The Stock Market Investment Guide | 1

Why should I invest my money?

The biggest enemy we are fighting is inflation. It is the general increase of prices of
goods year after year after year. Whether we like it or not, the prices of food,
transportation, rent, electricity, and other necessities will continue to increase. This is
an inescapable truth.
If your dreams cost P1M now, it will cost P1.2M in five years. In ten years it will cost
P1.6M, and in 20 years, it will nearly triple to P2.8M.
The good news is that we can fight inflation. This is by learning how to invest.
Those who can invest above inflation will be able to accumulate wealth and become
rich, while those who can't will create poverty and become poor.

The Stock Market Investment Guide | 2

What would happen if I don't invest?

Inflation is an invisible enemy, so you won't notice the impact today or tomorrow. The
full impact of failing to fight inflation will be realized when you decide to retire. If you
do not have enough money for your retirement, you'll spend the last of your days being
financially constrained, and a financial burden to the ones you love most.
The average Filipino lifespan is 75 years old. So if you retire at the age of 65, you'll
need to have enough money to support yourself for about 10 more years. Now, to
know how much that will cost, I prepared quick estimates in the table below.
In order to use it you just need to do three things.
1. Estimate how much money you'll be spending per month if you retire today.
2. Then look for the table matching the amount of spending you answered in #1.
3. In that table, look at the age nearest to yours in the left side of the table.

The Stock Market Investment Guide | 3

The total cost of retirement is the amount of money that you'll have to spend over the
next 10 years after your retirement. That's the amount you need to have in preparation
for your retirement. The important thing is that you know and plan for your retirement
because someone will definitely have to pay for it.
I sincerely hope that the amount you have just seen scares you in taking action
immediately. Investing is very easy to delay, easy to ignore, but the tradeoff from that

is extremely painful.

I'm buried in debt! How can I start investing?

If you're in debt, getting out of it should be your top priority, not investing. This is
because all of the gains you'll get in investing will be eaten up by the penalties of being
in debt.
This isn't a guide on how to get out of debt but here are some of the most important
and practical things that you can do.
1. Record the amount you pay for your debt and the amount you borrow each month.
2. Decrease the amount you borrow each month.
3. Increase the amount you pay for your debt each month.

The Stock Market Investment Guide | 4

So where do I invest?
There are many investments available aside from the stock market. There are time
deposit, bonds, mutual funds, foreign currency, precious metals and many others. For
now, we'll talk about the most basic ones.

The Stock Market Investment Guide | 5

Why should I invest in the stock market?

The stock market has historically given higher average returns than bonds and inflation.
In the picture below you'll see that over a 20 year period, the stock market has
outperformed bonds, and savings accounts.

Another reason to invest in the stock market is expert partnership. When you buy a
stock of a company, you become part owner in these corporations. So when they make
money, you also make money.
Lastly, you also get a big bonus: TAX FREE INCOME! If you earn P100, 000 from the
stock market, you don't need to give 30+% of it to the government. You have no legal
obligations to pay income taxes from income generated from the stock market.
Now, my favorite reason why is because you get to grow more as an investor. This is
very important to me, because I believe that financial literacy is the solution to poverty.
If ever Filipino knew how to manage their money well, how to invest, and ultimately
how to create wealth, we can become a first world nation again.

The Stock Market Investment Guide | 6

What is the stock market?

It is a place where you can buy and sell shares of stock of a publicly listed company.

A Place: It's a place called Philippine Stock Exchange or PSE.

Buy and Sell: That's why it's called stock 'market'. There are only select representatives

called Brokers who can directly buy and sell shares of stock, though. For individual
investors, we just transact with these brokers.

Shares of Stock: Stocks, shares of stock, or shares represent ownership of a company.

Publicly-Listed Company: Is a business that offers its shares of stock to the public.

The Stock Market Investment Guide | 7

How do I make money in the Stock Market?

