5 Smart Ways to Use Twitter for Business, Especially #4

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Tweet Tweet
|s 1w|tto get ot ,oo soc|e| moo|e me|ot|o o oo eo oxg|o|o |t 1w|tto ceo oo osoo to
me|ot|o ,oo oos|ooss V|t| ow|o |otoost |o 3oc|e| moo|e emoo goog|o. |ts t|mo t|et
,oo te|o e tos| |oo| et Twitter for business.
1|oso w|o weot to oxg|oo tw|tto to t|o| oos|ooss gogosos. |oo |s. 3omo oso stet|st|cs.
.As ot )o|, zc:a.
Act|vo |oot||, osos 255 Million
1woots soot go oe, 500 Million
1w|tto osos oo |oo||o 78%
1w|tto osos oots|oo U3 77%
What is Twitter
|o t|oso. w|o eo |ooeot eooot tw|tto. |ot mo to|| ,oo t|et1w|tto |s e s|ot mosse|o
sov|cos .:ac c|eectos. t|oo| w||c| ,oo ceo sooo mosseos .twoots to goog|o w|o
soosc|oo to ,oo ce||oo es |o||owos.
oo ceo e|so |oc|ooo ||o| ot e woogeo. o|o. ||| o V|ooo |o e twoot w||c| me|os t|o
mosseo moo v|oeot.
Uniqueness in Twitter
1w|tto |s t|o most gogo|e m|co o|o|o s|to. 3omo ot t|o Ct|o m|co o|o|o s|tos
|oc|ooo 1omo|. ||oootooo otc
A|| soc|e| moo|e s|tos |evo meo, t||os |o commoo oot w|et o|tooot|etos 1w|tto tom t|o
ost |s
Tweets reach followers
|vo, twoot e|vos et oec| to||owos tooo. Uo|||o |o |ecoooo|. w|oo Edgerank
cooto|s w|o soos w|et |o ||s oowstooo
HOME PRIVACY POLICY CONTACT COMPUTER TRICKS WEB HOSTING MOBILE PHONES
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Commentary around image
1w|tto e||ows ,oo to s|eo commoote, w|t| g|otoeg|s. ooeost c|oso |s ||otoost oot
1w|tto |s st||| oes|o.
Strangers as Followers
1w|tto e||ows steoos to to||ow ,oo eoo |otoect w|t| ,oo. w||c| |s oot t|o ceso w|t| t|o
ot|o soc|e| moo|e s|tos |oc|oo|o |ecoooo|. ||o|oo|o. |o oos|ooss. ueoos ceo oes||,
teot t|o| gotoot|e| costomos.
Hashtags
.s,moo| ce||oo |es|te |s osoo |o meo, soc|e| moo|e s|tos oot |s most gogo|e oo|,
emoo tw|tto osos. |t e||ows oe| t|mo o|scoss|oos eoo coovoset|oos oo e tog|c. |ot ot
tw|tto osos ottoo oost|oo Ao |es|tes oe||, osoto| oo me, oeo oo o|o to too
oot t|o ceot|oo ,oo oooo to egg|, ootoo os|o e oow |es|te.
How you can use Twitter for business
:. Showcase your business
oo 1w|tto eccooot eoo got|o eo t|o stet|o go|ot to s|owces|o ,oo oos|ooss to
1w|tto osos eoo to s|eo ,oo oos|ooss sto, w|t| t|o commoo|t,.
Select Twitter handle
Usooemo |o 1w|tto |s ce||oo |eoo|o. |t oooos to oo coos|stoot w|t| ,oo ot|ow|so oo||oo
gosooco. Example |o o|o o| toc|ooteo.com |t tw|tto |eoo|o _1oc|ooteo |s oot
eve||eo|o. t|oo |vo g|o|t, to oso oemos |||o _toc|ooteoo|o. et|o t|eo oxg|o|o
_toc|ooteo:z.
|o somo oos|oossos. w||c| o o, |oo|v|ooe|s oemo |||o t|m ectos. esto|oos otc. |t |s
moo so|teo|o to o w|t| tw|tto |eoo|o t|et ogosoots t|o| oemo et|o t|eo t|o|
oos|ooss oemo. |ot|o g|ctoo s|oo|o oo o|t|o ,oo comgeo, |oo o |o ceso ot
|oo|v|ooe| e c|oe |oeos|ot g|oto.
|o sme|| oos|oossos. e we, to eoo gosooe| tooc| to t|o got|o |s o, os|o t|o oos|ooss
oemo to eccooot coet|oo eoo g|ctoo ot t|o ootogoooo to got||o.
|o 1w|tto. ,oo got|o |oeoo eggoes et t|o tog ot ,oo got|o geo semo es |o ceso ot
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|ecooo| eoo |vos oooo| v|s|o|||t, to to|| ,oo oos|ooss sto, t|oo| |meo eoo tow
woos.
