MR 159 - GFSR Nigeria Rice Study
MR 159 - GFSR Nigeria Rice Study
MR 159 - GFSR Nigeria Rice Study
TO THE
AUGUST 2009
This publication was produced for review by the United States Agency for International Development. It was
prepared by William Grant and Dan Charette of DAI and Michael Field of ACDI/VOCA with funding from the
Accelerated Microenterprise Advancement Project.
GLOBAL FOOD SECURITY RESPONSE
NIGERIA RICE STUDY
microREPORT #159
DISCLAIMER
The author’s views expressed in this publication do not necessarily reflect the views of the United States Agency
for International Development or the United States Government.
CONTENTS
EXECUTIVE SUMMARY .................................................................................................................................................... 1
I. INTRODUCTION TO THE RICE INDUSTRY IN NIGERIA ..................................................... 3
II. FOOD SECURITY IN NIGERIA ....................................................................................................................... 5
III. RICE PRODUCTION IN NIGERIA ............................................................................................................... 7
IV. BUSINESS ENABLING ENVIRONMENT .................................................................................................. 9
V. END MARKETS ......................................................................................................................................................... 13
VI. VALUE CHAIN ANALYSIS ............................................................................................................................... 15
VII. OPPORTUNITIES AND INCENTIVES FOR UPGRADING ..................................................... 24
VIII. STRATEGY .................................................................................................................................................................... 28
IX. RECOMMENDATIONS TO USAID .......................................................................................................... 33
BIBLIOGRAPHY ................................................................................................................................................................... 36
ANNEX A ................................................................................................................................................................................. 38
ANNEX B .................................................................................................................................................................................. 41
ANNEX C ................................................................................................................................................................................. 43
ANNEX D ................................................................................................................................................................................. 44
ANNEX E .................................................................................................................................................................................. 47
ANNEX F................................................................................................................................................................................... 48
ANNEX G ................................................................................................................................................................................. 50
ANNEX H ................................................................................................................................................................................. 51
ANNEX I .................................................................................................................................................................................... 52
FIGURES
Figure 1. Comparison of Consumption and Domestic Production (from the National Rice Development
Strategy) ..............................................................................................................................................................................................5
Figure 4. Traditional parboiling operation of a medium-sized milling/parboiling company in Kano State ................ 18
Figure 6. Return to Labor for One ha Using the Package of Practices ............................................................................. 24
Figure 7. Margins Between Domestic and Imported Rice, per 100 kg of Rice ............................................................... 25
Lead firms: Businesses capable of exerting a leading influence on other firms and other players, because of factors
such as their size or their reputation for innovation.
Market: A set of arrangements by which buyers and sellers are in contact to exchange goods or services; the
interaction of demand and supply.
Market system: The multi-player, multi-function arrangement comprising three main sets of functions (core, rules
and supporting) undertaken by different players (private sector, government, representative organizations, civil
society, etc.) through which exchange takes place, develops, adapts and grows. A construct through which both
conventionally defined markets and basic services can be viewed.
Point of order: A physical location where orders can be made for specific products or services.
Transaction costs: The costs associated with the basic process of exchange including costs concerned with
searching, screening, negotiating, contracting, monitoring and enforcing transactions.
Upgrading: Upgrading is the process by which business owners innovate to add value to products or services and to
make production and marketing processes more efficient in order to respond effectively to market opportunities.
Value Chain Governance: The relationships among the buyers, sellers, service providers and regulatory institutions
that operate within or influence the range of activities required to bring a product or service from inception to its end
use.
Value Chain Governance—Arm’s Length Typology: Involves transactions that are relatively simple, information
on product specifications is easily transmitted, and producers can make products with minimal input from buyers.
Value Chain Governance—Balanced Typology: When interactions between buyers and sellers are characterized by
the transfer of information and embedded services based on mutual reliance regulated through reputation, social and
spatial proximity, family and ethnic ties and the like.
Value Chain Governance—Directed Typology: When small suppliers are dependent on a few buyers that often
wield a great deal of power and control. Such networks are frequently characterized by a high degree of monitoring
and control by the lead firm.
Value Proposition: A business or marketing statement that summarizes why a consumer should buy a product or use
a service. This statement should convince a potential consumer that one particular product or service will add
more value or better solve a problem than alternative options.
Nigerian government policy heavily protects rice in order to stimulate import substitution. The Federal Government
of Nigeria (FGN) has either banned imports or placed very high duties (over 100 percent) on imported rice over
much of the last decade. With the recent food crisis and tripling of the global price of rice in 2008, the FGN did
cancel the duty for 6 months, but has since raised it back to 32.5 percent. In addition to the tariff protection, the FGN
heavily subsidizes many of the inputs into the rice industry, including fertilizers and mechanization services, as well as
credit. Unfortunately, aside from raising the cost of rice on the domestic market, there has not been a strong supply-
side response to this favorable environment. This lack of response stems largely from three sources: (1) the urban
consumer preference for the higher-quality imported rice (well cleaned, polished and color-sorted) over domestic rice,
which contains a high volume of stones; (2) the highly fragmented and poorly serviced domestic rice value chain,
which provides few incentives for upgrading; and (3) the erratic FGN policy environment, which creates disincentives
for the necessary private-sector investment in key functions of the rice value chain, primarily processing and input
supply.
The value chain for domestically produced rice is currently dominated by a largely fragmented production and milling
industry, with limited new investment in either production or processing. While the returns are quite high at each
stage of the traditional value chain channel, there are so many participants in the channel that the benefits are spread
very thin, and few have any incentive to invest. With very high prices, a protected market and ever-increasing imports,
the potential is high to promote a strong supply response under the right conditions. Some new investments in
heavier milling capacity in new channels (i.e., Olam and Veetee private-sector mills) offer good private-sector driven
models that can compete with imports for the high-end urban market, offer lower prices to consumers, yield high
profit margins to both the producers and the millers and contribute to a more efficient value chain overall that
improves food security in Nigeria. The major constraint is the lack of a consistent, reliable supply of high-grade paddy
to the mills, and therefore the establishment of viable large mills requires investment in developing a reliable supply.
Given the massive gap between the quality of domestic rice production and imports, and the nascent stage of the new
channels feeding the urban market, a realistic target for domestic production of high-quality rice to substitute imports
might be one million MT. It will most likely take over ten years to generate one million MT of additional rice
production, thus any strategy must have a long-term vision.
Successfully achieving this vision for the rice value chain will require four elements to come together, three of them
driven by the private sector and one driven by FGN, state and local governments:
Continued private-sector investment in large-scale milling operations that are able to produce rice that can
compete with imports on quality and price—this will require investment in 50 new mills.
An efficient, dynamic, and commercially oriented set of rice value chain support services and product
providers, including agro-input supply, farm mechanization services, finance, extension services and
marketing services.
If these elements can come together properly to yield one million MT of less expensive, high-quality rice for the urban
markets, there will also be important productivity spin-offs in all channels of the value chain. These will lead to lower
costs of production of rice in general, and lower costs to the consumers, in turn increasing food security for Nigeria.
Estimates indicate that over 90 percent of domestic rice production comes from resource-poor and weakly organized
smallholders,2 a key fact when considering the wide-ranging constraints that continue to impede significant progress in
Nigeria’s farm-level productivity and international competitiveness in rice. More than half of all Nigerians live on less
than 1 dollar per day, and the poverty incidence exceeds 60 percent in rural areas,3 where people overwhelmingly
depend on agricultural activities for their livelihoods. Consequently, agricultural incentives that elevate production
capacity are of the utmost importance for fostering broad-based economic growth, poverty reduction and improved
food security.4
The data on Nigeria’s rice value chain varies greatly depending on the source. The following information constitutes
best estimates for key rice value chain metrics:
In 2008, Nigeria produced approximately 2 million MT of milled rice5 and imported roughly 3 million MT,
including the estimated 800,000 MT that is suspected to enter the country illegally on an annual basis.6
Notably, even though Nigeria’s rice trade policy has been and continues to be heavily protectionist, ranging
from outright import bans in the 1980s to the 32.5 percent tariff/levy combination that is applied to rice
imports currently, it has had little effect in stimulating local production to a level of significant import
substitution.
Rice is produced in at least 35 of Nigeria’s 37 States,7 covering three major ecological zones: rain-fed upland,
rain-fed lowland and irrigated. Production in the rain-fed upland system is largely subsistence-based, while
production in the rain-fed lowland and irrigated systems is commercially oriented.
In 2007, the paddy production of 6 states constituted more than 60 percent of total domestic output: Niger
(452,000 MT), Kaduna (347,000 MT), Benue (296,000 MT), Taraba (282,000 MT), Ebonyi (256,000 MT), and
Kwara (234,000 MT).8
The central goal of this study is to provide an overview of Nigeria’s rice value chain, examine the role of rice in
Nigeria’s food security and present a practical vision for the development of the domestic rice value chain. This will
place an intensive focus on the multitude of factors currently preventing self-sufficiency and a corresponding set of
programmatic recommendations aimed at increasing the quantity, quality and accessibility of domestic rice production.
