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    Behaviroal Decision Theory

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    chidambara
    Psychology

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    © All Rights Reserved
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    Behaviroal Decision Theory

    Uploaded by

    chidambara
    15 views1 page
    Psychology

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    © © All Rights Reserved

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    DOCX, PDF, TXT or read online from Scribd

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    Psychology

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    15 views1 page

    Behaviroal Decision Theory

    Uploaded by

    chidambara
    Psychology

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 1

    Over a period of 50 years since 1961 ten important reviews of Behaviroal decision

    theory developments have documented in Annual Review of Psychology


    1. Becker & McClintock (1967) followed with a discussion of utilities and valuestopics
    that link behavioral decision theory to philosophy and other social sciences.
    2. Rapoport & Wallsten (1972) presented experimental tests of normative and descriptive
    theories with an emphasis on measurement.
    3. Paul Slovic, Baruch Fischhoff and Sarah Lichtenstein (1977) both reflected and
    anticipated the emerging interest in judgmental heuristics and biases.
    4. Einhorn & Hogarth (1981) attempted to reconcile judgmental biases with functional
    arguments that imply decisions must be sensible and intelligent.
    5. Pitz & Sachs (1984) discussed judgment and decision making in the context of human
    information processing.
    6. Payne et al (1992) stressed use of multiple decision strategies in the construction of
    preferences.
    7. Lopes (1994) compared philosophical and methodological views of psychologists and
    economists on risk, cooperation, and the marketplace.
    8. B. A. Mellers, A. Schwartz, and A. D. J. Cooke (1998) examines assumptions about
    rationality and alternative frameworks.
    9. P. Hastie(2001) which examines 16 research problems which mainly involve natural
    extensions of traditional, originally rational, theories of decision making
    10. Itamar Simonson, Ziv Carmon, Ravi Dhar, Aimee Drolet, and Stephen M. Nowlis(2001)
    examine two distinctions within the consumer research that compares behavioral
    decision theory with social cognition consumer research

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