EXECUTIVE MBA

www.executiveprograms.manipal.edu
The World of Manipal

Manipal University, a part of the Manipal Education through cutting-edge research, innovative pedagogy,
Group, is widely recognized for imparting high state-of-the-art infrastructure, transparency and
quality professional education. Founded in 1953 quality in governance.
by Dr. T. M. A. Pai, Manipal University is located in
In its endeavour to provide continuing education
the bustling student town of Manipal, Karnataka.
for employed professionals, the group, through
Manipal University was the first institute to be
Manipal University, offers off campus, part time
recognized as a Deemed University by the Govern-
programs in the areas of Information Technology,
ment of India in 1993.
Management and Healthcare. These programs are
Manipal University offers programs in Medicine, offered as exclusive programs to corporates and
Dentistry, Engineering, Nursing, Allied Health, customized to suit their requirements. They are
Pharmacy, Life Sciences, Management, Mass also offered in a calendar format as open programs.
Communication, Information Sciences, Hotel Such initiatives provide working professionals with an
Management, Regenerative Medicine and many more. opportunity to enhance their career while working
and also helps them to focus their learning in a
Manipal University is home to India’s top ranked
specific area of specialization.
institutions such as Kasturba Medical College
(KMC) and Manipal Institute of Technology (MIT).
These colleges have consistently been rated Highlights
among India's top 10 institutions in different
Over 57 years in providing world-class education
surveys. Manipal University has come to be recognized
for its excellence in Medical and Engineering 3 universities, 10 global campuses
programs and Continuing Education in the areas of Over 30 institutions and over 300 courses
IT, Management and Healthcare for employed
professionals. 14 professional streams
Manipal University has been placed in Category ‘A’ Over 1,20,000 active students
by a Task Force set up by the Ministry of Human
Over 3,00,000 alumni
Resource Development, New Delhi, in recognition
of its high standards in professional education Has students from over 53 nationalities

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 Manipal Education and Industry

A few years from now, the companies that will We were among the first in the country to bridge
survive are those that have built domain the gap between education and the industry by
expertise in an organization's single most creating industry specific programs for
competitive advantage – manpower. While there organizations. To address the need for
is no dearth of human capital in a country like career-focused education, Manipal Education
India, the concern is - are they employable? has partnered with ICICI Bank to establish the
We at Manipal Education constantly endeavor ICICI Manipal Academy of Banking & Finance.
to update our programs and teaching Manipal Education has several strategic
techniques to impart only industry relevant investments in emerging companies, including
education. This helps the students become U21Global, the world’s premier online graduate
readily employable and existing employees school and MeritTrac, India's Largest Skills
upgrade their skills to meet industry standards. Assessment and Testing Company.

Industry Collaboration

Offers tailor-made executive programs for Intel, Texas Instruments, Honeywell, GE, Infenion,
Delphi, Interrasystems, GE Healthcare, IBM, Daksh Applied Materials and MindTree

Established ICICI Manipal Academy in collaboration with the ICICI Group

Strategic investments in companies like U21 Global and MeritTrac

Offering Phone Banking Officer (PBO) program for ICICI and PGPMI (Management &
Insurance) program for ICICI Prudential

Launched career oriented programs in Media and Entertainment in association with

Whistling Woods International

Launched certified training programs on stock markets in collaboration with National

Stock Exchange (NSE)

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Programs for Working Professionals

Take your Career to the Next Level

In line with its objective of providing Continuous Master of Science Programs

Education for employed professionals, Manipal for Working Professionals
Univeristy (MU) has been offering part-time
post-graduation programs in Management and Computer Science
Information Technology for working professionals Microelectronics
since 2003.
VLSI CAD

Digital Design & Embedded Systems

Management Programs for Embedded System Design
Working Professionals
Automotive Embedded Systems
Executive MBA (E-MBA) Mechanical Systems Design

3
 Executive MBA (E-MBA)

Executive MBA (E-MBA) is a two-year intensive Location

program specially designed for working profession- The program is offered at Bangalore. Classes
als. The rigorous curriculum and flexibility of the are conducted on Sundays to suit the needs of
program enables the participant to upgrade one’s working professionals.
skills and knowledge necessary to face the
challenges of the changing business environment. Eligibility
The program enables the participant to earn a top Any graduate with 50% aggregate marks in
notch degree without interrupting their career or graduation and 1 year work experience.
having to leave their current location.
(Or)

Any graduate with 45% aggregate marks in

graduation and 2 years work experience.
Specializations Offered Application Process
Finance Eligible candidates can apply for the program by
submitting the following:
Marketing Filled in application form with 3 recent
passport sized photographs
Human Resources
Copies of Experience certificate
Information Systems
Copies of the Degree certificate and Marks
cards

Highlights

Industry relevant curriculum: Curriculum developed in consultation with industry experts

