] 07
Name
Reshma Ramnandan
08 Mancosa [GSB]
Company
Right to Care
Occupation
Regional Pharmacy Technical Advisor
Mancosa [GSB] 09
10 Mancosa [GSB]
REA
ADY TO LEAD
Mancosa [GSB] 11
Name
Jason Barron
12 Mancosa [GSB]
Company
Nedbank
Occupation
Regional Sales Manager
Academic Support
Study Guides
Study guides for each module include prescribed and recommended readings, practical assignments,
assessment activities and tutorials. In addition, textbooks are prescribed to supplement these readings.
Academic Support
The Mancosa [GSB] academic faculty have industry experience and expertise to ensure that students
receive continuous support and guidance. Full time academics are appointed in the various support
centres to provide face to face, telephonic and email support to students.
Enrichment Workshops
Additional workshops are held throughout the year and are based on demand.
Student Support
The Mancosa [GSB]s Student Support Department provides students with comprehensive support on all
aspects relating to their studies. The student portal (www.mymancosa.com) provides all registered students
with a range of academic support and information.
Mancosa [GSB] 13
Students who do not possess the above or equivalent qualification may be admitted to the MBA degree upon
completion of the Postgraduate Diploma in Business Management.
Duration: 2 Years
Students who
possess a Bachelors
degree level (6/7) or
equivalent
14 Mancosa [GSB]
Postgraduate Diploma in
Business Management
(1 year)
Mancosa [GSB] 15
16 Mancosa [GSB]
CREDITS
TYPE
15
Core
15
Core
15
Core
Operations Management
15
Core
Financial Management
15
Core
Managerial Economics
15
Core
Strategic Management
15
Core
15
Core
120
Project Management
15
Elective
Entrepreneurship
15
Elective
15
Elective
Leadership
15
Elective
15
Elective
Environmental Management
15
Elective
Change Management
15
Elective
Dissertation
45
Core
60
Mancosa [GSB] 17
Name
Dr Duvai Mukuvisi
18 Mancosa [GSB]
Company
KZN Provincial Department of Health
Occupation
Provincial Technical Advisor
Brazil
Russia
India
The MANCOSA MBA has been rated the first choice Private Business
School MBA for employees.
Did you know?
The reasons for the Mancosa [GSB] graduates undertaking an MBA
include:
The effect of the MBA programme on life outside the business
school: increased self-confidence (83%), improved strategic
thinking ability (75%), personal growth (75%) and improved
communication skills (75%).
(Source: Financial Mail MBA Survey 2012)
China
Postgraduate Diploma in
Business Management (NQF Level 8)
Programme Description
The complexities of the global business
environment dictate that the management
of businesses is never a linear process. Business
managers are constantly required to adapt
and innovate at a rapid pace in order to
remain competitive.
The Postgraduate Diploma in Business
Management is a one-year postgraduate
programme that provides students
with advanced knowledge, skills and
competencies in the key functional areas of
business management. This programme will
ensure that students are able to apply their
management competencies to the complex
and changing business environment in order to
drive organisational sustainability and growth.
Upon completion of this programme, students
will be able to make informed decisions at
middle and senior levels of management.
This programme will equip students with the
necessary skills and advanced knowledge to
be successful managers and leaders in the
challenging and diverse environments in which
they find themselves.
Mode of Delivery
This programme is offered through
distance learning and a series of additional
support options are available.
Who Should Apply?
Individuals whose position require
an integrated knowledge in the areas of
business management.
Individuals who strive to climb the
corporate ladder and enter into the
realm of business managers.
Entrepreneurs who can adopt effective
strategies and create business opportunities.
20 Mancosa [GSB]
Career Opportunities
Business Manager
Business Consultant
Entrepreneurs
Mr Johan Bekker
Business and Life Skills
Coach
Business Analyst
Business Strategist
Programme Outcomes
For the programme outcomes and further details regarding the programme please
email: [email protected]
Admission Requirements
The minimum entry requirement is an appropriate Bachelors Degree or appropriate
Advanced Diploma. It is possible to gain entry to the programme on the basis of
Recognition of Prior Learning (RPL). For futher information on this alternative route,
please contact a student consultant.
Articulation
Students who successfully complete the Postgraduate Diploma in Business
Management can enrol directly onto the Mancosa [GSB] MBA degree.
Postgraduate Diploma in
Business Management
NQF level 8
12 Months
MBA
NQF level 9
18 Months
Programme Structure
All students must complete four core modules in the first semester. In semester two,
students must complete three core modules in addition to one module chosen from a
set of electives.
