I think most people's criticism is fair, but a little extreme. Yes, they are trying to be the Jokers of magic, and yes, unfortunately they will never even sniff the amount of likeability that the Jokers have. But two of the four are likeable. And although the reactions from the public aren't the best, I definitely don't think the reactions are scripted.
As an avid fan of magic, I know how many/most of the tricks are done, so that is a negative. And Alex is the biggest magic hack of all time. His "tricks" are the worst. It's like he just read Magic for Dummies, and didn't even get that far into it.
So all in all, being a funny magic show (which, as others as said, comes off as a Jokers/Carbonaro mashup), isn't a bad idea. What they are doing is okay, they just need to do it better. Still light years better than Criss Angel or anyone else who pretends to have real powers though.