These recommendations will necessarily take into consideration the enterprise dynamics within the value chain in
order to create incentive structures that are conducive to stimulating sound private-sector investment and upgrading.
Notably, Nigeria imports the vast majority of the agricultural products its population consumes. This stands in stark
contrast to the position Nigeria held 35 years ago, when the country was a significant exporter of food products. Huge
gaps exist between current levels of production and potential yields. This is a consequence of highly distorted
agricultural input markets, poor on-farm production practices and insufficient high-quality processing capacity; each
of these conditions is sustained by erratic and poorly implemented government industrial policies that ultimately
discourage private-sector investment. This dynamic is examined in the following sections.
8 Nigeria Federal Ministry of Agriculture and Water Resources. “Agricultural Production Survey.”
In 2008, Nigeria released its National Program for Food Security (NPFS), laying out dozens of constraints to food
security in Nigeria and adopting a “value chain approach” to address these constraints. The vision of the NPFS is “to
ensure sustainable access, availability, and affordability of quality food to all Nigerians and to be a significant net
provider of food to the global community.” Considering Nigeria’s current position as a net importer of food products,
this vision will take time to realize. The short-term objectives of the NPFS are doubling the domestic production of
cassava, rice, tomato, sugar and cotton, and increasing the production of millet, wheat and poultry by 50 percent. The
medium-term objectives include increased processing and storage capacity as well as development of the market and
physical infrastructure required to achieve food security.
Figure 1 below demonstrates the steadily increasing consumption of rice in Nigeria, as well as the widening gap
between domestically produced rice and imports. The difference is even more accentuated than it appears here since
Nigeria’s imports are underrepresented in this chart.
4,000,000
Paddy Production
Consumption
3,500,000 Milled Rice Equiv.
3,000,000
Tonnes
2,500,000
2,000,000
1,500,000
1,000,000
500,000
-
1981 - 1990 1991 - 2000 2001 - 2005 2006 - 2007
Paddy Production 1,758,132 3,113,800 3,139,400 3,400,000
Consumption 1,340,588 2,267,615 3,270,270 3,704,675
Milled Rice Equiv. 1,054,879 1,868,280 1,883,640 2,040,000
Consumers are exhibiting a shift in preference from traditional staples (such as cassava, maize and yams) to rice,10
especially in the urban areas where rice consumption is increasing most rapidly. Statistics from a 2003 rice
9 This section draws from the work of USAID’s FEWSNET Program. www.fews.net
10 Nigeria National Rice Development Strategy 2009.
The funding plans for the NRDS draw on FGN revenues, donor programs and bank lending. What would make this
stand out from previous efforts is close monitoring and evaluation of the program’s objectives and public-private
dialogue that addresses the progress of the NPFS (or lack thereof).
Estimated
Share of Potential
Share of
Production Total Average Yield/Ha
Major States Covered National
Ecology Domestic Yield/Ha (author
Rice-Farmed
Production est.)
Area
Ogun, Ondo, Abua, Osun, Ekiti,
Oyo, Edo, Delta, Niger, Kwara,
Rain-fed Upland 30% 17% 1.7 MT 3.5 MT
Kogi, Sokoto, Kebbi, Kaduna,
FCT, and Benue
Adamawa, Ebonyi, Ondo, Ekiti,
Rain-fed Lowland Edo, Delta, Rivers, Bayelsa,
47% 53% 2.2 MT 5 MT
(AKA “Fadama”) Cross River, Akwa Ibom, Lagos,
and all major river valleys
Adamawa, Niger, Sokoto, Kebbi,
Borno, Benue, Kogi, Anambra,
Irrigated Enugu, Ebonyi, Cross River, 17% 27% 3.5 MT 6 – 7 MT
Kano, Lagos, Kwara, Akwa
Ibom, Ogun
Flooded areas: Rima Valley in
Deep Water
Kebbi State and deep flooded 5% 3% 1.3 MT 2.5 MT
Floating
areas of Delta State
Ondo, Delta, Edo, Rivers,
Mangrove Swamp Bayelsa, Cross River, Akwa 1% 1% 2.0 MT 4 MT
Ibom
Source: Ezedinma 2005
The quality and quantity of domestic rice production varies according to the ecology within which it is grown:
The rain-fed lowland production systems (Fadama areas) are currently yielding an average of 2.2 MT of paddy
per hectare, but can reach up to five MT of paddy per hectare when using all of the right practices and inputs
(fertilizer, chemicals and seed).
Rice production in the irrigated areas has the highest average yields (3.5 tons per hectare), but is also
producing at about 50 percent of potential due to poor practices.
Upland rice production is quite erratic in its yields, and significant quantities are consumed by the farming
household.
Farmers can be divided into different categories depending on their farming strategy. The typical smallholder (90
percent of the total) uses a low-risk, low-input, low-yield strategy that requires a minimum of purchased inputs
(fertilizer, seed and CCP). Such systems produce less than 2 MT per hectare. More commercially oriented farmers
using a correct package of practices and applying the right levels of inputs (seed, fertilizer, CCP and labor) are closer
to reaching the potential yields.
The use of mechanized soil preparation is limited primarily to farms that are larger than 2 hectares, or are part of a
larger production system conducive to mechanized plowing (such as most of the irrigation schemes). Smaller farms
tend to be fragmented and difficult to plow mechanically. Additionally, the high cost of tractor services makes it just
as economical for small farms to prepare the land by hand.
There is strong potential to increase productivity if the right conditions are put in place. The USAID MARKETS
project, through its four-year effort with Olam, has demonstrated that on-farm productivity can be doubled by linking
farmers with a reliable market and ensuring the delivery of proper inputs, adoption of a package of practices and a
steady supply of good extension services. With significant investment from USAID (over $1 million), this pilot
program has developed a contract growing scheme for Olam that has managed to enlist 10,000 contract farmers
spread across three states.
Extending the area under irrigation presents further challenges. The main issues deal with investment in developing
the irrigated land and proper management once land is developed. Even though Nigeria has invested in dams that
could potentially irrigate 725,000 hectares, only about 220,000 hectares are currently serviced (according to the NPFS),
and only part of this area is for rice. These challenges require significant investment by the government and are greater
than the challenges associated with extending production into Fadama lands. Annex 2 provides a lengthier discussion
on the issues surrounding the expansion of rice production in irrigated areas.
Despite this negative picture, the World Bank’s sub-national Doing Business in Nigeria Report13 reveals tremendous
variations in the quality of the business environment between Nigerian states. The time and cost of starting a business,
registering property, dealing with licenses and enforcing contracts all vary remarkably among states.14 To date, the
World Bank and DFID’s Investment Climate Program and impending GEMS Program are the only two explicit
attempts by the FGN or donors to stimulate dialogue and action around the concept of inter-state competition. One
of the benefits of a decentralized governance system is that competitive pressures between states or even local
government administrations can catalyze policy innovation, yet this dynamic has only recently begun to be nurtured
through the aforementioned donor programs. The extent to which a particular state is receptive to the concept of the
private sector as the engine of economic growth should be seriously considered before any private-sector
development donor programs begin implementation.
The absence of reliable statistic-detailed key metrics inhibits a more thorough understanding of Nigeria’s rice value
chain. This includes: rice production, rice imports (both legal and illegal) and availability and utilization of key
agricultural inputs such as rice seeds, fertilizer, pesticides and tractor services. There has been no impact analysis
focused on the effectiveness of government policies, such as the extensive subsidization and attempted delivery of key
agricultural inputs, high tariffs/levies on rice imports and various other regulatory initiatives that have deeply
embedded government institutions in Nigeria’s rice value chain. FMAWR carried out no primary research or
economic analysis in setting their targets for the rice development strategy.15 Improving both the reliability of
agricultural statistics in Nigeria and analysts’ capacity to deliver evidence-based policy recommendations is of great
importance if Nigerian agricultural policymakers are to be held accountable for the success or failure of specific
policies.
12For
a more detailed study of agriculture investment opportunities in Nigeria, see Agriculture in Nigeria: Identifying Opportunities for Increased
Commercialization and Investment. IITA, 2005.
13 Doing Business in Nigeria, Comparing regulations in 10 states and Abuja, World Bank & IFC, 2008.
14In Kano State, for example, the state government is known for its commitment to economic growth, poverty reduction and business
environment reform via private sector development. This legitimate reputation makes Kano one of the more attractive Nigerian States for
private-sector investment. Kano is one of the states participating in a huge fertilizer voucher program being administered by the IFDC, with
partial USAID funding. This voucher program is designed to build the sales capacity and name recognition of commercial agro-input dealers in
the state.