Faculty with relevant industry experience and guest lectures by industry professionals

Classes on Sundays to suit work timings

Provision for breaks to accommodate work requirements

Online learning support system

Two-month 'Project Work' at an organization in the chosen area of specialization

Program delivery in modular format

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Executive MBA (E-MBA)

Selection Process Enrollment Dates

The selection is based on performance in the The Enrollment dates for the program are available
entrance test, personal interview and the profile at www.executiveprograms.manipal.edu/dates.html
of the candidate. Eligible candidates can write
Guidelines for Selecting
the test at the respective centres. The Program
Coordinator at the respective centre will provide
Specialization for E-MBA Program
information on the procedure and schedule for Selected candidates need to specify the area of
writing the entrance test and attending the specialization at the time of joining the Program.
personal interview. Please refer to The specified specialization will be offered only if
www.executiveprograms.manipal.edu for the a minimum number of students opt for the
pattern of the entrance test. same. In case the required numbers don’t enroll
The candidates will be informed about their for a particular specialization the same will not
selection within 10 days of attending the be offered. However, interested students have
personal interview. The selection will be based the option of choosing another specialization
on the consolidated score obtained in the that is being offered.
entrance test, personal interview and individual After the successful completion of E-MBA, a
profile (academic background and work experience). student can opt for another specialization by
joining directly in the second year of the E-MBA
program. In such an event, he/she is eligible only
Admission Process
for a PG Diploma certification in the additional
The selected/shortlisted candidates can confirm stream of specialization after successful com-
their admission by submitting: pletion of the second year.
Attested photocopies of qualifying exam
certificates & marks cards Program Structure
Copy of Experience certificate The program is designed with extremely
The Nomination letter* / Employment Certificate stringent evaluation mechanisms at various
from the present employer intervals to ensure that it helps in building the
Demand Draft for the applicable fee in favour student's confidence in terms of knowledge,
of Manipal University, payable at Manipal or skills and attitude, which helps develop him/her
Udupi into an effective leader.
*Nomination letter by the company does not
mean that the company is sponsoring the
candidate.

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 Executive MBA (E-MBA)

Faculty
The university has a large pool of faculty A handout containing plan of study, evaluation
members in various functional areas such as scheme, prescribed text books, suggested
Finance, Marketing, HR and IT. We believe in reference books and other details will be given to
having a good blend of theory & practice of the students. The evaluation schedule is
management and accordingly the faculty announced in the beginning of the semester itself.
members chosen have both academic & All details pertaining to the operation of the
industry experience. We also draw on the program, including grading procedures, are
network of faculty members from reputed shared with the students through this document.
Indian Universities and Institutions to impart
their knowledge to the students. Besides faculty
lectures, the program will have regular seminars,
Attendance requirement
assignments, and case study discussions.
Attendance for the lectures is a critical part of
course implementation. Students need to maintain
Reference Material / Books a minimum of 75% attendance in each subject
to be eligible for appearing for the end semester
One reference book for each subject will be university exams. However, in special circumstances,
given to each student. The reference book may
a student may be permitted to take the examination
not cover the complete syllabus in all cases, so
even if he / she has less than 75% attendance
it is highly recommended and advisable that
(but not less than 60% in individual subjects)
students refer to additional books and journals to
enhance their hold on individual subjects. only if he / she produces a letter from the
concerned authority supporting the genuineness
of the cause for absence.

Fee Structure
Program Fee Installment Structure
Installment Last Date Amount
First At the time of admission Rs.30,000/-
E-MBA Rs.1,80,000/- Second 60 days from the program commencement date Rs.30,000/-
(2 years)
Third Before the start of 2nd Semester Rs.30,000/-
Fourth 60 days from the 2nd Semester commencement date Rs.30,000/-
Fifth Before the start of 3rd Semester Rs.30,000/-
Sixth Before the start of 4th Semester Rs.30,000/-

Examination fee of Rs.500/- per subject will be in addition to the above fee
Fee paid is not refundable
All payments are to be made in the form of Demand Draft drawn in favour of Manipal University payable at Manipal or Udupi

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Executive MBA (E-MBA)

Curriculum
Core subjects
Semester I Semester II

Management Process and Organizational Behaviour Production and Operations Management

Business Communication Financial Management

Statistics for Management Marketing Management

Financial and Management Accounting Human Resources Management

Managerial Economics Operations Research

Management Information System Project Management

Semester III Semester IV

Total Quality Management Strategic Management and Business Policy

Legal Aspects of Business International Business Management

Four subjects in chosen area of specialization Four subjects in chosen area of specialization

Project Project

* Semester I-IV leading to Executive – MBA

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 Executive MBA (E-MBA)