Duration: 1 Year
SEMESTER ONE
SEMESTER TWO
Strategic Management
Marketing Management
Operations Management
Organisational Behaviour
Postgraduate Diploma in
Educational Management (NQF Level 8)
Programme Description
Effective leaders and education managers
must find new ways to address regulatory,
leadership and management challenges to
embrace opportunities in the educational
environment. Educational complexities have
coalesced to push for knowledge and skills
transformation to bring about change in
technology, human resources, innovation,
teacher qualities and accountability initiatives.
The Postgraduate Diploma in Educational
Management is a one year specialised
programme designed to meet the needs
of educational managers in this climate of
change. It incorporates the latest strategic
thinking in educational leadership and
management. The programme develops
communication, interpersonal and financial
skills in a way that enables educators to
draw from both the theory and practice of
management.
Mode of Delivery
This programme is offered through distance
learning and a series of additional support
options are available.
Who Should Apply?
Newly appointed Principals who are
interested in capacity building.
Educators in the GET, FET and
ABET sectors.
Education Department Officials
responsible for education management.
Subject Advisors and any person
involved in educational
management.
Educational Curriculum Reviewers
and Developers.
Individuals who wish to advance
their careers in the education sector.
Career Opportunities
School Principal
Deputy Principal
School Head of Department (HOD)
Managers/Officials in Departments of Education
Mr Richard Chetty
SSA Service Director
Samsung
Programme Outcomes
For the programme outcomes and further details regarding the programme please
email: [email protected]
Admission Requirements
The minimum entry requirement is an appropriate Bachelors Degree or appropriate
Advanced Diploma. It is possible to gain entry to the programme on the basis of
Recognition of Prior Learning (RPL). For futher information on this alternative route,
please contact a student consultant.
Articulation
Applicants who successfully complete the Postgraduate Diploma in Educational Management
can enrol directly onto the Mancosa [GSB] MBA degree.
Postgraduate Diploma in
Educational Management
NQF level 8
12 Months
MBA
NQF level 9
18 Months
Programme Structure
All applicants must complete three core modules in the first semester. In semester two,
they must complete two core modules in addition to one module chosen from a set
of electives. It is recommended that an applicant choose the Research in Education
module from the set of electives should he/she wish to pursue the MBA degree.
Duration: 1 Year
SEMESTER ONE
SEMESTER TWO
Governance in Education
Educational Leadership
Mancosa [GSB] 21
Postgraduate Diploma in
Project Management (NQF Level 8)
Programme Description
Within the context of internationalisation,
21st century organisations have developed
a completely new way of doing business
that has overturned the rigid, hierarchical
and divided system of labour in years past.
This new model hinges on projects: distinct
activities grouped together with the aim of
attaining a specified goal whether its a
new software package, a marketing strategy
or a new brand of toothpaste. Initiating,
planning, executing, and evaluating every
project requires specialised knowledge and
expert project management skills. A project
management expert can quickly adapt,
organise and troubleshoot, meaning that
he or she adds tremendous value to any
organisation.
The Postgraduate Diploma in Project
Management is a one-year specialised
programme that enables students to develop
an advanced understanding of concepts,
approaches and tools relevant to the field of
project management. Project management
impacts directly on the growth and
advancement of most modern organisations
and is a much-sought-after qualification
both as an area of specialisation and as a
complimentary qualification to any career.
The programme enhances the capacity of
managers to improve production and service
delivery thereby contributing to organisational
effectiveness. The programme also provides
for the attainment of quantitative skills in
project finance and project management.
Mode of Delivery
This programme is offered through
distance learning and a series of additional
support options are available.
22 Mancosa [GSB]
Dr Bernard Mashaba
Private Medical Practice
Mashaba Holdings (Pty) Ltd
Project Co-ordinator
Operations Manager
Project Management Consultant
Programme Outcomes
For the programme outcomes and further details regarding the programme please
email: [email protected]
Admission Requirements
The minimum entry requirement is an appropriate Bachelors Degree or appropriate
Advanced Diploma. It is possible to gain entry to the programme on the basis of
Recognition of Prior Learning (RPL). For futher information on this alternative route,
please contact a student consultant.
Articulation
Students who successfully complete the Postgraduate Diploma in Project
Management can enrol directly onto the Mancosa [GSB] MBA degree.
Postgraduate Diploma in
Project Management
NQF level 8
12 Months
MBA
NQF level 9
18 Months
Programme Structure
All students must complete eight modules for the year.
Duration: 1 Year
SEMESTER ONE
SEMESTER TWO
Career Opportunities
Marketing Manager
Marketing Researcher
Brand/ Advertising Manager Sales Manager
Programme Outcomes
For the programme outcomes and further details
regarding the programme please email: [email protected]
Admission Requirements
The minimum entry requirement is an appropriate Bachelors Degree or appropriate
Advanced Diploma. It is possible to gain entry to the programme on the basis of
Recognition of Prior Learning (RPL). For futher information on this alternative route,
please contact a student consultant.