15 Personal communication from the director of the process.
TRADE POLICY
Cross-border trade in Nigeria faces multiple challenges, from poor infrastructure—notably poor roads and inefficient,
expensive and congested port facilities—to lack of access to credit. The National Customs Service (NCS) has
historically been perceived as corrupt. Many within both the government and the trade community believe that the
NCS has not implemented required reforms and that broad-based FGN commitment and NCS leadership is required
to improve trade facilitation. Pervasive smuggling—often with the cooperation of the border agencies—creates a
burden for trade, makes generation of reliable statistics difficult and impedes the streamlining of border procedures.
Nigeria’s protectionist stance on rice imports drastically inflates the retail price of imported rice. The resulting price
differential deflects the competitive pressures needed to catalyze upgrading by key agents in Nigeria’s rice value chain.
While the intent of protection is to incentivize investments in production and process upgrading and greater value
chain coordination, Nigeria’s investment climate is prohibitively murky, ultimately disincentivizing investment on the
scale that is needed. Additionally, across the five Nigerian states visited during this study, the authors observed an
approach to retail pricing that virtually pegged the price points of domestic rice to the price points of imported rice—
an approach with potentially devastating implications for Nigeria’s food security. In 2008, when a global supply
shortage doubled rice prices, Nigeria reduced its rate of protection from 100 percent to 0 percent for a 6-month
period to alleviate food security concerns. However, key informants for this study indicated that the temporary
removal of trade barriers did not result in reduced retail prices for imported rice due to inflationary pressures. In
October 2008, the rate of protection was raised from 0 percent to 32.5 percent, where it remains as of June 2009.18
Access to finance for agricultural investment has been low in Nigeria. The ratio of private credit to GDP, a causal
factor in growth and poverty reduction, was only 22.8 percent in 2007,24 which is much lower than countries of
19In 2005, at the time of the preferential tariff policy, estimates of the prevailing tariff rate for imported rice range from 100-150 percent, so
reducing the rate to 50 percent for brown rice would have provided a significant price advantage, stimulating investment in rice milling
machinery.
20 DFID and World Bank Nigeria. “Identifying Growth Pole Value Chains for Cross River, Kaduna, Kano, and Lagos States.”
21 This section draws on DFID’s Concept Paper for the Nigeria Growing Employment in States Program.
22Nigeria: Growth & Competitiveness, World Bank Country Economic Memorandum. This finding is confirmed by the World Bank’s Nigeria
Investment Climate Assessment 2008.
23 Solar energy alternatives were not explored for this study.
24 World Bank. “Nigeria: Employment & Growth Study.”
Despite these issues, where land is not in use, farmers can rent it from the state, or local councils can approve access
to it. Population density plays a role in land access, since in the most densely populated states, such as those of the
Southwest, there is limited land available. In less heavily populated states, such as Niger, Benue, Kaduna and Taraba,
there is plentiful and easily accessible Fadama land for rice production. Access to operational irrigated land is more
difficult, since it is in short supply.
25 WARDA. “Africa Rice Trends: Overview of recent developments in the Sub-Saharan African rice sector.” It is important to note that there is
a major difference between the FGN’s statement that Nigeria produces 3.5 million MT and the import figures of 2.8 million MT per annum
(legal and illegal). However, on closer inspection, the quoted 3.5 million MT of production confuses paddy with rice, so actual production in
2007 in Nigeria was 3.4 million tons of paddy, which is estimated to be about 2 million MT of rice applying a paddy to rice transformation rate
of 60 percent. Considering that production in 2006 was only 2.8 million MT of paddy, this is about 1.7 million MT of milled rice. Rice import
statistics show erratic fluctuations, but official import stats from the International Trade Center show increasing levels of rice imports in Nigeria.
26 The authors believe that the bulk of this is imported rice. They were unable to find figures on current or previous levels of stored rice.
~2 M MT/Yr ~3 M MT/Yr
Storage
Since the main objective of this study is to develop a strategy for increasing the competitiveness of Nigeria’s rice value
chain and its contribution to Nigeria’s food security, the authors will devote limited space to describing the value
chain structure, choosing to place greater emphasis on value chain dynamics and the problematic incentive structures
that currently prevent more widespread upgrading and greater competitiveness at each of the production, processing
and marketing functional levels.
Given the vast size of the country, the channels illustrated in the value chain map will be characterized by different
structural permutations and cost build-ups depending on the geographic zone. There are five main channels that
supply rice to Nigerian consumers:
2. Channel 2 serves rural market towns and is a highly disaggregated channel that accounts for the
majority of all marketed domestic rice.
In channel two, rice normally changes hands at least four times en route to the end market and can include two types
of service provision: parboiling and milling. This channel is characterized by speculation and trading as the product
moves up the value chain. There is relatively little investment made by any of the actors along the chain—a low-risk
strategy that equates to a low input-low output cycle. This is the dominant channel in the rice value chain, currently
handling more than 80 percent of all of the rice that is processed and marketed, with thousands of millers around the
country.
3. Channel 3 serves the middle-end urban market and includes medium-sized mills.
In this instance, medium-sized is relative. These mills might process between 500 and 2,000 MT of rice per annum,
but the actual quantities that they sell are smaller, which is often a function of their access to supply. Then mills will
do the parboiling artisanally, though a few of them now have small mechanical parboilers. The core supply for these
mills comes from millers’ own production of quality paddy on medium to large-sized farms (20-50 hectares). This is
complemented by paddy from outgrower schemes, where they provide inputs and sometimes cash to their farmers
(who have come from channel two).Unfortunately, they often only receive limited amounts of paddy from the
outgrowers (less than one MT per hectare that is financed), which is enough to pay off the debt. The farmers will then
hold the rest for sale later in the year. Mills will also purchase additional paddy on the open market, but the quality is
not consistent and will go into a lower-end brand. This channel has between 20 and 30 mills and only produces an
estimated 10,000-20,000 MT per annum.
4. Channel 4 is the large-scale, directed, industrial mill channel targeting import substitution with high-
quality locally grown rice.
There are currently only two mills in this channel: Olam and Veetee, which both came online at the end of 2008. Over
the last four years, and with substantial assistance from USAID, Olam has invested in developing 10,000 contract
growers to ensure a regular supply of quality paddy for its top-end product. Close to 20,000 contract growers are
actually needed. Olam guarantees the delivery of necessary inputs to the farmers, assists them with access to credit
through commercial banks, and buys all of their product. USAID supports the softer side of the directed channel
development by funding extension services to ensure that the right package of practices (POP) is adopted by the
farmers. Veetee did not invest in developing growers and now has problems sourcing quality paddy for their mill. Due
to the FGN’s industrial mill initiative, it is expected that ten new mills will be online within five years, so there will be
a need for a significant increase in supply of quality paddy.
5. Channel 5 is the imported rice channel, predominantly serving a high-end urban market.
There are a number of major multinational corporations that dominate legal rice importation, including Stallion,
Veetee, Olam and others, that import 200,000 MT or more per annum on a regular basis. This rice is usually packed in
Thailand in the final branded bags for each major group and contains a series of different levels of quality and price in
the respective product categories. These major distributors have well-developed systems for selling to wholesalers,
though most of the sales take place in Lagos. Some of them have invested in polishing plants to polish brown rice into
finished white rice. This was a result of the reduced duty regime for brown rice (compared to completely milled rice)
that was provided to importers who attained a special license, although the special duty regime is no longer in effect.
Channel four is a new channel and appears to be the target of significant investment and growth to build on the
opportunity to take market share from imports. While this offers strong potential, it is only in the early stages. The
two leading investors in this sector are former commercial traders and do not understand all of the requirements for
building a sound supply chain. Predatory behavior by these investors, should it happen, could hinder channel four’s
future growth.
As a strategy is developed for long-term growth of the value chain, it is important to understand the different types of
actors at each level of the value chain and the incentives that drive them in order to target the necessary behavioral
changes. The main functions in the value chain for Nigerian domestic rice are production, harvesting/storage,
aggregation of paddy by traders, parboiling, milling, trading/wholesaling and retailing. The main actors in the system
are local farmers, paddy traders, millers, rice traders and retailers.
Farmers can be categorized as follows: (1) smallholders using a low-risk, low-input, low-yield strategy that requires a
minimum of purchased inputs (fertilizer, seed and CCP) with yields of less than 2 MT per hectare; (2) larger-scale
commercial farmers, generally retired military or civil servants, who produce on 20 or more hectares, may own their
own processing equipment, and purchase paddy from other farmers to “top up” their processing capacity; (3) a new
category of contract growing farmers or outgrowers, emerging from the smallholders, who, with the assistance of the
lead firm, are adopting improved production practices, are accessing the right inputs and are linked into the
commercial channels. Getting the smallholders to shift to contract growing requires both operational systems and
demonstrated incentives to making the shift.
