A HOME OF ONE’S own, one of the most compelling dreams of the period, was becoming a reality for increasing numbers of people in the interwar years. The interwar generation, social historian John Burnett observed, ‘was perhaps the most family-oriented and home-centred one in history’ (1978: 265). Over four million new houses, an unprecedented expansion in the state and private sectors, coupled with cheap mortgages, easy credit, and the mass manufacture of household consumer goods, underpinned the domestic focus of magazines aimed at women across a wide range of sectors including the commercial, political, religious, and literary magazines, and women’s pages in newspapers examined here. The essays in ...
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