Through the dividends and capital gains.
The dividends are your share of earnings in the company as an investor. For example,
last May 2012, the company, FPH (First Philippine Holdings) declared a dividend to be
distributed among its shareholders. Each shareholder was to receive Php1.00 per share.
At that time I had 1,340 shares of FPH. This means I earned Php 1,340 from my
investment in FPH.

The second way is through capital appreciation. This simply means that the company
you own is worth more than when you bought it. For example, in January 4, 2010 a
share of FPH costs P46.50 Two years later, the price of FPH was already P61.50 - a
difference of P15 or 30%. So if you bought 100 shares of FPH, you could have made
P1500.
How much money can I make in the stock market?
The amount of money you can gain or lose in the stock market is always a percentage
of the amount of money you put in.
For instance, in the year 2011, I gained 30%. I personally think that this is just average
given that 2011 was a very good year. In fact, in one of the seminars I was attending,
the professor asked one of the audience members how much money he made in his
stock trading, he answered 100%. He doubled his money in just a year! Amazing!

The Stock Market Investment Guide | 8

Isn't the stock market risky?

The stock market is inherently risky because you can never predict the exact value of
your investment. The good thing is that this amount of risk is acceptable if you
acknowledge the fact that you could be wrong. With diversification and other investing
strategies, this type of risk can be easily managed.
It's not the Investment that is risky It's the investor" From Who took my money?
by Robert Kiyosaki.
Fully grasping this quote means that investments actually have little or no risk. There
are only good investments, and bad investments. The risk comes when the investor
doesn't know how to tell difference
If Robert Kiyosaki was right, it means that it was possible to get higher returns, without
having to take on higher risks. All you need to do was to become a smarter investor.
"The rate of return sought should be dependent, rather on the amount of intelligent
effort the investor is willing and able to bring to bear on his task." From "The Intelligent
Investor by Benjamin Graham."
After reading this, I felt great. It felt great to know that success in the stock market
didn't depend on chance. Rather, it depended on disciplined study.

How much money do I put in the stock market?

The kind of money that the average investor should put in the stock market is money
that he or she won't be needing today, tomorrow, next year, or even 5 to 10 years from
now. This is because you can never exactly predict what the value of your investment
will be in the coming years.
The biggest problem that can arise with investing is when your present situation forces
you to suddenly sell your investments for cash when the market is down.
In order to prevent the problem above, there are three ways to protect your
investments from a sudden need of cash.

The Stock Market Investment Guide | 9

1. Protect yourself with insurance. This is to make sure that when an accidents happens
(to you, your loved ones, your car, home or business) it will be the insurance company
that will be obligated to pay for it. At the same time, you won't need to cash out on
your investments.
2. Shield yourself with an emergency fund. Is a sum of money set aside just for
emergencies.
3. Only put in money you won't be using for the next 5 years. In order to be able to do
this, you should have a good grasp of the amount of money you'll be using.

How much time do I need to spend doing it?

It really depends on you and your investment strategy. (I'll talk about the strategies
later on.) There are people who spend in total 1hour per year. While there are those
who go at it 8hours per day!
Now, I just spend 30minutes every Saturday and Sunday to read up on the stock I
have. And once a month I spend a little more time to place my buy orders in the stock
market.

Don't I need to have millions already before I can start investing?

Nope. With the widespread use of the internet, you can start investing for as low as
P5,000. Today there are online stock brokers who allow you to invest in the stock
market on your own. All you need is a computer and a stable internet connection. You
can send your buy or sell orders online. It's that easy.
Personally, I use COL Financial. I am not paid to promote them. I just highly
recommend them, being a satisfied customer myself. They are the largest brokerage in
the country. They are also the most active when it comes to promoting stock market
education.

The Stock Market Investment Guide | 10

How do I start investing in the stock market?

Investing through an online broker is like being your own stock broker. On your own,
you will be able to buy and sell stocks as long as you have a computer with access to
the internet.
COL Financial, the online broker that I'm using, even created a short-list of companies
which they highly recommend to their clients.