Paddy traders play a critical role in Nigeria’s rice value chain. They are often the source of short-term finance for the
farmers and buy as much as they can at harvest (some in repayment for loans). They will store some paddy to sell
later. The paddy traders often have some from their own production (or from their family) and then purchase the rest
of their stock. In many parts of Nigeria, much of the local paddy trade between producers and local traders is
dominated by women who take the surplus production from their husbands, complement it with other paddy
purchases, and then either take it to the mills for processing and sale to rice traders, or sell it to other intermediary
paddy traders or millers. Since they thrive on the additional margins stemming from market inefficiencies, they have
the least incentive to see the value chain working more efficiently.
Small mills dominate the processing of Nigeria’s domestic paddy. There are several different types of small millers—
those who mill primarily as a service and those who purchase paddy and then mill for personal uses. The value of the
actual milling service is quite low (less than one percent of the end value of the rice), with the main margins made in
the trading functions from purchasing paddy and then selling it as milled rice to rice traders. The small margins
disincentivize the investment of marginal improvements in rice processing capacity by small millers.
In the heavy production zones (such as Bida in Niger State, Abakiliki in Ebonyi State and Laffia in Nasarawa State),
there are clusters of small mills that attract both paddy traders and buyers and ultimately serve as milling, parboiling
and marketing hubs. In the Abakaliki rice milling cluster, there are a number of de-stoning service providers that
refine traders’ freshly milled rice to clean it of foreign matter.
There is a class of medium-sized mills that are typically integrated with relatively large-scale paddy production
operations. They are often more than 15-20 hectares and owned by retired civil servants and military officers. These
mills can be incentivized to upgrade.
This year, two new large-scale industrial mills owned by major multinational food companies (Olam and Veetee)
began operating in Nigeria. Each mill has the potential to produce cleaned and polished rice that can compete with
imported product. Three other large mills
formerly owned by the government have
currently stopped operating (Sokoto, Badegi in
Niger State and Onitsha in Anhambra).
The biggest importers have branded varieties that are sold at varying quality and price levels. Major importers, such as
Olam, Stallion and Veetee, import 200-300,000 MT of rice per year, packaged into bags that are labeled for Nigeria in
the country of origin (e.g., Thailand, India, Vietnam or the U.S.). While imported rice varies in quality, it is all of a
higher quality than the domestic rice in channel two. Top-quality imported rice has wholesale and retail prices up to
50 percent more than lower-quality imports, but the vast majority of imported rice retails within a fairly narrow,
lower-end range, currently around N9,50027 per 50-kg bag.
Vertical linkages in the Nigerian rice value chain are generally very fragmented with limited coordination between
actors at different levels. As noted above, channel two, which accounts for the vast majority of domestically produced
rice, is characterized by an “arm’s length” governance structure where buyers and sellers generally interact on a supply
and demand basis. There is some price-setting by the paddy and rice traders who know the market price in urban
markets (which is highly linked to the imported price) and then transmit that market price back to the producers.
However, at harvest when farmers have the most urgent need for cash, traders try to purchase as much paddy as
possible and then store it until the price increases later in the season. The arm’s length governance structure makes it
difficult for the different actors at each level to coordinate.
Paddy traders do try to control their access to the paddy at the most advantageous prices through credit and social
relationships and then store the paddy until they want to market it. These relationships make them the most powerful
players in the normally highly fragmented channel, allowing them to capture significant margins.
Unfortunately, the mills in both of these channels are unable to access as much paddy as they would like to meet their
installed capacity. Because the farmers have financial obligations to the lead firms, they must deliver at least enough to
pay off their debts. However, because there are many traders and additional market outlets for the rice (into channel
two), the opportunities and pressures for side-selling are widespread, pulling paddy out of channels three and four.
The advantages to the farmers from side-selling include cash payment on the spot and, occasionally, the higher prices
that traders can offer since they have far fewer overhead expenses than the millers. In order to offset this side-selling,
the lead firms employ other strategies to ensure that their outgrowers deliver as much of the quality paddy as possible
to the mills. For example, some will thresh the rice for the farmer and then take delivery on the spot, while others will
provide the transport to get the paddy from the fields to the collection points, ensuring that the rice is not diverted to
other traders.
Enhancing trust and developing a win-win relationship between the farmers and the millers is fundamental to the
development of channels three and four. The millers could benefit from an increased supply of paddy from the
farmers and farmers could increase productivity and returns by working with the millers. However, farmers frequently
sell high-quality paddy on the side, even after the mill has provided most of the input costs. A perpetual challenge for
the millers is thus to ensure that the farmers deliver the promised quantities of the right quality paddy, rather than sell
it on the side. Therefore, transparent mechanisms to build the trust between the two parties and reinforce their win-
win relationship are necessary elements in developing an efficient supply channel.
Horizontal linkages between the farmers are often missing or weak in Nigeria. While many farmers are tied into
farmer associations, most of the associations were created by the government to enable service provision to farmers
rather than as institutions run by the farmers for-self management and farmer-driven access to additional services. The
new NPFS is creating 15-20 cooperatives in a set of designated pilot sites to serve as targets for assistance. This has
not had any impact on increasing group cohesion because the farmers are grouped only to receive services and are not
invested in the activities. However, these pilots can be the starting point for improved development of the
cooperatives and effective cooperation if they get the necessary assistance.
The farmers’ groups established by Olam are also weak. This is partly because Olam wants farmer groups that will
deliver product to them rather than strong farmer groups that can organize against them. The groups are driven by a
leader who is incentivized to deliver product to the mills (a 750N bonus per MT delivered by the group), and not to
ensure that the members get the best prices for their product. The Olam management model is based on limited
competition between crops and between buyers. Olam makes money by selling inputs to the farmers and keeping
them tied into their system, so Olam does not want the farmers seeking these services elsewhere for a better price.
While this may be a short-sighted strategy over the long term, it is Olam’s strategy until private systems are able to
reliably handle the distribution of inputs to farmers. As other alternatives arise and farmers find options to access
inputs elsewhere or to find other buyers, Olam should eventually shift to a management system that offers a wider
range of incentives to foster loyalty and productivity. Since the farmers in the Olam-organized groups are achieving
Developing the rice value chain in Nigeria will require strong, market-driven supporting services to make inputs and
services readily available to enhance the ability of farmers to upgrade their operations and increase their productivity.
At present, Nigeria’s private markets for agro-inputs and supporting services are very weak, but there are nascent
product/service markets (namely agro-input supply) that can be developed with the right assistance and incentives.
While the government’s NRDS envisions increasing farmer access to needed services, the strategy calls for strong
government-led support to provide these services at subsidized prices, which provides weak incentives to upgrade and
will likely further crowd out the provision of support services by the private sector. Below is a summary of the status
of supporting services.
Input supply: fertilizer. Only a fraction of the fertilizer that is needed to maximize rice production in Nigeria is
currently available. The FGN’s programs to subsidize and distribute fertilizers have disconnected the private suppliers
from their clients. Even though private firms do the importing and transport, these firms recognize that the FGN and
state governments are their main clients, not the farmers. Private providers have, in the past, reached out to farmers
directly, but they no longer do so. Researchers have likened the private input delivery system to a tree that has been
pruned back so drastically that it does not have the branch network to reach the rural areas. There is a strong feeling
that if the policy environment changed, then within a couple of years the branch networks would be revitalized.
There are three or four firms that are interested in expanding their outreach. Among them, Notore will soon start
manufacturing and marketing fertilizer in Nigeria and is planning on developing a strong distribution network. This
will provide an excellent building block for fertilizer and input distribution in Nigeria that targets farmers directly if
the incentives are properly aligned.
Input supply: seeds. Farmer preference to use old seed has limited demand for new seed, even though it is a critical
aspect of paddy productivity. As a result, there has been limited production of quality seed on a commercial basis.
Olam’s contract growing scheme requires farmers to use new seed, which Olam itself is producing on 400 hectares
and selling (about 700 tons of seed per annum) to its contract growers. This is the largest seed production and
marketing activity in the country, but it is linked within the directed channel. Outside this channel, demand remains
limited.
Mechanization services. Utilization of mechanization services remains very low, which is a function of the small
farms, uneven terrain and the absence of widespread service supply. Though various Nigerian states have tractor hire
agencies (THAs) to provide these services, the THAs are irrelevant to the typical smallholder farmer. Though
subsidized, THAs are in limited supply and are reserved for farmers with good connections. Under the higher-yield
scenarios of channels three and four, additional cropping services such as planting, reaping and threshing can help to
resolve labor shortages at peak periods. There is a stronger commercial potential for these services than for plowing.
Under the NRDS, the FGN anticipates importing 10,000 new tractors per annum28 to be sold to cooperatives at a
highly subsidized rate with government financing. There is no indication that cooperatives know what they are getting,
whether they can use them, or whether they have the capacity to maintain the tractors once they are delivered. The
result may actually lead to crowding out of private services.
