Executive Summary: Company Profile

EXECUTIVE SUMMARY
This project is based on Balance sheet and profit and loss accounts of theBh ara t
Sanchar Nigam Limited. It is done to find out whether the BSNL are improving our
capital structure or not.
Further, in this Project
Chapter 1 includes the introduction of the company wherein I told about the
Objectives of the study and profile of the Bharat Sanchar Nigam Limited.
Chapter 2 includes the Research Methodology wherein I have discussed the Research
Design and Various sources of the Data Collection.
Chapter 3 includes the Data analysis and Findings wherein I have analyze the data
collected from the departmental records, annual reports and web site records.
Chapter 4 represents the conclusion and the suggestions based on the departmental
records and annual report.
COMPANY PROFILE
On October 1, 2000 the Department of Telecom

Operations, Government of India became a corporation and was christened B
harat
Sanchar Nigam Limited (BSNL) . Today, BSNL is the No. 1
Telecommunications
Company and the largest Public Sector Undertaking of India with authorized
share
capital of $ 3977 million and net worth of $ 14.32 billion. It has a network of
over 45
million lines covering 5000 towns with over 35 million telephone
connections.
With latest digital switching technology like OCB,EWSD,AXE-10,FETEX,NEC
etc.
and widespread transmission network including SDH system up to 2.5 gbps,
DWDM
system up to 80 gbps,Web telephony,DIAS,VPN, Broadband and more than
400,000
data customers , BSNL continues to serve this great nation .
Its responsibilities include improvement of the already impeccable quality of
telecom
services, expansion of telecom network, introduction of new telecom
services in all
villages and instilling confidence among its customers.
BSNL has managed to shoulder these responsibilities remarkably and deftly.
Today with over 45 million line capacity, 99.9% of its exchanges digital,
nation wide
Network management & surveillance system (NMSS) to control telecom
traffic and
over 4,00,000 route kms of OFC network, Bharat Sanchar Nigam Ltd is a
name to
reckon with in the world of connectivity. Along with its vast customer base,
BSNL's
financial and asset bases too are vast and strong. Consider the figures, as
they speak
volumes on BSNL’s standing:
 The telephone infrastructure alone is worth about Rs. 1,00,000 crore

(US $ 22.74
billion)
 Turnover of Rs. 31,400 crore ( US $ 7.14 billion)
Add to which, BSNL's nationwide coverage and reach, comprehensive range

of
telecom services and a penchant for excellence; and you have the
ingredients for
restructuring India for a bright future. Today, BSNL is most trusted Telecom
Brand
of India
OBJECTIVES
•
To be a Lead Telecom Services Provider.

•
Build customers confidence through quality and reliable service.

•
Provide Bandwidth on demand.

•
Contribute towards:
i. National Plan Target of 250 million subscriber base for the country
by December 2007.
ii.Broadband customers base of 20 million in the country by 2010 as
per Broadband Policy 2004.
iii. Telephone in all villages.
iv Implementation of Triple play as a regular commercial proposition
1.5 SWOT Analysis:
STRENGTHS:
•
Pan-India reach
•
Experienced telecom service provider

•
Total telecom service provider

•
Huge Resources (financial & technical pool)

•
Huge customer base

•
Most trusted telecom brand

•
Transparency in billing
•
Easy deployment of new services

•
Copper in last mile can be used for easy broadband deployment

•
Huge Optical Fibre network and associated bandwidth
WEAKNESSES:
•
Non-optimization of network capabilities

•
Poor marketing strategy

•
Bureaucratic organizational set up

•
Inflexibility in mindset (DOT period legacies)

•
Limited number of value added services

•
Poor franchisee network

•
Legacy of poor service image

•
Huge and aged manpower

•
Procedural delays
•
Lack of strategic alliances

•
Problems associated with incumbency like outdated technologies,

unproductive rural assets, social obligations, political interference,
•
Poor IT penetration within organization

•
Poor knowledge Management
OPPORTUNITIES
•
Tremendous market growing at 20 lac customers per month

•
Untapped broadband services

•
Untouched international market

•
Can capitalize on public sector image to grab government’s ICT initiatives

•
ITEB service markets

•
Diversification of business to turn-key projects

•
Leveraging the brand image to source funds

•
Almost un-invaded VSAT market

•
Fuller utilization of slack resources

•
Can make a kill through deep penetration and low cost advantage
•
Broaden market expected from convergence of broadcasting, telecom and

entertainment industry
THREATS
•
Competition from private operators

•
Keeping pace with fast technological changes

•
Market maturity in basic telephone segment

•
Manpower churning
•
Multinational eyeing Indian telecom market

•
Private operators demand for sharing last mile

•
Decreasing per line revenues due to competitive pricing

•
Private operators demand to do away with ADC can seriously effect revenues
•
Populist policies of government like “OneIndia” rates

Executive Summary: Company Profile

Uploaded by

Copyright:

Available Formats

Executive Summary: Company Profile

Uploaded by

Document Information

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Executive Summary: Company Profile

Uploaded by

Copyright:

Available Formats

EXECUTIVE SUMMARY

On October 1, 2000 the Department of Telecom

 The telephone infrastructure alone is worth about Rs. 1,00,000 crore

Add to which, BSNL's nationwide coverage and reach, comprehensive range

To be a Lead Telecom Services Provider.

Build customers confidence through quality and reliable service.

Provide Bandwidth on demand.

1.5 SWOT Analysis:

Experienced telecom service provider

Total telecom service provider

Huge Resources (financial & technical pool)

Huge customer base

Most trusted telecom brand

Easy deployment of new services

Copper in last mile can be used for easy broadband deployment

Huge Optical Fibre network and associated bandwidth

Non-optimization of network capabilities

Poor marketing strategy

Bureaucratic organizational set up

Inflexibility in mindset (DOT period legacies)

Limited number of value added services

Poor franchisee network

Legacy of poor service image

Huge and aged manpower

Lack of strategic alliances

Problems associated with incumbency like outdated technologies,

Poor IT penetration within organization

Poor knowledge Management

Tremendous market growing at 20 lac customers per month

Untapped broadband services

Untouched international market

Can capitalize on public sector image to grab government’s ICT initiatives

ITEB service markets

Diversification of business to turn-key projects

Leveraging the brand image to source funds

Almost un-invaded VSAT market

Fuller utilization of slack resources

Broaden market expected from convergence of broadcasting, telecom and

Competition from private operators

Keeping pace with fast technological changes

Market maturity in basic telephone segment

Multinational eyeing Indian telecom market

Private operators demand for sharing last mile

Decreasing per line revenues due to competitive pricing

Populist policies of government like “OneIndia” rates

You might also like