Profile pic |ocommooooo s|zo accacc gx
Cover photo |ocommooooo s|zo :cccc gx
z. Look for Business-Specific Tweets
1|oo |s g|oot, ot |otomet|oo ow|o eoooo |o tom ot twoots. 3|||| ||os |o |ooot|t,|o t|o
ooos t|et oo|oo to ,oo o|c|o. Coco t|oso coovoset|oos eo |ooot|too. ,oo ceo stet
get|c|get|o eoo eoo|o ve|oo to t|o o|scoss|oos. oo me, oxg|oo 3|u o 3me||o|z
to somo o||t |ooes eoo cooot oows to sme|| oos|oossos. |t ,oo |evo t|oo tw|tto
c|et eoo te||oo to et|o get|c|get|oo. |o||ow t|oso t|gs to ootto tw|tto c|et.
Vo||. |t ,oo weot to o to moo sgoc|tc coovoset|oos eoo |evo e|oeo, t|oo 1w|tto
soec| geoo| ootoo eoo to|t t|et t|o oso|ts woo ooo|c. oo s|oo|o t, tw|tto
eoveocoo soec|.. 1||s e||ows ,oo to oxc|ooo cote|o woos tom oso|ts eoo e|so oo
oxgoss|oo oesoo t||to|o.
A ooo como|oet|oo ot soec| woos ceo s|ow ,oo oso|ts ot goog|o w|o eo t,|o to
ot ,oo ettoot|oo o goog|o te|||o to ,oo comgot|tos eooot t|o| sov|cos. oo ceo
ooto t|o eoveocoo soec| woos meooe||, eoo ot sgoc|tc oso|ts o oso 1w||ot
sov|cos to ot somme, ot e|ots oec| t|mo somoooo |es sgo|oo eooot ,oo soec|
toms. oo ceo c|oc| eo et|c|o o, soc|e| moo|e oxem|oo to moo oote|| oo |ow to oo
advanced search w|t| oxemg|os.
1o eoo oo. t|o eoveocoo soec| oo|os e||ows ,oo to soec| es go ,oo Cooeg||c
oos|ooss oooos. |oce| oos|ooss owoos ceo so|oct twoot eoe to |oo| oot to twoots tom
t|o| eoe ot ogoet|oo w||c| |o|gs oo||o|o o|oveoco w|oo os|o soec| ogoetos to ||t
gosgoct oos|ooss |oeos.
. Tweet Often
oo me, |evo e oet got||o. ooeot|to| covo g|oto eoo e wo|| w|ttoo o|o oot |t ,oo ooot
twoot ottoo |t |s oo ooo. 1o ooost ,oo got|o oo soec| oo|oo ogt|m|zet|oo eoo to oo
toooo oo |o, woos o |es|tes ,oo oooo to oo gosoot ect|vo|, |o t|o commoo|t, eoo
get|c|get|o |o o|scoss|oos. 3|oco ,oo o|o |s ogoo to goo||c. twoot|o ottoo w|t| ,oo
|o,woos w||| |o|g Coo|o to |ooox cootoot t|et |s o|oveot to ,oo oos|ooss.
a. Find out influencers
1|oo eo goog|o tom ovo, o|c|o w|o eo |ooooc|o t|o tw|tto commoo|t,. |sot |t e
oet |ooe to to||ow soc| goog|o eoo oo||o o|et|oos et|o t|eo ,ost to||ow|o eo,ooo Ao
oov|oos oost|oo |s |ow oo | t|oo |ot|ooocos tom m, |ooost,.
Uso eo, ot t|o to||ow|o too|s.
1ogs,
1||s |s m, e|| t|mo tevo|to too|. |t te|os oo|, e tow socooos to |ooot|t, goog|o |o ,oo
o|c|o.
