Ethical Presentation
Ethical Presentation
Ethical Presentation
Greed is good?
https://www.youtube.com/watch?v=R8y6DJAeolo
Enron was a corrupt corporation run by greed with the goal to make a profit.
U.S. economy was experiencing the longest bull market in its history.
In 1996 Skilling became Enrons chief operating officer.
Gas bank model could be applied to the market for electric energy as well.
Create a market for: paper, steel, water and even weather.
Enrons most exciting development was the creation of Enron Online (EOL).
Enron and Blockbuster announced a deal to provide video on demand via high-speed
Internet lines.
Touted by Fortune as one of the most admired and innovative companies in the world.
Mark-to-Market Accounting
What is mark-to-market accounting?
Enron began using mark-to-market accounting when Jeff Skilling joined the company.
Enron inflated earnings using mark-to-market accounting.
Investors were given misleading financial reports.
Capitalism at Work
Profit margins began eroding, end of 2000
Profit margins ran with increasing leverage
Energy prices fall, first quarter of 2001
Deals were made quickly without regards
Good deal vs. bad deal + NPV
Capitalism at Work
World economy
headed into
recession
Dampened energy Reduced opportunity for
market volatility Enrons profitable gains
The Aftermath
threatened financial markets in U.S. & abroad
GAO requested documents from White House
impact of Enron hit the government
Justice Department opened a criminal investigation
deep ties with the government
AICPA
American Institute of Certified Public Accountants
engaged in damage control
12/2001 issued toolkit for auditors use
01/2002 board of directors would fully cooperate
approved a resolution to support prohibitions
Works Cited
Healy, P. M., & Palepu, K. G. (2003). The fall of enron. The Journal of Economic Perspectives, 17(2), 3-26. Retrieved
from http://search.proquest.com/docview/212077863?accountid=7285
Benston, George J, and Al L Hartgraves. "Enron: What Happened and What We Can Learn from It." Journal of
Accounting and Public Policy, 21.2 (2002): 105-127.
"Enron." The Social History of Crime and Punishment in America, (2012)
Regan, MC. "Teaching Enron." Fordham Law Review, 74.3 (2005): 1139-1249.
Chandra, Gyan. "The Enron Implosion and Its Lessons." Journal of Management Research, 3.2 (2003): 98.
Questions?
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