Sales Projections

Chic Caf
Menu Mix for Check Average and Food Cost

Menu Item
Number Sold
Menu Mix
Food Cost
Menu Price
Item's Food
Cost %
Item's
Contribution
Margin
Menu Costs
Menu
Revenue
(from cost
sheets)
(from menu)
Food Cost /
Menu Price
Menu Price Food Cost
Food Cost X
Number Sold
Menu Price X
Number Sold
Peacan honey pancakes
$3.22
$3.25
99.1%
$0.03
$6.44
$6.50
French toast roll ups
17
$0.51
$3.75
13.6%
$3.24
$8.67
$63.75
lemon poppy seed waffles
$1.94
$2.50
77.6%
$0.56
$7.76
$10.00
chocolate pancakes
$0.36
$4.00
9.0%
$3.64
$1.80
$20.00
egg quiche with spinach&tomato
$1.05
$3.25
32.3%
$2.20
$2.10
$6.50
bacon quiche
11
$0.76
$4.00
19.0%
$3.24
$8.36
$44.00
BLT croissant
$1.52
$5.25
29.0%
$3.73
$13.68
$47.25
croissants
34
$0.46
$2.00
23.0%
$1.54
$15.64
$68.00
sourdough slices
$0.28
$0.99
28.3%
$0.71
$2.52
$8.91
kaiser rolls
$0.24
$2.00
12.0%
$1.76
$1.68
$14.00
strawberry cinnamon rolls
20
$0.57
$3.75
15.2%
$3.18
$11.40
$75.00
apple turnovers
$0.78
$3.00
26.0%
$2.22
$4.68
$18.00
blueberry muffins
19
$0.56
$2.25
24.9%
$1.69
$10.64
$42.75
cake pops
$0.96
$3.50
27.4%
$2.54
$4.80
$17.50
summer squash pasta
$2.12
$7.50
28.3%
$5.38
$10.60
$37.50
vegetable panini
$2.92
$9.00
32.4%
$6.08
$20.44
$63.00
couscous
$0.63
$4.00
15.8%
$3.37
$2.52
$16.00
chicken sandwich on kaiser
14
$1.56
$6.50
24.0%
$4.94
$21.84
$91.00
caprese panini
$2.67
$5.25
50.9%
$2.58
$24.03
$47.25
berry croissant
11
$1.73
$5.25
33.0%
$3.52
$19.03
$57.75
Total Menu
Food Cost
$198.63
Total Menu
Revenue
$754.66
26.3%
Totals
Total Number
of Covers
50
Potential Food Cost %
Total Menu Food Cost

Total Menu Revenue
Average Check
Total Menu Revenue

Total Number of Covers
15.09
Chic Caf
Sales Projections: Forecasted Weekly Sales Calculation
Monday
Capacity
X % Full
Occupied Seats
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
120
80%
96
120
80%
96
120
80%
96
###
80%
96
120
100%
120
120
100%
120
120
100%
120
X Turns
0.8
0.9
1.3
1.9
2.5
3.0
2.0
Total Covers
77
86
125
182
300
360
240
Total Covers
1,370
Food
Check
Average
Beverage
Check
Average
(85/15)
Total
Check
Average
15.09
2.66
17.76
Average
Weekly
Revenue
Notes:
This projection is based on occupancy rates once the restaurant is established. These rates will be reduced in the early forecasts and will gradually increase over time to reach this
projection by the end of the first year of operations. See the first and second year detailed sales projections for those adjustments.
Food is calculated at 85% of total check average; beverage is calculated as 15% of total check average.
24,334
Chic Caf
Forecasted Sales - First Fiscal Year
Adjustments to Revenue
Week
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
Totals
Forecasted
Beginning
Average
Holidays &
Date
Weekly
Decreased
Special
(Monday)
Revenue
Occupancy
Days
1/1/07 $
24,334
10%
$
600
1/8/07
1/15/07
1/22/07
1/29/07
2/5/07 $
24,334
2/12/07 $
24,334
25%
$
700
2/19/07 $
24,334
25%
$
600
2/26/07
3/5/07
3/12/07 $
24,334
20%
$
250
3/19/07
3/26/07
4/2/07 $
24,334
25%
$
850
4/9/07
4/16/07
4/23/07 $
24,334
-30%
$
100
4/30/07 $
24,334
20%
$
400
5/7/07 $
24,334
50%
$
1,000
5/14/07
5/21/07
5/28/07 $
24,334
10%
$
250
6/4/07
6/11/07 $
24,334
10%
$
400
6/18/07
6/25/07
7/2/07 $
24,334
20%
$
550
7/9/07
7/16/07
7/23/07
7/30/07
8/6/07
8/13/07
8/20/07
8/27/07
9/3/07 $
24,334
-10%
$
150
9/10/07 $
24,334
-5%
$
100
9/17/07 $
24,334
-5%
$
100
9/24/07
10/1/07
10/8/07
10/15/07 $
24,334
-5%
$
100
10/22/07
10/29/07 $
24,334
25%
$
350
11/5/07 $
24,334
25%
$
250
11/12/07
11/19/07 $
24,334
25%
$
500
11/26/07
12/3/07 $
24,334
10%
$
300
12/10/07
12/17/07
12/24/07 $
24,334
30%
$
1,000
$
511,010
Notes on Special Days

