Fords Garage and Ford Motor Co. License Agreement

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FOR IMMEDIATE RELEASE

Fords Garage Restaurant: A First for the Automotive Giant


Fort Myers-based chain is the first restaurant to receive rights to the brand

FORT MYERS, Fla. July 9, 2014 Fords Garage, a prime burger and craft beer
restaurant, is pleased to announce it has entered into a brand licensing agreement with the
Ford Motor Company. The Fort Myers, Fla.-based restaurant chain is the first in its
industry to be issued rights to the iconic blue oval logo and Fords brand imagery
including archived historical photographs, images of vehicles, and actual Model-Ts.

FG Restaurant Group received the license from Ford Motor Company after a
comprehensive review, which demonstrated a high level of confidence in the rapidly
expanding restaurant group. Marc Brown, a partner in the original Fords Garage, served
as liaison between the two entities during the months-long process.

Presently, Fords Garage has three locations including the newly redeveloped historic
River District of downtown Fort Myers. Located only one mile from the Edison & Ford
Winter Estates, this popular spot to meet and dine resides in the historic Dean Building,
built in 1923. Additional locations have opened in Esteros Miromar Outlets as well as
Downtown Cape Coral.

The original Fort Myers site, which is reminiscent of a 1920s service station-themed
hangout, takes on a Prohibition bootleg bar vibe at night. With its many Ford-inspired
design cues and first-rate service, Fords Garage promises to continue to inspire
additional locations, which are planned for cities along Floridas Gulf Coast and the
Midwest.

Co-Founder Daniel P. Kearns said he was grateful to Ford Motor Company and explained
that capitalizing on the Ford brand will allow for greater expansion for the restaurant
chain and opportunities to franchise. Ford Motor Company has always recognized
innovation when it sees it, said Kearns. Having access to the brand is a major benefit to
the restaurant.

Media Contact
Sara Fitzpatrick Comito
CONRIC PR & Marketing
[email protected]
(239) 690-9840
Organization Contact
Daniel Kearns
FG Restaurant Group
[email protected]
(239) 337-3673

A long-term goal is to open a Fords Garage in Southeast Michigan, so the restaurant can
pay tribute to Henry Fords spirit of innovation in the state that hosts Ford Motor
Companys World Headquarters, The Henry Ford Museum, and Motor City. The
establishment will feel right at home with its auto mechanic jumpsuit uniforms for the
servers, gas nozzle door pulls, hose clamp napkin holders, glass-paned garage bay doors,
vintage fuel pumps and oil barrels, Ford memorabilia, an antique car horn that sounds
when something notable happens at the bar, and even actual Model-Ts and Model-As on
a lift above the hand-hammered copper bars. Another feature is the ice rail built into the
bar surface, so patrons brews and cocktails can remain frosty from first sip to last.

The casual dining industry allows us to bring the brand experience directly to the
customers table. We are looking forward to expanding the Fords Garage establishments
around the nation and in our home state, remarked John Nens, Global Brand Licensing,
Ford Motor Company.

In addition to the meticulous consideration paid to dcor, guests of Fords Garage will
attest an equal, if not greater, attention to detail is paid to the food. Burgers are the main
draw, with endless combinations of natural aged cheeses, fresh toppings, gourmet sauces,
artisan breads, high-quality Certified Black Angus and American Kobe Beef, Free Range
Turkey and Chicken, Gulf Seafood, and Vegetarian burgers.

The beer list at Fords Garage is carefully mapped out with more than 200 different types
of bottled craft beer and 22 drafts, with a heavy influence of American craft beers from
all around the country. With an extensive menu of appetizers, salads, comfort foods,
gourmet mac and cheese, desserts, full liquor bar and the opportunity to indulge in the
Ultimate Burger Experience with the Build your own Burger Assembly Line, many
diners have already discovered this neighborhood burger and beer joint, where everyone
is welcome.

Co-Founder Mike McGuigan indicated that the relationship between Fords Garage and
Ford Motor Company is a natural fit. He commented, Over the course of attaining this
agreement, it became clear that both companies share a passion for quality first and
foremost.

Fords Garage has proven itself a turnkey operation that will be a popular dining out
choice in any neighborhood. Each location takes care to pay homage to its community
with its signature Burgers of Fame. On an annual basis, each signature gourmet burger is
named after a local community leader or celebrity, with his or her blessing.

Fords Garage honors all retired Ford Motor Company employees by offering them a
special discount program at all Fords Garage locations.

FG Restaurant Group
FG Restaurant Group represents a partnership between Daniel P. Kearns and Zak Kearns
of Kearns Restaurant Group and Mike McGuigan of McGuigan Restaurant Concepts.
They have developed and operate some of the most dynamic restaurant concepts in
Southwest Florida, which are poised for expansion, with others set to open soon. Their
Established restaurants in the historic River District of downtown Fort Myers include
Fords Garage, Los Cabos Cantina, The Firestone Grille and Sky Bar, and Capones Coal
Fired Pizza. Two additional Fords Garage locations have opened in downtown Cape
Coral and in Esteros Miromar Outlets. The Boathouse Tiki Bar & Grill was recently
unveiled at the Cape Coral Yacht Club. For more information call (239) 337-3673 or visit
FordsGarageUSA.com.


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