Scribd Logo
Upload

Welcome to Scribd!

  • 54 views

    Questionnaire

    Uploaded by

    Naresh Hariyani
    This document contains a questionnaire about consumer behavior and perceptions towards Maggi noodles before and after its ban in India. The questionnaire asks respondents about their consumption of ready-to-eat foods like Maggi, their brand preferences for noodles, how often they consumed Maggi before the ban, whether their consumption habits would change if Maggi re-entered the market, their views on Maggi's healthiness, and their awareness of the ban being lifted. It also asks them to rate attributes like price, quality and taste in terms of importance both before and after the ban, and whether they would purchase and recommend Maggi again based on past experience. The last part collects demographic information about the respondent's age and occupation.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Questionnaire

    Uploaded by

    Naresh Hariyani
    54 views2 pages
    This document contains a questionnaire about consumer behavior and perceptions towards Maggi noodles before and after its ban in India. The questionnaire asks respondents about their consumption of ready-to-eat foods like Maggi, their brand preferences for noodles, how often they consumed Maggi before the ban, whether their consumption habits would change if Maggi re-entered the market, their views on Maggi's healthiness, and their awareness of the ban being lifted. It also asks them to rate attributes like price, quality and taste in terms of importance both before and after the ban, and whether they would purchase and recommend Maggi again based on past experience. The last part collects demographic information about the respondent's age and occupation.

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document contains a questionnaire about consumer behavior and perceptions towards Maggi noodles before and after its ban in India. The questionnaire asks respondents about their consumption of ready-to-eat foods like Maggi, their brand preferences for noodles, how often they consumed Maggi before the ban, whether their consumption habits would change if Maggi re-entered the market, their views on Maggi's healthiness, and their awareness of the ban being lifted. It also asks them to rate attributes like price, quality and taste in terms of importance both before and after the ban, and whether they would purchase and recommend Maggi again based on past experience. The last part collects demographic information about the respondent's age and occupation.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    54 views2 pages

    Questionnaire

    Uploaded by

    Naresh Hariyani
    This document contains a questionnaire about consumer behavior and perceptions towards Maggi noodles before and after its ban in India. The questionnaire asks respondents about their consumption of ready-to-eat foods like Maggi, their brand preferences for noodles, how often they consumed Maggi before the ban, whether their consumption habits would change if Maggi re-entered the market, their views on Maggi's healthiness, and their awareness of the ban being lifted. It also asks them to rate attributes like price, quality and taste in terms of importance both before and after the ban, and whether they would purchase and recommend Maggi again based on past experience. The last part collects demographic information about the respondent's age and occupation.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    You are on page 1of 2

    Questionnaire

    Change in Consumer Behaviour towards Maggi


    How frequently do you consume ready to eat foods?
    a)
    b)
    c)
    d)

    Daily
    Once a week
    Twice a week
    Rarely

    What is the brand that comes to your mind when you hear the word noodles?
    a)
    b)
    c)
    d)

    Maggi
    Top ramen
    Yippie
    Other

    How frequently do you consume maggi noodles?


    a.
    b.
    c.
    d.

    Daily
    Once a week
    Twice a week
    Rarely

    Will your consumption pattern remain same if maggi re-enters the market?
    a.
    b.
    c.
    d.
    e.

    Strongly Disagree
    Disagree
    Depends
    Agree
    Strongly Agree

    Do you perceive maggi as a healthy product?


    o
    o

    Yes
    No

    Are you aware that ban on maggi is removed?


    o
    o

    Yes
    No

    On a scale of 1 to 5 please state your importance toward these attributes before


    ban (1-least important 2-less important 3-neutral 4-more important 5-most
    important)
    Price
    Quality
    Taste
    On a scale of 1 to 5 please state your importance toward these attributes in future
    (1-least important 2-less important 3-neutral 4-more important 5-most important)

    Price
    Quality
    Taste
    On the basis of past experience would you like to buy the product again and also
    suggest to your family and dear ones
    o
    o

    Yes
    no

    Part B: Profile Sheet


    Age
    Occupation

    You might also like