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First-Store Loyalty and Retention

First-Store Loyalty and Retention

Journal of Marketing Management, 2000
Wendy Lomax
Robert East
Kathy Hammond
Patricia Harris
Patricia Harris
Abstract
... Page 4. 310 Robert East, Kathy Hammond, Patricia Harris and Wendy Lomax But, in general, it seems likely that FSL and FSR will be positively related. ... Page 8. 314 Robert East, Kathy Hammond, Patricia Harris and Wendy Lomax ...

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Related topics

Related topics

MarketingMarketing ManagementBusiness and Management