Equipment design and supply. Most of the equipment in Nigeria is imported from China, the UK, Korea and
other countries, but often the equipment is not appropriately scaled or adapted to Nigeria’s conditions. Very little
milling equipment is produced locally because demand is so low. An engineer at the NCRI has designed appropriately
scaled rice processing equipment for smaller actors (parboilers, de-hullers, polishers, sorters, cleaners and de-stoners),
but these are not in high demand by the rice millers. The engineer has his own workshop, from which he
manufactures and sells fewer than 10 pieces of equipment per year, mostly to donor-funded projects. One
entrepreneurial miller has designed and replicated a de-stoning machine, setting up three of them in the Abakiliki
cluster, but the miller has yet to take a commercial approach to the design and sale of de-stoning equipment.
The ability of farmers and millers to purchase mechanized equipment is limited by two factors: their lack of access to
finance and a poor understanding of the return on investment that could be elevated through mechanization.
CCP spraying services. CCP spraying services are available within the weak network of commercial agro-dealers that
exists, but the agro-dealers lack a strong ability to effectively market and dispense their products. More informed
dealers who understand CCP and its various applications for specific problems will improve their ability to advise
clients, ultimately leading to greater sales and generating more effective use of the product.
Extension services. The Olam pilot with MARKETS has demonstrated the value that well-run extension services,
linked into commercial activities, can provide. MARKETS has been hiring subcontractors to provide these services in
three states and providing them with a package of practices (POP) and effective supervision within a commercially
managed channel where the farmers can see the benefits immediately. Unfortunately, the MARKETS model is unique.
The FGN’s Agricultural Development Programs (ADPs), the country’s main extension services, have no resources to
train their staff to stay current with good production practices or travel to the farming areas to work directly with
farmers. A significant amount of productivity advice should come from commercial agro-input dealers, but as
discussed above, both the agro-dealer network and the level of knowledge within this network is weak.
Cooperative training services. Nigerian cooperatives are generally weak. They are built to be recipients for
subsidized agricultural services and products rather than real producer organizations that seek out commercial
providers of services and products that their members need. The cooperatives created by MARKETS and Olam, for
example, are primarily focused on being conduits for Olam-provided services. Strong cooperative training services are
necessary for the long-term development of channels with more balanced governance structures, which will
incentivize farmers to produce more. These services need to be developed.
Financial services. Access to finance is often a critical constraint for agricultural production and comes into play at
each step of the value chain. Overall, there is relatively little finance being provided by Nigerian financial institutions
into the rice or any other agricultural value chain. Under the NPFS, the Central Bank of Nigeria (CBN) has set up
28The Director of Mechanization at the NFRA believes that the FGN does not have the capacity to import more than 3,000 per annum (from
personal communication with Director on June 10).
In its expanded phase, the NPFS is establishing food security sites in 327 communities and establishing over 6,500
cooperatives for a wide range of commodities. Each cooperative will receive a revolving credit fund of 500,000 N, or
about 10 million N per community, at zero percent interest. Unfortunately, after the first 2 years of trial, the revolving
credit funds have only had about a 70 percent repayment history. Though the FGN hopes to link these cooperatives
to CBN-identified financial institutions to participate in their special refinancing schemes, the history of weak
repayment on zero interest is not incentivizing for the financial institutions.
Embedded finance has been provided to some farmers by millers via outgrower schemes. In these cases, the millers
are seeking increased access to quality paddy. Typically this credit is in-kind, but some medium-sized firms such as
ANNES have provided inputs and cash as an advance against delivery of paddy. Olam’s arrangement with its contract
growers is to provide them only with inputs and no cash, even though Olam is financed by the bank (First Bank of
Nigeria) as part of their loan to the cooperatives.
Leasing services are just beginning in Nigeria, but tend to focus on more established SMEs. Such services could be
extremely useful for the purchase of tractors, reapers and threshers.
In conclusion, the supporting services necessary to facilitate upgrading by the farmers and the millers are still very
weak and in need of significant capacity building. These will start from a more conducive policy environment that
does not work against them, but will also require more targeted work with the providers and the consumers of the
services to build up the quality of the supply and the solvent demand for those services.
Consumer preference for higher-quality rice is very strong and currently there is limited potential for
substitution of poorer-quality domestic rice to meet this demand.
Increasing urbanization is driving the growing demand for rice and negatively affecting the labor supply in
rural areas.
Government policies (both formal and informal) have contributed in a variety of ways to the current value
chain structure:
- Policies surrounding the subsidized supply of fertilizers and tractor services have limited the development
of commercial provision of those products and services. Informally, the mechanisms for allocating those
subsidized goods have benefited selected individuals but have not reached the smallholders that need it
most.
- Protectionist tariff policies have provided a price umbrella for local rice while not stimulating increased
demand for the product or the need for efficient production. However, the policies are driving an
expansion of area under paddy production.
- New government policy to support industrialization via private firms is driving investment, and the price
umbrella can make rice very profitable for firms that are investing in true commercial production and
processing.
- State government policies (in addition to FGN policies) are leading to different enabling environments
around the country and differentiated opportunities for expansion of the rice industry.
MARGIN ANALYSIS
When analyzing the structure of each channel, margin
analysis provides insights into why actors perform the
way they do. Below is an explanation of the
profitability/ return to labor perspective29 and the
When dealing with small farmers for whom most of the income is actually the cost allocated to their own labor, a return to labor analysis is
29
OPERATIONS UPGRADING
Input level: Unformed, underperforming and distrustful commercial relationships are the main drivers of poor
operational performance in the input industry. The most immediate concern for the industry is its minimal
commercial footprint and its inability to establish effective networks linked into the smallholder production zones that
can deliver a range of seeds, equipment, products and services. Specifically, efficiency gains are needed in the
following areas:
The retailing of inputs has to become more organized through links to wholesalers or an association of
independent retail dealers that can push volumes of CCP, seeds, fertilizer and mechanized farming equipment
to smallholders, emerging commercial farmers and large-scale commercial farmers. This will achieve
economies of scale and lower the high transaction costs of selling small lots of inputs to rural smallholders.
These networks also need to link directly into rural farming communities to develop layered economic
activities (sales agents, sprayers, tilling, equipment maintenance, etc.,) in order to deepen the commercial
networks and achieve network synergies (mutually reinforcing incentives that speed up the pace of
upgrading). Retailers must engage smallholders to ensure they are accessing the right solution for their issue
or problem, whether it is a product, seed variety, specific piece of equipment or services, or a combination.
Solution-driven promotional efforts are informed by real technical knowledge and should consist of ongoing
interaction with the client through local service providers and agents, year-round promotional events, and the
use of technology where appropriate to push or pull knowledge. The input industry should be a major driver
of change on the farm with a specific focus on shifting farming practices away from extensive (i.e., regular
shifting of land using slash and burn techniques) to intensive low-land farming that uses a combination of
improved farming practices to maintain soil fertility and productivity gains.
While the seed industry is an important part of the overall input retail and wholesale functions, it is important
to assess the seed network independently. The network for producing and selling rice seeds is just emerging.
Nigeria has highly capable professionals that have researched and understand most of the requirements of
rice seeds for each of the main rice-growing ecologies in Nigeria. The issue, again, is the network of
relationships in the seed industry and the incentives driving the conduct of those relationships. Building
private-sector production and distribution networks (in conjunction with other inputs such as CCP, fertilizer
and equipment) are essential if quality seeds are to get to the majority of smallholders—and be used
effectively.
Improving access to agro-equipment by both smallholder and medium- and large-scale farmers will come
through service providers or farmers that can ensure substantial capacity utilization of the equipment by
keeping the equipment active for most of the year. Where possible, the equipment should link with CCP,
fertilizer and seed retailers as they have the largest footprint. Further, the prospect of bundling products and
services will reduce the high transaction costs of dealing with rural smallholder markets.
Finance needs to be commercially driven and targeted towards the functions and relationships in the value
chain that will bring the greatest upgrading (returns) to the industry. For rice in Nigeria, these are the input
industry through equipment and service suppliers, the emerging commercial farmers that want to mechanize
and upgrade, and business people that want to start milling, storage, or processing businesses. Finance must
also go beyond credit to encourage savings and planning (insurance) services to smallholders, foster
monetization of rural economies (via ICT-based transaction services), and equity and bond mechanisms
Mill level: The most important and time-sensitive upgrade that the large milling companies (Olam and Veetee) need
to make is in their outgrower schemes. The obvious incentive for driving the quantity and quality of paddy production
is to get large-scale mills operating at peak capacity. This requires a continuation of Olam-style outgrower facilitation
initiatives. As stated repeatedly throughout this paper, the opportunity lies in capturing a larger share of the market
segment now dominated by high quality rice imports. Importantly, although Olam and Veetee are working to enter
this market segment, both mills face significant challenges in overcoming the widespread consumer perception that
domestic rice is of inferior quality. Olam, which turns out the highest quality domestic rice on a consistent basis,
currently discounts its 50-kg bag by about 1,000 Naira at wholesale compared to the regular imports (roughly 15
percent), so that it can gain acceptance and a foothold in the market. Upgrading their brand images in Nigeria is
another imperative for the large-scale milling companies. The process of mill upgrading is detailed in the Strategy
section below.