Articulation
Students who successfully complete the Bachelor of Commerce Honours in Marketing
Management degree can enrol directly onto the Mancosa [GSB] MBA degree.
Bachelor of Commerce Honours
in Marketing Management
NQF level 8
12 Months
MBA
NQF level 9
18 Months
Programme Structure
All students take the same four core modules in the first semester. In semester two,
students must complete a research report in addition to two modules chosen from a
set of electives.
Duration: 1 Year
SEMESTER ONE
SEMESTER TWO
Service Marketing
- E-Marketing
Marketing Research
- International Marketing
Research Methodology
Mode of Delivery
This programme is offered through
distance learning and a series of additional
support options are available.
Mr Marubini Ramatsekisa
National Lotteries
Commission
Risk Management
Specialist
- Relationship Marketing
Elective Two: Choose one of the following electives
- Brand Management
- Marketing Communications
- Direct Marketing
Research Report
Mancosa [GSB] 23
Career Opportunities
Human Resource Consultant Labour Relations Officer
Human Resource Strategist Human Resource Manager
Programme Outcomes
For the programme outcomes and further details regarding the programme please
email: [email protected]
Admission Requirements
The minimum entry requirement is an appropriate Bachelors Degree or appropriate
Advanced Diploma. It is possible to gain entry to the programme on the basis of
Recognition of Prior Learning (RPL). For futher information on this alternative route,
please contact a student consultant.
Articulation
Students who successfully complete the Bachelor of Commerce Honours in Human
Resource Management degree can enrol directly onto the Mancosa [GSB] MBA
degree.
Bachelor of Commerce Honours
in Human Resource Management
NQF level 8
12 Months
MBA
NQF level 9
18 Months
Programme Structure
All students take the same four core modules in the first semester. In semester two,
students must complete a research report in addition to two modules chosen from a
set of electives.
Duration: 1 Year
SEMESTER ONE
SEMESTER TWO
Organisational Behaviour
- Diversity Management
Labour Relations
- Performance Management
Research Methodology
Mode of Delivery
This programme is offered through
distance learning and a series of additional
support options are available.
- Labour Law
- Industrial Counselling and Group Dynamics
- Human Resource and Business Ethics
Research Report
24 Mancosa [GSB]
Career Opportunities
Public Administration Manager
City or Council Manager
Public Service Manager
Municipal Manager
Programme Outcomes
For the programme outcomes and further details regarding the programme please
email: [email protected]
Admission Requirements
The minimum entry requirement is an appropriate Bachelors Degree or appropriate
Advanced Diploma. It is possible to gain entry to the programme on the basis of
Recognition of Prior Learning (RPL). For futher information on this alternative route,
please contact a student consultant.
Articulation
Students who successfully complete the Bachelor of Public Administration Honours
degree can enrol directly onto the Mancosa [GSB] MBA degree.
Bachelor of Public
Administration Honours
NQF level 8
12 Months
MBA
NQF level 9
18 Months
Programme Structure
All students take the same four core modules in the first semester. In semester two,
students must complete a research report in addition to two modules chosen from a
set of electives.
Duration: 1 Year
SEMESTER ONE
SEMESTER TWO
Mancosa [GSB] 25
Education Reimagin[ed]
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DURBAN
PO Box 49494, East End
Durban, 4018, South Africa
Tel: +27 31 300 7200 / Fax: +27 31 300 7297
Email: [email protected]
Email: [email protected]
26 Samora Machel Street
Durban, 4001, South Africa
JOHANNESBURG
PO Box 291534, Melville
Johannesburg, 2109, South Africa
Tel: +27 11 853 3000 / Fax: +27 11 482 9072
Email: [email protected]
1 Cedar Avenue, Auckland Park
Johannesburg, 2092, South Africa
CAPE TOWN
PO Box 411, Rondebosch, 7701
Cape Town, South Africa
Tel: +27 21 671 6576 / Fax: +27 21 671 4306
Email: [email protected]
First Floor, Stadium on Main Building
99 Main Road, Claremont, 7708
EAST LONDON
Tel: + 27 43 721 1774
Email: [email protected]
90 Vincent Road, Vincent
East London, 5217, South Africa
POLOKWANE
Tel: +27 15 290 2896/9 Fax: +27 15 290 2841
Email: [email protected]
Ground Floor, Block A, Edupark Campus
Webster Street, Polokwane, 0699
INTERNATIONAL OFFICES
Namibia l Zambia l Botswana l Swaziland
MANCOSA is registered with the Department of Higher Education and
Training (DHET) as a private higher education institution under the Higher
Education Act, 1997 (as amended). Registration No.2000/HE07/003.