Wall-E: Online E-Commerce Site V

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Wall-E

Online E-Commerce Site


Version 1.0


Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
Revision History
Date Version Description Author
17/06/2014 1.0 Initial documentation ari !i"nes# $
ari#arasud#an S
%&it# '
%m(i)aisel!an *
Con+idential ,all-E- 2014 ii
Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
Table of Contents
1. Introduction
1.1 .ur/ose
1.2 Sco/e
1.0 O!er!ie1
2. .ositionin"
2.1 2usiness O//ortunit3
2.2 .ro(lem Statement
2.0 .roduct .osition Statement
0. Sta)e#older and 4ser Descri/tions
0.1 *ar)et Demo"ra/#ics
0.2 Sta)e#older Summar3
0.0 4ser Summar3
0.4 Sta)e#older .ro+iles
0.5 4ser .ro+iles
4. .roduct O!er!ie1
4.1 .roduct .ers/ecti!e
4.2 .roduct +unctions
4.0 Cost and .ricin"
5. .roduct 6eatures
5.1 Con!enient time deli!er3 s3stem
5.2 .rice +i7in" s3stem
5.0 .ortals
6. Constraints
7. 8ualit3 'an"es
9. Ot#er ard1are 'e:uirements
9.1 %//lica(le Standards
9.2 S3stem 'e:uirements
9.0 .er+ormance 'e:uirements
;. %//endi7 1 - 6eature %ttri(utes
11.1 <ar"et 'elease
11.2 %ssi"ned <o
Con+idential ,all-E- 2014 iii
Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
Con+idential ,all-E- 2014 i!
Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
Vision
1. Introduction
<#e /ur/ose o+ t#is document is to collect- anal3=e and de+ine #i"#-le!el needs
and +eatures o+ t#e e-commerce portal. It +ocuses on t#e ca/a(ilities needed (3 t#e
sta)e#olders- and t#e tar"et users- and 1#3 t#ese needs e7ist. <#e details o+ #o1
t#e e-commerce portal +ul+ils t#ese needs are detailed in t#e use-case and
su//lementar3 s/eci+ications.
1.1 Purpose
<#e soul /ur/ose o+ t#is /roduct is to esta(lis# a direct or indirect relations#i/
(et1een t#e manu+acturers and customers (3 /ro!idin" t#em de/endent lo"istics
>+rom t#e com/an3 alone?- t#ere(3 (rid"in" t#e "a/ (et1een t#em. <#is /roduct
also allo1s t#e manu+acturers to +ollo1 t#eir o1n mar)etin" strate"3 or t#e
com/an3@s common mar)etin" strate"3. In s#ort- t#is /roduct con!er"e (usiness to
(usiness >2 to 2? and (usiness to customer model >2 to C?.
1.2 Scope
<#e sco/e o+ t#is /roduct not restricts itsel+ 1it#in t#e retailer and t#e consumer
(ut it e7tends itsel+ (3 connectin" t#e /roduction unit and t#e consumers. <#e
sco/e +or t#e ser!ice to t#e customers e7tends e!en a+ter t#e /urc#ase. <#e sco/e
itsel+ is enca/sulated 1it#in A6reedomB.
1.3 Overview
<#is /roduct /ro!ides solutions +or t#e /ro(lems t#at consumer +aces in ot#er e-
commerce ser!ices.
2. Positioning
2.1 Business Opportunity
<#e re!enue +or t#e com/an3 is mostl3 +rom t#e manu+acturers and t#e retailers.
6or e!er3 inde/endent >manu+acturers to customers? transaction- t#e com/an3
recei!es 2C as re!enue. 6or e!er3 de/endent >manu+actures/retailer to ,all-E to
customers? transaction- t#e com/an3 recei!es 0C as re!enue. <#e customer needs
to /a3 t#e lo"istics c#ar"es i+ it is outside t#e countr3. <#e com/an3 also
encoura"es limited ad!ertisements +rom t#ird /art3 and t#e associates 1it#in t#e
com/an3. <#e re!enue +or t#e ad!ertisement is (ased on se/arate /olic3.
Con+idential D,all-E- 2014 1
Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
2.2 Probe! State!ent
<#e /ro(lem o+ u"e "a/ (et1een