For donor-funded programs aimed at increasing the quantity and quality of rice produced inside of Nigeria,
developing the various markets that make up Nigeria’s rice value chain is a key objective. In order to stimulate the
development of markets for items such as fertilizer, seeds, paddy production advisory services and rice milling, a
donor-funded implementing partner must play the role of market development facilitator. In this context, a facilitator
is an individual (or group of individuals) who temporarily works to develop more inclusive, dynamic, and
differentiated markets without becoming a part of the markets. In practice, facilitating market development is very
difficult as the aim is to catalyze ownership of a process of constant upgrading among the actors in the value chain
without creating dependence on the donor-funded project. The economic incentives and cultural norms that drive
behavior, along with the constantly changing nature of market dynamics, make the private sector environment fluid,
often resulting in conflicting economic and social incentives. It is the job of the market development facilitator, in the
face of these conflicting incentives, to foster new and shifting relationships, continuous innovation and shifting
benefit flows such that actors in the value chain behave in a way that makes the industry more competitive.31
31 This explanation partially draws on Michael Field’s unpublished paper from 2008, “Implementation Overview.”
Achieving this vision of import substitution will require significant investment in channels three and four to increase
the number of industrial mills and develop the systems and services needed to increase the supply of high-quality rice.
The investment in and growth of those two channels will also have a positive spin-off effect on the market and
operational efficiency in channel two; with time, the improved availability of inputs and better support services will
benefit all producers, reduce the costs of finished product coming out of channel two, and provide the market with
greater supply at a lower price.
Therefore, a potential vision for the rice sector in Nigeria is within ten years to “develop a commercially driven production,
milling, processing and marketing capacity that can deliver at least one million extra MT of rice that is cost and quality competitive relative
to imports and purchased by the urban markets as a substitute for imports.”
Successfully achieving our vision for the rice value chain will require four elements to come together, three of them
driven by the private sector and one driven by FGN, state and local governments:
continued private sector investment in large-scale milling operations that are able to produce rice that is
competitive in quality and price with imported rice
an efficient, dynamic and commercially-oriented set of rice value chain support service and product providers,
including agro-input supply, farm mechanization services, finance, extension services and marketing services
a business enabling environment marked by value chain assistance policies, laws, and regulations that are
formulated in a participatory manner, private-sector driven, managed in coordination with state and local
governments, actually implemented, and monitored and evaluated to measure impact
Getting the first three elements of the strategy to succeed is contingent on the construction of properly aligned
incentive structures that stimulate private-sector investment in rice value chain inputs, support services, productivity
enhancements at the farm level, greater milling capacity and competitive brand images. This process will most likely
take longer than the government anticipates, so managing expectations and keeping consistency in the business
environment (the fourth element) will be essential.
UPGRADING TRAJECTORY
The vision articulated above comprises a long-term growth strategy that will evolve through several stages. Value
chain channel four (the most dynamic domestic production channel) is exemplary as a model for growth, but the
channel is at a nascent stage of development with only two mills engaged in processing paddy, both of which started
at the end of 2008. For Nigeria to produce an additional 1 million MT of high-quality rice, it will need to produce and
process an extra 1.6 MT of paddy per annum, or a 50 percent increase in total Nigerian production, growing the value
chain significantly. The implications are twofold:
modern processing capacity will need to expand fifteen-fold over the next decade (i.e., another 30 large-scale
mills will need to be developed); and
farmers will need to become both more productive and more numerous to meet the supply requirements.
There will need to be the equivalent of an additional 500,000 hectares of new high-yield production or, as an
alternative, a large population of smallholders covering roughly 1 million hectares will need to double their
yields (from about 1.5 MT per hectare to over 3 MT per hectare). The most likely result will be a combination
of the two: hundreds of thousands of new farms entering into production as well as significant intensification
driven by existing farmers’ investments.
The experience from Olam and Veetee’s new milling investments demonstrate that supply of high-quality,
homogenous paddy is the most important immediate constraint, and that developing the farmers’ capacity to provide
this supply has required several years per farmer to achive the right levels of production. There are two main
implications from this:
First, farmer development will require significant investment and forethought on the part of the new private
mills as well as the government. There is plentiful undeveloped Fadama land to expand onto, but some
immediate gains can be made in upgrading existing lands with irrigation potential. Farmer development will
be slower in the initial years, as the systems are being put in place, but will speed up as the models are
developed and the supply of supporting service and input providers increases.
Second, the mills will require a more gradual process of developing their total operations than might be
expected—a new 50,000-ton mill will likely take five years to reach its final capacity of high-quality rice
production.
Phase 1: The strategy starts with facilitating greater upstream investments in modern processing capacity through lead
firms and developing contract/outgrower schemes by those lead firms (i.e., Olam, Veetee and others). Using the
Olam example as a starting point, effective programs are needed to drive the supply of quality paddy to the mills. This
will require a carefully managed approach during the early years, while high-quality paddy supply is still scarce.32 The
value chain lead firms will play a significant role in ensuring the delivery of key inputs to their outgrowers, tying the
outgrowers into financial services and providing production advisory services.
However, it is in the interest of the rice mills to divest themselves from as many of these outgrower management
functions as possible once there is a regular supply of inputs and advisory services. Future investments in developing
outgrower schemes need to concentrate on developing market-driven systems for the coordination and management
of the schemes, working in conjunction with the mills. A market for outgrower facilitation services would be viable if
mills could understand and embrace the value proposition33 that such facilitators would offer. However, the
outgrower facilitators would need to be able to develop a valuable offer to mills and be capable of delivering on the
services they advertise.
As larger agro-oriented companies realize that professionally managed, large-scale commercial paddy farms can be
very profitable (especially if linked to quality milling), such investments will begin to appear, but any investments will
have a multi-year time lag before large quantities of high-quality paddy can be produced.
Phase 2: As the demand for high-quality paddy from large mills demonstrates to producers the manner in which they
can upgrade their production processes to collect greater revenue, two likely developments should be nurtured and
catalyzed by a program that can develop the necessary linkages between the different actors (a market development
facilitator):
first, the ability of existing commercial agro-input dealers to craft and deliver on a value proposition that
attractively markets their productivity and profitability-enhancing products and services (as described above)
second, the creation of opportunities to foster effective cooperation that reduces high transaction costs,
leading to a much broader uptake of inputs and support services as well as the introduction of new strategies
to farmers for increasing their productivity and profitability
creating village-level order point structures for inputs that are managed by a local farmer that organizes
purchases for the community
32 Care should be taken to avoid a mismatch between rice processing capacity and farmers’ capacity to deliver high-quality paddy. If too much
processing capacity is developed in advance of the supply, there is danger of the private mills behaving in a predatory manner against each other,
stealing outgrowers’ and contract farmers’ output and causing disarray on the production side. If outgrower schemes are corrupted by too many
opportunities for side-selling, they are likely to collapse before they reach sustainability. Planning the sites for any new mills must also be done
with caution. Optimization of the production-milling equation requires the milling operation to be located next to the paddy production site so
that energy is not wasted transporting paddy across long distances. There is widespread potential to produce high-quality paddy in many parts of
Nigeria; substantial areas with vacant Fadama land are available for dedication to rice production in many states, so if significant new expansion
is planned (as will be needed), the sites for production and milling should be carefully selected.
33A value proposition is the potential return to a farmer or mill from the services to be provided by a service provider. Service providers need to
be able to clearly express this in order to get clients to buy into them.
upgrading for self-organized farmer groups—the focus or end result should not be formal organization, but
should be benefits to members
Over time, the industry will actually be better-served by stronger producers who are incentivized to self-invest due to
the opportunity to realize greater profits. This opportunity will be a product of more organized and efficient paddy
production management and a shift of governance relations within the value chain to a more balanced, win-win,
typology. Strong producer-driven organizations will enhance access to inputs and services (including finance) and have
the potential to improve the farm-gate paddy prices that farmers can command through improved storage/finance
combinations (i.e., initiation of warehouse receipt schemes).
With stronger producer organizations, increased vertical coordination and improved access to agro-inputs and
production support services, the entire rice value chain will become more efficient, thereby reducing the cost of
production and increasing the benefits to both farmers and consumers. The spillover benefits will increase with time
and lead to increased upgrading of farmers and mills in channel three. Some of these new entrants will come out of
channel two, but others may enter directly into channel three.
Concurrent with Phase 2: Policy Reform. A number of policies that run counter to the current philosophy within
government will need to be devised, implemented, monitored and adjusted as necessary. Concurrent with phases one
and two, it will be essential for FGN, state and local governments to gradually withdraw from heavy subsidization and
direct delivery of agro-inputs and rice production support services. Some operational suggestions for improving the
policy process include:
increasing the type and number of structured (even regular) interactions between the private sector and
government; and
expanding the experience base for Nigerian officials to see other political systems that actually work with and
facilitate private-sector development in agriculture.