How do I pick a stock broker?

Take the Leap-Quick Tip!

Theres no need to waste time picking and researching on brokers. Just choose Citisec
Online (COL Financial). They have the lowest fees. It's very easy to invest with them.
And they provide a lot of market information. And they are the largest online brokerage
in the country (stability).

What are the common investing methods?

Buy and Hold is buying a stock and holding it until the end of time (meaning, until
you want/need to get the money).

Peso Cost Averaging is a simple, safe and effective way to make money in the stock

market. It is investing a fixed amount of money in good company at fixed intervals,

regardless of its price.

Market Timing also known as stock trading. This means actively watching the stock
market for opportunities to buy at the lows, and sell at the highs. It requires more skill,
time and dedication.
Take the Leap Quick Tip!
Of these three strategies, the best for the new investor is peso cost averaging. You
don't need huge amounts of capital. You spread your risk. You only need to check on it,
once or twice a month. It's best for long term investment.

The Stock Market Investment Guide | 11

Who are the experts that can guide me in my investing?

The Best Source: Bo Sanchez's Stocks Update
Bo Sanchez is the author of the best-selling book: My Maid Invests in the Stock Market.
He actually taught his maids and drivers how to invest in the stock market. The latest
news that I read was that his maid already had Php600,000 plus in her portfolio. (Yes,
he's that good in teaching the stock market.) Bo's motto was that if he could teach his
maids how to invest in the stock market, he would teach it to anyone! So, when he
already mastered making the stock market simple and easy, he created the "Stocks
Update".
The Stocks Update is a 5-7 page article which contains stock recommendations and the
reasons why that company is being recommended. The best part is that it answers 4
most important questions you'll have as a stock market investor:

What company should I buy?

At what price should I buy it?
When should I sell it?

The following picture shows a snippet of the Stocks Update. In just one look, you'll be
provided with the answers to the 3 questions above:

The Stock Market Investment Guide | 12

By the way, did you notice that I said there were 4 questions but I only gave 3? Well,
here's the last one.

Why?

In the Stocks Update, the "Why" is answered by providing you updates on those
recommended companies. You get to learn about the company's net income, expansion
plans, growth targets, assets and liabilities, and other relevant financial information.
The following picture is a snippet from the Stocks Update, and you'll be able to read
why BPI was being recommended in this particular issue. So with the Stocks Update,
you get guided on what to buy, and at the same time you're also learning what's going
on with the company.

The Stock Market Investment Guide | 13

How were the recommendations in the Stocks Update made?

The "mastermind" of the Stocks Update is actually not Bo Sanchez, but his good friend
and mentor Edward Lee. Edward Lee is not that popular to average Filipino, but in the
world of the Stock Market, he's a giant.

How do I get a copy of the Stocks Update?

The Stocks Update is actually a benefit of being a member in the Truly Rich Club. The
Truly Rich Club is an online membership group created by Bo Sanchez. It's called "Truly
Rich" because the members are taught not only to be financially wealthy, but also how
to be blessed in the areas of life: relationships, career, spirituality, health, and of course
finances.

The Stock Market Investment Guide | 14

Membership to the Truly Rich Club is not free. I am currently paying P497 per month
(roughly P17/day). There are also other membership options which have different
prices and benefits. However, what I think you'll find interesting is that there's a " 30day 'no questions asked' money back guarantee". Meaning you can try out the
membership, get 100% access to the materials, and then if you don't like it, just ask
for a refund. They will give your money back, with no questions asked. So there's
absolutely no risk to just try it out.

Interesting... so it's okay that I follow the Truly Rich Club list?

The picture above is a screen shot of my portfolio just this January 2013. Some parts
have been blocked out for personal reasons, but you may direct your eyes to the right
most column which shows the percentage gains. This is a portfolio that follows the
Truly Rich Club recommendations, and as you can see, it's making good returns. Some
of these stocks have been held for almost one year, while some of the stocks have
been only there for a couple of months.
With that, I really encourage you to join the Truly Rich Club as you start investing in the
stock market. It's the best guidance out there, and you have a complete education
package for your financial education.