manu+acturers and customers.
a++ects <#e :ualit3 o+ (usiness
transaction.
% success+ul
solution 1ould
2e to clearl3 s#o1case t#e
met#odolo"ies o+ /roduction
unit to customers.
2.3 Product Position State!ent
6or Customer
<#e ,all-E is a e-commerce site
<#at .ro!ides ser!ices to (ot#
manu+acturers/retailers and
customers
4nli)e 6li/)art- e(a3 and m3ntra
EOur /roduct .ro!ides (etter solutions and
ser!ices
3. Sta"ehoder and #ser Descriptions
Sta)e#olders included in t#e /ro&ect are Consumers- *anu+acturers and 'etailers.
<#e *anu+acturer introduces t#e /roducts and can use o1n mar)etin" strate"3 or
can aid t#e #el/ o+ t#e com/an3 >,all-E?. 6rom t#e associate manu+acturers or t#e
t#ird /art3 manu+acturers- t#e retailers can sell t#e /roducts. <#e Customers 1ill
(e a(le to (u3 t#e /roducts directl3 +rom t#e manu+acturers or t#e retailers and
t#e3 can also sell an3 /roducts under t#e (anner as retailer.
3.1 $ar"et De!ographics
<#e /roduct is +irst mar)eted to t#e manu+acturers and 1it#in a mont# 1e are
e7/ectin" minimum o+ 70 manu+acturers as our associates. <#e /arallel /ro"ress
o+ mar)etin" 1ill (e to t#e rest o+ t#e sta)e#olders t#at is retailers and customers.
,e are e7/ectin" e7/onential "ro1t# in t#e sta)e#older@s /o/ulation and /eriodic
"ro1t# in annual /ro+it.
3.2 Sta"ehoder Su!!ary
%a!e &epresents &oe
Con+idential D,all-E- 2014 2
Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
Customer <#e3 re/resent t#e li+e
element o+ t#e (usiness
<#e3 ma)e t#e (usiness to
run
'etailer <#e3 interact 1it#
customers and
manu+acturers/retailers
/com/an3 directl3
<#e3 ma)e small or lar"e
scale (usiness !ia com/an3@s
s/ace
*anu+acturers <#e3 interact directl3 1it#
retailers/customers/com/an
3
<#e3 #a!e ca/acit3 to sell
(ul) /roducts in com/an3@s
s/ace
3.3 #ser Su!!ary
%a!e Sta"ehoder
Customer 'e/resented (3
manu+acturers/retailers/com
/an3
*anu+acturer 'e/resented (3
customers/retailers/com/an3
'etailers 'e/resented (3
manu+acturers/customers/co
m/an3
Com/an3
o++icials
'e/resented (3
manu+acturers/retailers/custo
mers
3.' Sta"ehoder Pro(ies
3.'.1 $anu(acturer
&epresentative 'e/resentin" as t#e sole reason +or t#e (usiness to )ic)-start
Description <#e3 manu+acture (ul) amount o+ "oods
)ype Inde/endent user or de/endent user
&esponsibiities 'eac#in" manu+acturers to customers
Success *riteria 2etter reac# to t#e customers and indi!idual /ro+it
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Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
3.'.2 &etaiers
&epresentative %s a medium +or small scale (usiness
Description <#e3 sell selecti!e /roducts
)ype De/endent user
&esponsibiities 'eac#in" customers !ia com/an3
Success *riteria 2etter reac# to t#e customers and indi!idual /ro+it
3.'.3 *usto!ers
&epresentative %s an entit3 +or success+ul (usiness
Description <#e3 (u3 /roducts
)ype Inde/endent user
&esponsibiities <o ma)e use o+ t#e s3stem e++ecti!el3
Success *riteria Satis+action
3.+ #ser Pro(ies
3.+.1 $anu(acturer
&epresentative 'e/resentin" as t#e sole reason +or t#e (usiness to )ic)-start
Description <#e3 manu+acture (ul) amount o+ "oods
)ype Inde/endent user or de/endent user
&esponsibiities 'eac#in" manu+acturers to customers
Success *riteria 2etter reac# to t#e customers and indi!idual /ro+it