Using this process, the following actions constitute key components of this policy upgrading phase:
FGN and relevant state governments engage with and support the NESG Rice Alliance Network to focus on
building the competitiveness of Nigeria’s rice value chain.
Based on the policies and goals laid out in the NRDS, FGN invests in the oversight and management capacity
that is designed to closely monitor and coordinate implementation of the NRDS. Additionally, FGN and
state governments take more seriously the need to improve the reliability of agricultural statistics. Analysts’
capacity to deliver evidence-based policy recommendations is of great importance if Nigerian agricultural
policymakers are to be held to account for the success or failure of specific policies such as the NRDS. This
capacity could be built within the NESG Rice Alliance Network.
Following a commercially focused model similar to the one employed by IFDC’s fertilizer voucher program,
FGN and state governments begin gradual withdrawal from their role as subsidizer and deliverer of key agro-
inputs. Applying an incremental, voucher-based approach, FGN and state governments need to facilitate a
shift in farmers’ current perception that agro-inputs, including fertilizer and seed, are a public good. This will
require a communications campaign in tandem with any voucher programs. Government withdrawal from
involvement in providing and subsidizing tractors and other types of mechanization equipment can be
The FGN gradually lowers import duties. The FGN’s rationale for high import duties is to protect and
stimulate domestic production. However, the protection has had no impact on channel two, and channel
three is too small to take advantage of it. As the larger mills come online and build up their supply base of
high-quality paddy, the government should gradually reduce the levels of protection. The effort to stimulate
greater domestic competitiveness while reducing the level of protection will be more successful if the
government can set tariff reduction targets in advance, clearly communicating its intentions to the private
sector and giving companies an appropriate amount of time to prepare for more direct international
competition.
While MARKETS is developing an apparently successful model, this process has been time consuming and expensive,
it is still incomplete and the sustainability is not yet guaranteed. It has taken four years for USAID (through
MARKETS) and Olam to develop roughly 10,000 contract farmers in three states. Olam has invested in a new mill
(for $3 million) and a system to reach out to farmers, while USAID has invested close to $1 million in support
services to develop the contract farmers and help them adopt the POP.35 In order for this investment to pay off for
the Nigerian people, it will be necessary to ensure the sustainability, as well as the ability to roll out this model across
the country using market-driven systems.
MARKETS needs to look at the broader issues of how to develop a market-driven solution to the challenge of
systematizing the support that the farmers need. Taking a longer-term, systemic perspective on the problem is
necessary at several levels. First is to take into consideration the need for at least 30-50 rice mills, like Olam’s Markurdi
mill, with effective outgrower production to produce 1 million tons of high-quality rice per annum. Such production
would be able to replace about one-third of current imports, but that will probably drop to 25 percent by the time the
mills are online and producing. In order for the MARKETS experiences to have greater sustainability and impact,
MARKETS’ role should change from being a direct service provider into more of a market facilitator, identifying the
34Olam is able to purchase all of the fertilizer through the subsidized government programs and deliver it to the farmers as well as hire tractor
hauling services at subsidized government rates. However, the calculations using market rates for inputs still show that the production is
profitable.
35 The three main forms of assistance include:
Direct staff monitoring of the program—roughly two project staff nearly full time, plus travel expenses
Contracting BDS providers to manage the support to the farmers in the target areas. These contracts are worth about $50,000 per
state (currently servicing 3 states) per annum
Paying premiums to selected staff of the local ADP to participate in the program (these are costs associated with their participation,
but not their salaries). In Benue state, this includes 20 extension advisors at N12,000/month, 3 supervisors at 36,000/month, and the
head of the ADP at 36,000/month. This total of N384,000 per month is paid over 10 months a year, equivalent to $25,600 per year.
The second major challenge is to take the pilot to the next level: replication. MARKETS needs to determine how to
roll out the pilot and to increase private investment into the services supporting the sector in order to make it more
commercially driven. This will require significant additional work to understand the system as a whole and then
address the systemic problems. While a quick value chain assessment is a start, it will need to be deepened.
MARKETS can do this analysis during its final year to position USAID more strategically for the future.
Therefore, working within the overall context of developing a supply response to the import substitution opportunity,
USAID should adjust their support services in the following major areas:
Broadening their support to other commercial millers. Thus far, Olam has been the only milling investor
interested in developing supply. However, with the new push to increase the investment in industrial milling
by the FGN, USAID should actively market its lessons learned and development approach to the new
investors that the FGN is recruiting. This will serve several purposes: to get greater buy-in to the overall
strategy for growing the value chain; to shorten the learning curve for new investors; to enhance miller
demand for extension services to introduce appropriate POPs to potential contract growers; and hopefully to
limit predatory behavior by new millers that can have a negative impact on the sector as a whole.
Stimulating the commercial provision of extension services. The Olam pilot has demonstrated the need
for consistent supervision and follow-up with the new contract farmers for the first couple of years until they
have firmly adopted the new practices. Under the current MARKETS approach, these services have been
fully contracted by USAID and risk ending with the project. Since they are critical to the long-term growth of
the sector, USAID should make a concentrated effort to develop the supply of such services as well as build
the demand for the services (which should come primarily from the lead firms that will benefit from the
better organization of the farmers). Note that the current efforts targeting the ADP staff to provide these
services are not a long-term solution due to institutional constraints.
Strengthening commercially driven input supply systems to link with small farmers. Following the
upgrading strategy, the program needs to seek strategies to allow commercial service providers to gradually
replace the supply of input services that is currently being provided by the lead firm.
Building capacity of member-driven producer groups to upgrade their ability to deliver greater
benefits to their members. The current program is concentrating on building organizations that serve as
points of leverage for the lead firms, not on building the capacity of producer organizations to become more
independent groups serving their members. While this is effective at present, over time (within the next ten
years), the farmers will need their own representation to enable them to access the best services and markets
for their products and to balance the governance of the value chain. This will require understanding the range
of producer dynamics and mechanisms for linking farmers to appropriate services, as well as investment in
training capacity for producer organizations.
Engaging more directly with the government on policy and strategy issues. This is very challenging in
Nigeria and results will not appear quickly, but if it is not addressed, other activities might be compromised.
The NESG Rice Alliance is leading this effort for the private sector, but USAID should seek out
opportunities to affect the development of the government strategy and orient it in a more realistic manner.
Department for International Development. “Demand and Supply Study on Domestic and Imported Rice in Kano
Area.” 2007.
DFID and World Bank Nigeria. “Identifying Growth Pole Value Chains for Cross River, Kaduna, Kano, and Lagos
States.” 2008.
DFID and World Bank Nigeria. “Growth in Employment in States (GEMS) Concept Note.” 2009.
Gregory, D. Ian. “Report on the 2008 and 2009 Fertilizer Voucher Program in Conjunction with NPFS and Ministry of
Agriculture and Water Resources and State Ministries of Agriculture.” Abuja, Nigeria: IFDC/Nigeria and MARKETS
Project, 2008.
IFPRI. “Accelerating Africa’s Food Production in Response to Rising Food Prices: Impacts and Requisite Actions.” 2008.
IFPRI. “Assessing Agricultural Development Strategy Oprtions for Stimulating Growth of Fertilizer and Seed
Markets in West Africa: A Concept Note.” 2009.
IITA. “Agriculture in Nigeria: Identifying Opportunities for Increased Commercialization and Investment.” 2005.
Lancon, Frederic; Olaf Erenstein, S.O. Akande, S.O. Titilola, G. Akpokodje and O.O. Ogundele. “Imported Rice
Retailing and Purchasing in Nigeria: A Survey.” Cotonou, Benin: WARDA, 2003.
Nigeria Federal Ministry of Agriculture and Water Resources. “Agricultural Production Survey.” 2008.
New Nigeria Foundation. “Ofada Baseline Survey.” Submitted to PrOpCom. Nigeria: PrOpCom, 2007.
Nigeria National Food Reserve Agency. Market Information System Data. 2008 and 2009.
Nigeria National Food Security Strategy. 2009.
USDA Foreign Agricultural Service GAIN Report. 2007. “Nigeria Grain and Feed Rice Update.”
Walkenhorst, Peter. “Distortions to Agricultural Incentives in Nigeria.” The World Bank, 2007.
West Africa Rice Development Association (Africa Rice Center). “Africa Rice Trends: Overview of recent
developments in the Sub-Saharan African rice sector.” Cotonou, Benin: WARDA, 2007.
World Bank. “Doing Business in Nigeria: Comparing Regulations In 10 States and Abuja.” Washington, DC: World
Bank, 2008.