New Year's Day
Valentine's Day
Mardi Gras
St. Patrick's Day
Good Friday/ Easter / Passover
Administrative Professional's Day

Cinco de Mayo
Mother's Day
Memorial Day
Father's Day
Independence Day
Labor Day / Grandparents' Day

Rosh Hashanah / Ramadan begins
Yom Kippur
Boss's Day
Halloween
Veteran's Day
Thanksgiving
Hanukkah
Christmas / New Year's
8,550
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
Adjusted
Revenue
27,367
24,334
31,117
31,017
29,451
31,267
17,134
29,601
37,501
27,017
27,167
29,751
22,050
23,217
23,217
23,217
30,767
30,667
30,917
27,067
32,634
586,478
Notes:
Decreased Occupancy: This business plan assumes that the business will open at 50% of the occupancy rates used in the
weekly revenue projection and then grow by 5% every four weeks. The revenue is adjusted each week to reflect that growth in
business toward full occupancy.
Holidays/Special Days: It is assumed that certain holidays/special days will either increase/decrease business. Those days are
noted with the +/- change in expected revenue.
Revenue by Month: This balance is carried to the Income Statement for Monthly Sales.
Revenue by Month
27,367 January
86,468 February
29,451 March
52,630 April
78,311 May
38,746 June
29,751 July
- August
68,485 September
36,403 October
79,166 November
59,701 December
586,478
Restaurant Name
Forecasted Sales - Second Fiscal Year
Month
January
February
March
April
May
June
July
August
September
October
November
December
Total
Forecasted
Monthly Revenue
$
107,764
$
97,335
$
107,764
$
104,288
$
107,764
$
104,288
$
107,764
$
107,764
$
104,288
$
107,764
$
104,288
$
107,764
$
Adjustments for
Special Days
$
20,289.00
$
63,946.00
$
21,729.00
$
38,978.00
$
57,995.00
$
28,634.00
$
22,029.00
$
$
50,467.00
$
26,842.00
$
58,482.00
$
44,257.00
1,268,833 $
$
$
$
$
$
$
$
$
$
$
$
$
433,648 $
Adjusted
Forecasted
Revenue
128,053
161,281
129,493
143,266
165,759
132,922
129,793
107,764
154,755
134,606
162,770
152,021
Quarterly
Total Sales
418,827
441,946
392,312
449,397
1,702,481 $ 1,702,481
Notes:
Forecasted Monthly Revenue is calculated as: Projected Weekly Revenue divided by 7 for an
average daily revenue. The average daily revenue is then multiplied by 28, 30, or 31 for the
number of days in the month.
The Quarterly Total Sales are carried to the second year Income Statement.

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Chic Caf

Menu Mix for Check Average and Food Cost

Menu Price Food Cost

Peacan honey pancakes

French toast roll ups

lemon poppy seed waffles

egg quiche with spinach&tomato

strawberry cinnamon rolls

summer squash pasta

chicken sandwich on kaiser

Potential Food Cost %

Total Menu Food Cost

Total Menu Revenue

Notes on Special Days

St. Patrick's Day

Good Friday/ Easter / Passover

Administrative Professional's Day

Labor Day / Grandparents' Day

Christmas / New Year's

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