The Stock Market Investment Guide | 15

How many companies are there in the Stock Market?

As of 2012, there are 344 listings in the stock market.

Why do companies get listed in the stock market?

In order for the companies to raise huge amounts of capital without having to borrow
money outright. With the stock market, they sell their shares of stock (their ownership)
to the public and just share the profits (through dividends) to their stock holders.

Stock Symbol or Stock Code.

Each company is assigned a nickname (or a code). This is called a stock symbol.

Market Price.
Is simply the price per share of a particular stock. When the stock market is open, the
price can change every second. It all depends on how much the buyers want to buy,
and how much the sellers want to sell.

The Stock Market Investment Guide | 16

Bid and Ask Price/Size.

You will see the bid and ask price when you want to place an order. You will probably
see something that looks like this. The picture below is the Bid/Ask table for the stock
PLDT.

In order to understand this table of bidding and asking prices, you need to remember
that in order for a transaction to happen, buyers and sellers must "agree" on the price.

The Stock Market Investment Guide | 17

Tick Size
It is the smallest increment in the price of a stock. If you take a look at the prices of
Bid/Ask table of PLDT, the prices are in increments of P2.00.

Lot Size
Board Lots are also standard increments set by the PSE, but this time the minimum
allowable increment affects the number of shares to be bought or sold. This time take a
look at the number of shares columns of PLDT, all the numbers are multiples of 5.

The Stock Market Investment Guide | 18

Board Lot
The board lot is simply a table showing the summary of the tick sizes and the lot sizes
of the respective price ranges of the stock. Here is the board lot.

Example 1: If stock XYZ were priced at P6.50 it belongs to the P5.0 P9.9 range (6th
row). At that price range, the tick size is P0.01, and the lot size is 100 shares. This
means that the price of XYZ can change to P5.51, P6.52, P7.83, but not P5.512 nor
P9.321. At the same time you could only buy it in increments of 100 shares.

Example 2: If the same stock XYZ suddenly climbed up to a price of P21.00. It would

belong to the new price range of P20.00 P49.95. It would have new tick size of P0.05,
while its lot size remains at 100 shares.

The Stock Market Investment Guide | 19

Woah! That was s LOT of Technical Information!

Yes, sorry for that! I hope your nose didn't bleed. But don't worry, because you don't
have to understand them at this time. You'll understand it better when you actually
have an account and are going through the actual buying and selling of stocks.

TAKING THE LEAP

Now that you already know everything you need to begin investing in the stock market,
I'll be showing you specific steps you should take in order to get started. I this section
please note that my focus is the action step itself.
I will only give specific instructions which will move you further along your journey on
investing. My goal here is to get you started with your investing in the fastest and most
effective way possible.

Commit to a Personal Investing Goal

The first thing that you will need in order to get started is your commitment. While
that's such a clich statement, it needs to be said repeated. Nothing will happen
without your commitment.
Right now, it doesn't matter if youre rich or poor, a college graduate or a drop-out, an
employee or an entrepreneur. It doesn't matter where you're coming from all that
matters is where you're going. So at this moment, the only thing that matters is if
you're willing to improve your financial life, and start investing in the stock market.
With that said, I'd like you to commit to a goal that you will be moving towards financial
freedom. It can be the goal written below, or something more personal to you. It could
be about investing for yourself, or for the people you love. The important thing here is
that you decide and commit to it.

Commit to Your Personal Investing Goal!

Write down your personal investing goal and put it where youll see it frequently. This
way every time you see it, youll be reminded of the promise you have made to
yourself. (Below is only a sample)

I am consistently investing 70% or more of my salary so that I can comfortably retire,

and spend more time with the people I love and care about.