Milling level. The profit margins for traditional milling are quite small. In Abakaliki, where heavy-duty mills produce
a higher quality of rice (fewer broken grains), the milling rate is highest at N200 per bushel of milled rice (about N500
per 100-kg bag of paddy). Small mills, with less efficient conversion rates, will charge N250 for a 100-kg bag of paddy.
A small mill can process up to 15 100-kg bags of paddy in a day for total sales of N3,000, from which electricity,
diesel, spare parts and labor costs must be subtracted (note that the mills are mostly more than 20 years old and thus
fully depreciated).
Parboiling is normally carried out very close to the milling. Calculations show that it costs between N300 and 500 per
100-kg bag of paddy, depending on the scale of processing (single bag versus a production line preparation).
The de-stoning service costs N40 per bushel and is a viable business in concentrated milling clusters like Abakaliki.
Transportation. Transportation figures heavily into the cost structure for domestic rice. One of the interesting
characteristics of rice processing in Nigeria, as noted above, is that the processing is concentrated in a few specific
locations. These are not necessarily close to either the production or the markets, so the rice might need to travel (as
paddy) for a day to reach the processing zone, and then travel for another day to get to the market. The transportation
of paddy is clearly inefficient since it involves transporting 35 percent waste, but the processing clusters serve as good
market points to bring together supply and demand (traders). Costs of transport vary somewhat by distance, but
remain in the range of between N500 and N700 per bag for trips of more than 6 hours.
In addition to the normal transport cost, transporters need to pay extra for bribes and fees along the road. This varies
by length of trip, but can average 15 percent of the transport
cost (N100 for a N700 trip). Reducing the transport distance
to the milling would reduce costs significantly (the
equivalent of 12-15 percent of the price of milled rice at the
mill).
The figure above presents a comparison between a 100-kg bag of rice grown in Taraba, milled in Abakaliki, and sold
wholesale in Abuja (converted from paddy at 65 percent) compared to 100 kg of rice imported from Thailand. Simply
looking at the margin analyses for each product, 54 percent of the end value for domestic rice is comprised of trader
margins (initial paddy trader/grower, paddy to rice trader, rice wholesaler and rice retailer), compared to 29 percent
from imported rice. The biggest margin is actually made at the paddy trade level, buying the rice at the farm and then
holding it to sell to traders who take it to the mills. If farmers can hold onto the rice longer, they will capture more of
this paddy trade margin. For the domestic rice, it is also important to note that about 75 percent of the other costs
In channel four, Olam is paying a very high price for paddy delivered to the mill (N64,000/ton). In a rice equivalent,
this is about N98,000, which is much higher than typical farmers pay. However, Olam markets the rice at N140,000 at
the factory gate, and thus maintains a gross margin of about N42,000/ton ($280/ton), which covers milling costs.
When Olam is operating at full capacity, this will result in gross margin of $5.6 million, which is largely sufficient to
generate a reasonable profit.
The financial analysis shows that rice is a very profitable crop for all concerned. Initial indications are that even if the
tariff protection is removed, efficiencies from better-organized value chain relationships will still keep production
(farmers) and marketed rice (mills) profitable, especially if it is selling in the imported rice segment.
The importers, paddy producers, processors and the various marketing agents and middle men or women share in the
roughly $5 billion industry. In the domestic rice industry, estimated at $2 billion, gross profit margins account for
more than half of this value. The main problem with domestic rice remains that there are so many different people
making their living from the production, processing, handling and marketing of rice that the amount being handled by
any single individual is small. This is a major cause of the inefficiency of the sector and its lack of competitiveness.
Increased efficiency would require generating greater scale at the different functional levels, which is what channel
four is seeking to achieve.
With irrigated land being less than one percent of the cultivated area, the contribution of irrigated agriculture to total
crop production is small. In the 2003-2004 season, irrigated grain production contributed to 0.9 percent of the total
grain production.
Semi-autonomous project management units manage federally owned and funded irrigation schemes. Those units
usually consist of 3-4 departments such as Irrigation, Agriculture, Accounts, Stores and Workshops. A Project
Manager who reports directly to the Managing Director of the RBDA concerned heads the units. Government policy
is to subdivide schemes along the lines of one Water User Association (WUA) per distribution canal; thus, a WUA
comprises 10-25 farmers. Responsibilities include operation and maintenance of the canal and its structure and
adherence to water scheduling programs. A scheme management committee, for which each WUA elects a
representative, then acts as the interface between the WUAs and RBDA or other authorities.
The NRDS identifies the following main constraints to improving irrigated lowland production:
need for the rehabilitation of existing irrigation schemes and abandoned ones
need for expansion of irrigation facilities in the long run
need to improve yield from 3.0-3.5 tons per hectare compared to the potential of 7.0-9.0 tons per hectare
alkalinity, salinity and nitrogen use efficiency, and iron micronutrient toxicity
disease/pest management, especially of birds
low-level mechanization
non-involvement of farmers and farmer groups in the planning and implementation of irrigation schemes,
especially areas related to maintenance
Support year-round production. The input industry needs to grow via marketing, promoting and building
distribution capacity for appropriate equipment, varieties, chemicals and services that foster irrigated and
mechanized farming for both commercial (i.e., structured irrigation schemes, tractors, harvester, etc.,) and
emerging commercial farmers (i.e., motorized hand tillers, tilling services, spraying services, etc.,). The input
industry cannot function on a one-season crop over the long term.
Facilitate financial flows. Especially in the near-term, as banks are limited in their ability and willingness to
service the agricultural sector, agro-input dealers will have to shift marketing and production/distribution
tactics to meet financial flows within the rice production sector. This will be a moving target because
production consists primarily of one crop per season and farmers will have lumpy income patterns during
each year. This will require input firms to adjust their promotional activities to coincide with cash-rich times
or internal (urban to rural) remittance flows. As rice producer associations become more established
commercial agents, they will become more viable as prospective bank clients. Financial institutions can also
employ extension and supervisory services to ensure loan repayment by village organizations.
Recognize different input requirements of different value chain channels. Increasing segmentation
within the rice industry will shift marketing and production/distribution tactics to target evolving market
channels that could include low-grade parboiled rice for rural villages and towns, medium-quality parboiled
rice for some rural towns and parts of larger urban centers, and higher-quality premium parboiled rice for
urban centers. Channels for other specialty rice are also likely to present interesting opportunities (especially
for smallholders) that can be better-suited for such high-value niche products. To meet the differing needs of
these end markets, commercial sub-networks or channels will need to form around meeting these different
needs, but knowledge flows and incentives will have to be aligned if farmers are to know what and how to
produce and also understand the potential benefits of shifting production practices.
The National Fertilizer The primary objective of the policy is to “facilitate farmers’ timely access to adequate
Policy of 2006 quantity and quality of fertilizers at competitive but affordable prices.” However,
poor and untimely access to fertilizer remains a major concern for the country’s
farmers. The 2006 Policy addresses a variety of ways to meet its primary objective
and a number of guiding principles. While the door is left open for potentially heavy
government involvement, the Policy does specifically address what has, to date, been
a fundamental weakness in the fertilizer sector—the uncompetitive private-sector
37 This table draws on the work of IITA, “Agriculture in Nigeria” and Booz Allen Hamilton, “AGCLIR”.
38 IFDC is managing this program under the USAID MARKETS Program. The pilot states are Kano and Taraba.
Presidential Initiative on This 2003 initiative sought to reduce Nigeria’s reliance on rice imports by stimulating
Increased Rice domestic production and offering new incentives for corporate investments in value
Production Processing chain functions (i.e. processing) that would increase domestic value-added. The 4-
and Export point initiative focused on production, inputs, and crop protection; irrigation and
land development; processing and marketing; and program management.
Mike Bassey World Bank MSME [email protected] +234 805 4500 828
Program BDS Specialist
From the perspective of pastoralists, increasing urbanization and high population growth is resulting in reduced
grazing land. This growing pressure of land results in high conflict potentials and substantial cases of conflicts
between farmers and herders. Inadequate supports for livestock development contribute to the deterioration of the
sources of income of pastoral households who have to spend a substantial amount of money for veterinary care.
Reduction of milk intake during the lean period when fodder and water are scarce translates into the highest levels of
malnutrition among pastoralist children under the age of five.
High population density, rapid urbanization and substantial land fragmentation in the face of limited land resources
makes access to land difficult and expensive for smallholder farmers in southern Nigeria. This situation coupled with
perennial soil erosion, soil infertility, poor access to fertilizers and other inputs, and poor rural infrastructure translates
to low productivity, food production deficits and household food insecurity, worsened by poor market systems. Poor
market systems are caused by the lack of competitiveness of export crops due to high production costs, lack of
storage facilities, frequent shifts in production, and poor road, communication, power and water services.
$ Naira
Exchange rate 148.00
FOB $/T $ 580.00
Freight $/T $ 50.00
C&F $ 630.00
Customs valuation $/T $ 685.00
Duty 32.50% $ 222.63