Hotel, Resorts, and Restaurants Retailers and Brokers: Trade Fairs

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Key Partners

Key Activities
Trade
Fairs
No
preservatives

SDC Asia

Customers'
word of
mouth

Commercial
breeders

Value
Propositions
Chemical-free
fishing/farming
methods
Adherence to
government
fishing
regulations

Fishery
schools in
Davao area
Gourmet
retail shop
in Manila
and Davao
Wokers
(female
Muslim
workers,
cagemakers,
net
cleaners,etc.)

Processing
plant

Fishes, fingerlings

Healthy and
delicious
processed
marine
products

Community
assistance

Customer Segments

Hotel, resorts,
and
restaurants
Retailers and
brokers

Channels

Consumers
Customers' word
of mouth

Facebook
Happy people

Organic
feed mill
technology

Cost Structure
Labor

Maintain good
relationship with
stakeholders
Environmentalfriendly fishing
practices

Key Resources

Government
agencies

Customer
Relationship

Facebook

Retail shops
Trade fairs

Revenue Streams
Other processing costs

Asset sale

Advertising
(fan page)

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