Specialization
Finance
Semester III Semester IV

Security Analysis and Portfolio Management International Financial Management

Mergers and Acquisitions Treasury management

Taxation Management Merchant Banking and Financial services

Internal Audit and Control Insurance and Risk Management

Project Project

Marketing
Semester III Semester IV

Sales, Distribution and Supply Chain Management Services Marketing and Customer Relationship Marketing

Consumer Behaviour Advertising Management and Sales Promotion

Retail Marketing E-Marketing

Marketing Research International Marketing

Project Project

Human Resources
Semester III Semester IV

Manpower Planning and Re-Sourcing Compensation Benefits

Management and Organizational Development Performance Management and Appraisal

Employee Relations Management Talent Management and Employee Retention

HR Audit Change Management

Project Project

Information Systems
Semester III Semester IV

Object Oriented Programming and Methodologies E-Business Management

DBMS Enterprises Resource Planning

Software Project Management Technology Management & Strategy

Computer Networks Java & Web Designing

Project Project

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Executive MBA (E-MBA)

Evaluation Methodology Project Work

The letter grading system (Credit Based) will be The students need to undertake project work for
adopted to evaluate the performance of the a duration of two months in their organization or
students. The evaluation is done on the basis on their own, in the chosen area of specialization.
of internal assessments and end semester The score assigned to the Project Report,
examinations. Presentation and Viva-Voce is considered in the
final calculation of marks and declaration of
Outline of Evaluation
results. Project work evaluation will follow the
The student performance in each subject is fixed grading system.
evaluated out of a maximum of 100 marks,
of which 50% is for in-semester assessment Examination
and 50% for the end semester examinations. The examinations are conceived, developed
However, a candidate must score a
and administered on a rigorous and fair basis to
minimum of 35% marks in the end semester
bring out the best in the students and prepare
exam to be eligible for passing grades.
them for challenging careers in the world of
In-semester assessment will be based on management. The examination for the program
continuous evaluation, the factors of which is conducted at the end of each semester. A
will include attendance, assignments, case student will be promoted to the next semester
presentations and class tests.
irrespective of the number of subjects he/she
The overall performance of a student in has passed.
different subjects is expressed in terms of a
Letter Grade. Credit Based System/ Letter Grades
The educational process uses a credit based
Both internal assessment and the University
viva-voce examination marks will be considered system.
for awarding the grade. The program content of an individual subject
is expressed in terms of certain number of
credits. The number of credits assigned to a
Continuous Internal Evaluation subject depends on the number of contact
hours.
Manipal University follows a continuous system
of internal evaluations to monitor and improve The program content of each semester is
the performance of students. Internal evaluation expressed in terms of a specified number of
shall be based on assignment / test / examinations total credits. A student is deemed to have
and seminars conducted in respective subjects. successfully completed a particular semester's
The total weight age for the same will be 50%. program of study when he/she earns all the
(There will be two internal tests in each subject credits of that semester.
and one assignment).

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 Executive MBA (E-MBA)

Grade Grade Value minimum attendance per subject is 60% and

the average attendance in the semester is 75%
A+ 10
the candidate will be allowed to take the exam.
A 9 Students who take a break due to an official assign-
ment can avail of a certain exemption in attendance
B 8
by producing a written document/letter from the
C 7 company. In such cases the minimum attendance
D 6 required per subject cannot be less than 60%
and the average attendance in the semester has
E 5 to be 60%. If the above criteria is not met, the
F 0 candidate can take exams only for those
subjects where the required attendance of 75%
The number of credits attached to a program and above is met. However, if the candidate is
will be multiplied by the grade value (i.e. points) keen on attending lectures for the subject
to arrive at the grade points secured by a missed during the break, he/she can join the
student in that subject. The total grade points lectures in the next available batch and appear
divided by the total credits gives the GPA per for the exam.
semester. At the end of the program, CGPA is
Long-term Break: If required, a candidate can
arrived at by the weighted average of the GPAs
of the four semesters. A student who has take a long term break spanning upto one year
secured F grade in one or more subjects, (first year of study). However, such a break will
irrespective of the reason, has to take a be allowed only for official reasons such as
supplementary examination in each of such subjects. deputation on a project abroad or at some
other location.
Evaluation of Project Work
Note
The evaluation of the project work will be based
A candidate is eligible to take short / long-term
on the quality of the report and student's
breaks provided we have a batch to offer.
performance in a viva-voce & presentation,
divided as 50% for project report and the Validity of Enrollment
remaining 50% for viva-voce & presentation. The The maximum validity period for the E-MBA
viva-voce will be conducted by external examiners. program is 4 years from the date of commencement
of the program. Students are required to complete
Guidelines for break during the
the program within this period. Students who
program
are unable to complete the program within the
Short-term Break: If required, a candidate can validity period, but are still keen on continuing the
take a break of upto two months during the program, are required to register as fresh
semester (theory classes). In such a case, if the candidates by paying the requisite fee.