The Stock Market Investment Guide | 20

Try Out or Sign-Up to the Truly Rich Club

The Truly Rich Club is really the best guide out there for beginners and even veterans.
You have worked hard for your money, and I think your money deserves the best
"baby-sitter" (Edward Lee) out there. Ultimately, what this can mean for you is not only
profitability, but peace of mind. To know that you're being guided by the best means
you can sleep soundly while your money works hard for you.
If you can't decide at the moment, then just go for the Truly Rich Club and try it out.
There's a 30-day money back guarantee anyway. So you can just "see what it's like"
first.

Truly Rich Club Page

Step by Step Tutorial on Enrolling in TrulyRichClub

The Stock Market Investment Guide | 21

Create an Account with COL Financial

Creating an account with COL Financial can be broken down in three "medium-sized"
steps.
1. Prepare the requirements.
2. Send the forms.
3. Fund your Account.
The whole process would only take about a total of 0.5 to 1.5 hours of your time.
It may take 2-3 days for COL Financial to process your forms from the time they receive
it. So it's really good if you start as soon as possible. One if my friends told me that she
didn't act on this very quickly when she was starting. She was already excited to get
started, but for some reason she only filled out the forms and never sent it to COL
Financial. Then without her knowing, several months passed by with her forms
accumulating dust in the drawer. Now, I hope you don't let this happen to you. So act
now, act now and act now.
You can Download or View:
PDF Guide: Creating an Account with COL Financial

Buy your First Stock

From your list in the Truly Rich Club, pick out a company there that you like and buy it.
Two to three companies from different industries would be a good enough
diversification.
You can Download or View:
PDF Guide: How to Buy your first Stock with COL Financial

The Stock Market Investment Guide | 22

Monitor your Investment

Congratulations!!!
You have already invested into the stock market.
Feel free to watch your investments go green (up), and go red (down). The important
thing to remind yourself here is that you are a long-term investor and that these small
price movements don't really matter.
Right now, you should be proud that the Filipino business tycoons are working hard to
make your money grow.
Again, as you begin, its definite that you'll see your portfolio in the red (losing money).
What you have to remember is that this is the natural fluctuation of the stock market. It
goes up, and it goes down.
You can Download or View:
PDF Guide: Monitoring your Portfolio

Share the Knowledge

In 2011, there were 38M Filipinos who were employed. Of that number, active stock
market investors numbered only an estimate 157,000 a measly 0.4%. This isn't
surprising, considering we were never taught how to invest. I am saying this to you so
that you can appreciate the person who introduced you to the stock market, and made
you download this FREE REPORT. Thank that person, because the knowledge that
you gained here is so very rare among Filipinos.
I sincerely hope that since you're almost done reading this report, you would be
investing in the stock market within the week (or at least within the month). And when
you finally get to start investing in the stock market, hopefully you can share the
knowledge here with your fellow Filipinos. This way, sometime in the future, the
majority of Filipinos would have the much deserved convenience of making their money
work hard for them. Let's end the poverty. Let's spread Financial Literacy.

The Stock Market Investment Guide | 23

Conclusion
Now that you're finished reading this report, I just want to let you know that you
already know sooo much. What took me 6 whole months to understand, you just read
in this past hour or so. And believe me when I tell you this. You are READY. You
already have what it takes to be an investor. All you have to do is take a step forward.
With that, I'd like to ask a little something from you. I would like for you to read the
words below aloud. It may sound corny but do it anyway. These words summarize on
who you have become in the process of reading this FREE REPORT (and well, it's also
an awesome way of ending this free report) So are you ready? Let's say this all
together now.

"I am no longer a slave to my money, I am free. I am no longer a spender and I am

better than a saver. I am an investor. And I make my money work hard for me!"

Please feel free to share this to your colleagues, friends and family. It would be a great
honor to me if you would personally recommend this to the people you care about.
Just direct them to our:
|- Facebook Page
|- TrulyRichClub Official Site
|- Step by Step Tutorial on Enrolling in TrulyRichClub