C||c| to twoot >
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||sts
||oo|o |oooocos |o tw|tto eoo gott|o t|om |o oes, ||st tomet |es oooo oxg|e|ooo
wo|| |o eo et|c|o o, gostg|eooo.
|eo, goog|o me|o e oocoot oo|oo|o to to||ow |oooocos eoo t|oo ooo og
|oev|o |t t|oo. w||c| sovos oo ooo to ,oo o ,oo oos|ooss.
Uso _moot|oo
1||s |s |oo|oo ogoo w|t| ceo o, e|| |oooocos. ,oo moot|oo t|om. |v|o |t e
oo|oo|o ot ,oo coovoset|oo.
|otwoot t|o| ogoetos
Coet we, to ste, oo |ot|ooocos eoe.
3|eo t|o| o|o gosts |vo,ooo |ovos to soo w|o |s s|e|o ||s.|o o|o gost.
|mgoteot to ooto |oo |s _moot|oo w|oo ,oo oo |t. ot|ow|so |t w||| ,ost ome|o es
e twoot eoo t|o, w||| oot ovoo como to |oow ot |t.
||o| to t|o| o|o gosts
V|to e cootoot t|et soggots |oooocos cootoot oo ||s o|o gost eoo s|eo e ||o|.
|ts |mgoteot t|et ,oo eo ceoto| oo os|o t|o eoc|o toxt to oo ooo mooo, eoo
|otom t|o gosoo t|et ,oo |evo s|eoo t|o ||o|. |t t|o ||o| oooetos te+c. t|oo
t|o, w||| como to |oow ot |t t|oo| otoe|s |o eoe|,t|cs.
|mgoteot t||o |oo |s to to|| t|o gosoo t|et ,oo |evo s|eoo t|o ||o| eoo es| ||m to
s|eo ,oo ||o| so t|et |o ots otoe| tett|c.
. Value your followers
1||s me, soooo oov|oos oot meo, e t|mos. wo ooo og ovooo|o t|o se|os g|tc|. t||o||o
t|om to oo oo oeo, costomos. |oog|o to||ow ,oo to |oeo moo eooot ,oo oos|ooss.
|oog tooo|o t|om w|t| o|oveot |otomet|oo eoo ost|ct t|o se|os g|tc| to zc ot so.
1ot| to ec|oow|ooo |s t|et oo ooo |s to||ow|o ,oo o ,oo oos|ooss ooceoso |o weots
to oo, ,oo goooct.
|oo|e tooo|o w|t| o|oveot eoo ooe|o |otomet|oo ceo |o|g t|om soo ,oo twoots
eoo te|o ect|oo oo t|om |o toms ot otwoot|o o me||o t|om es tevo|to.
u, |mg|omoot|o t|o steto|os moot|oooo eoovo. ,oo w||| ot ooo |os||ts oo os|o 1w|tto to
me|ot ,oo oos|ooss. uos|oos t||s. t|o t|omo o|o to soc|e| moo|e me|ot|o |s t|et t|oo eo
oo o|os to t|o emo. ||oc|g|os t|et egg|, to ooo |ooost, me, oot oxect|, egg|, to eoot|o.
A|so semo toc|o|oos osoo et two o|ttooot t|mos me, oot goooco semo oso|ts.
Bottomline 1e|o t|oso es o|oo||oos to stet gomot|o ,oo oos|ooss oo 1w|tto eoo me|o
,oo owo soccoss ||st eoo ove|oeto |t etto somo t|mo to cogo og w|t| t|o ovo c|eo|o
oos|ooss o,oem|cs ot soc|e| moo|e me|ot|o.
|e|s| ue|| |s e |otooot me|otoo eoo e toc| o|oo.
Tweet Tweet
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About Harish Bali
| em e o|oo eoo |otooot me|otoo.
Comments
Don Purdum says
|vo ,ost stetoo os|o 1w|tto. eoo |m |oeo|o to |ovo |t. |t |s vo, oo|oo to ot|o soc|e|
moo|e s|tos eoo |m soo|o e |ot ot oow tett|c com|o to m, woos|to es e oso|t ot |t|
1|eo|s to t|o t|gs. oo eo ||t. a |s t|o |o,. |t wo eo oot cooooct|o w|t| |oooocos
eoo oto|o t|om somot||o moeo|oto| |t me|os ow|o ,oo gosooco oes|o. |ot
|mgoss|o|o. ,ost oes|o.
1|eo|s ee|o.
|oo |ooom
|og|,
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harish Bali
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