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Executive MBA (E-MBA)

1000

900

800
Number of students

700

600

2008-2009
500

2007-2008
400

300

2006-2007
200

2005-2006
100
2004-2005

0
2003-
2004

Number of Students enrolled for corporate programs

Web Services Some of the companies with whom Manipal

University has collaborated to provide
Keeping in mind the convenience of working
continuous education services in the areas of
professionals, the following services are
provided online: Management, IT/Information Science &
Healthcare are:
Pre-enrollment services Intel, Texas Instruments, Honeywell,
Application download MindTree, Applied Materials, Sankalp
Semiconductor, GE, Infenion, Delphi, IBM
Post enrollment services
Daksh, Interra systems, GE Healthcare,
Candidates regulation & attendance details and many more.
Registration facility (activation of student The University, if required, allows customization
account) of program structure to suit the needs of the
Schedule (classes, assignments, examinations) collaborating organization. Any organization
interested in having a dialogue with the
Classroom material (PPTs etc)
University for offering any collaborative and
Examination results innovative programs directed towards the
Model question papers human resource development needs of their
industry/organization may contact:

Present Collaborative Arrangements Manager, Corporate Programs

Manipal Universal Learning Pvt. Ltd.
The University has collaborated with top Manipal Towers, # 14 HAL Airport Road
companies from the IT, ITES Services, Bangalore - 560008
Semiconductor, Telecom, Banking and Phone: 080 4078 9100
Insurance Industries for providing continuous Mobile: 99805 10527
education to their employees. These programs E-mail: [email protected]
are also customized to suit the immediate needs www.executiveprograms.manipal.edu
of the industry/collaborating organizations.

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 Students Speak

“Manipal University’s E-MBA Program is ideal for working professionals who want to pursue a
management degree without interrupting their work schedule. The classes, assignments, courseware,
etc, are designed to ensure quality education.”

Manjunath J
Oracle

“Manipal University’s E-MBA Program is very well structured and conducted in a very professional
manner. The program also gave us an opportunity to interact with some of the best and experienced
faculty members. The course content is very relevant and gave us good knowledge on various
areas of management which we could easily correlate with our real work environment. On the
whole, the two years of E-MBA with Manipal University was an enriching, enjoyable and a great
learning experience. All I can say is that the E-MBA Program with Manipal University will be a memo-
rable experience for the professionals who join this program.”

Bikash Kumar Rauniyar

IBM

“The time that I have spent for my E-MBA program with Manipal University was a good learning
experience which helped me upgrade my skills to a great extent. Professors are very knowledgeable
and the best part of the program is we get inputs on industry trends.”

Shilpa S
Thomson Reuters

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 Executive MBA (E-MBA)

BENEFITS TO THE PARTICIPANTS THE MANIPAL ADVANTAGE

Enables the participant to face the demands Degree from a premier University
of the competitive business environment.
Global Recognition
Expands perspective through networking with
Industry acceptance
students from varied professional and
academic backgrounds. Teaching by highly qualified and
experienced faculty
Helps participant gain conceptual clarity as
much as acquiring skills in applying the Regular monitoring and assistance in
modern tools and techniques of manage- pursuing the program
ment.

Lively case study discussions broaden the

scope of students.

Creates Leaders and not just Managers.

Flexible program which accommodates job

transfer and long term break.

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 16 1

For more information on the programs, contact:

Bangalore Hyderabad
Manipal Universal Learning Pvt. Ltd. Manipal Universal Learning Pvt. Ltd.
Manipal Towers, The Capital,
#14, HAL Airport road, Girdharilala Estate 7-1-79 & 7-1-80,
Bangalore - 560008 1st Floor, Above Heritage Fresh,
Mob: + 91 99725 29252 / 99725 31252 Ameerpet,
Ph: 080 40789100 Hyderabad - 500016
Mob: + 91 97040 91310

Chennai Mumbai
Manipal Universal Learning Pvt. Ltd. Manipal Universal Learning Pvt. Ltd.
Kensington, 2nd Floor, Simran Center,
#857, Poonamallee Highway, 30H, Parsi Panchayat Road,

EXECUTIVE MBA
Kilpauk, Chennai - 600010 Andheri East,
Mob: + 91 96000 73960 Mumbai - 400069
Ph: 044 43510900 Mob: + 91 99672 98848

Kolkata Delhi
Manipal Universal Learning Pvt. Ltd. Manipal Universal Learning Pvt. Ltd.
Systron Building, 4th Floor, 256 (Ground Floor),
Plot No J-5, Block GP Sector-V, Opp to Post Office,
Salt Lake City, Okhla Industrial Estate - III,
Kolkatta – 700091, W.B. New Delhi – 110020
Mob: + 91 98310 72676 Mob: + 91 98187 77455
Ph: 033 40670149

www.executiveprograms.manipal.edu