3.+.2 &etaiers
&epresentative %s a medium +or small scale (usiness
Description <#e3 sell selecti!e /roducts
)ype De/endent user
&esponsibiities 'eac#in" customers !ia com/an3
Success *riteria 2etter reac# to t#e customers and indi!idual /ro+it
3.+.3 *usto!ers
&epresentative %s an entit3 +or success+ul (usiness
Description <#e3 (u3 /roducts
)ype Inde/endent user
&esponsibiities <o ma)e use o+ t#e s3stem e++ecti!el3
Success *riteria Satis+action
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Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
3.+.' *o!pany o((icias
&epresentative 6or monitorin" and aidin" in (usiness de!elo/ment
Description <#e3 F mana"e transaction
)ype .ri!ile"ed user
&esponsibiities <o /ro!ide ser!ice to t#e sta)e#olders
Success *riteria 'e"ular increments 1it# res/ect to com/an3@s /ro+it
'. Product Overview
.roduct /ers/ecti!e
.roduct +unctions
Cost and /ricin"
'.1 Product Perspective
%ll t#e com/onents o+ t#e /roduct inte"rate into lar"e s3stem 1#ic# is ca/a(le o+
"eneratin" its o1n +uel and t#ere+ore it is ca/a(le o+ runnin" on its o1n.
'.2 Product ,unctions
Dis/la3s t#e /roducts in 060 de"ree and "rid !ie1 1#ic# ena(les t#e
sta)e#olders to "et a (etter !ie1 a(out t#e /roducts.
It (rid"es t#e "a/ (et1een manu+acturers and customers.
'.3 *ost and Pricing
Initial de!elo/in" cost o+ t#e /roduct is estimated to (e . 1-69-00-000 /- +or t#e
/eriod o+ 6 mont#s >includin" de!elo/ers and desi"ners salar3?.
+. Product ,eatures
+.1 *onvenient ti!e deivery syste!
<#is s3stem /ro!ides t#e sta)e#olders to mention t#e time o+ a!aila(ilit3 so t#at-
undeli!ered ordered items can (e a!oided.
+.2 Price (i-ing syste!
<#is s3stem ta)es sur!e3 on t#e reasona(le /rice statements o+ t#e /roducts +rom
t#e customers so t#at- 1#en t#e recommendation increases t#e com/an3 1ill
reconsider in +i7in" *a7imum 'etail .rice.
+.3 Portas
Se/arate /ortals +or t#e sta)e#olders and t#e com/an3 o++icials. <o/ mana"ement
o++icials #a!e se/arate tra++ic monitorin" s3stem.
Con+idential D,all-E- 2014 5
Online E-Commerce Site
Version: 1.0
Vision Date: 17/06/2014
.. *onstraints
<#e desi"n constraint is (est su//orted to des)to/ !ie1 onl3 +or 2 3ears. <#e
de!elo/ment o+ mo(ile a//lication 1ill (e initiated in /arallel !er3 soon.
/. 0uaity &anges
<#e :ualit3 ran"es +or /er+ormance- ro(ustness- +ault tolerance- usa(ilit3- and
similar c#aracteristics t#at are not ca/tured in t#e 6eature Set.
8. Other 1ardware &e2uire!ents
i"# s/eed so/#isticated Ser!ers
Virtual mac#ines +or de/lo3ment
Com/uters
3.1 Appicabe Standards
<#e /roduct is su//orted (3 all (ro1sers
3.2 Syste! &e2uire!ents
,e( (ro1ser
Internet connecti!it3
3.3 Per(or!ance &e2uire!ents
.er+ormance is e++ecti!e +or t#e internet (and1idt# o+ 129 G/(s and more.
4. Appendi- 1 5 ,eature Attributes
4.1 )arget &eease
<#e tar"et release !ersion is 1.0 1#ic# almost co!ers all use-cases 1#ere t#e
!ersion release 1.1 1ill contain t#e su//ort +or t#e ad!ertisements and ot#er
miscellaneous +unctions.
4.2 Assigned )o
6eatures 1ill (e assi"ned to H+eature teamsH res/onsi(le +or +urt#er elicitation-
1ritin" t#e so+t1are re:uirements and im/lementation.
Con+idential D,all-E- 2014 6

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