With more and more people wanting to invest their hard-earned dollars in ways that meet their financial goals and sit well with their personal ethics, it's safe to say that going green is here to stay.
Eighty per cent of Australians expect their money in super, banks and other investments to be invested responsibly, with 17% of us already investing in ethical and responsible products, according to the Responsible Investment Association Australasia (RIAA). The industry body represents fund managers, advisers and super funds and promotes responsible investing and sustainable finance in Australia and New Zealand.
The RIAA's survey of consumer preferences when it comes to ethical investing found that 72% of survey participants are concerned with greenwashing. The report, From Values , also details how