Best Small Business Ad Management Software

HeadBidder

FM Labs LLC

Focus on the core part of your business that brings money, use HeadBidder.net for mechanic ad management work that is automated on the platform. The SaaS Header Bidding management platform is made for online publishers and professional online-ad monetization teams. Combines wrapped up ready-to-go features and tools: prebid.js container, 3rd-party integrations with GAM, Smart+, User ID tools, Built-in Prebid analytics, and more. Header Bidding Manager SaaS Tool “HeadBidder” Functionality. Multi-Site and Multi-Account UI. User Account and Publisher management for system administrators. Platform-wide messaging system in UI. Prebid.js based wrapper builder. Automated Prebid.js script build and adapter monitoring. Google Ad Manager API support, token-based access. Built-in Prebid Analytics. Banner and Video ad types supported. Custom floors, Aliases, User-ID modules, Prebid server adapters features supported.

1 Rating

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Google Ad Manager

Google

Introducing Google Ad Manager. Google Ad Manager (formerly DoubleClick for Publishers) is a complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Get the most value for every impression, deliver better experiences, and manage your entire ads business from one easy-to-use, integrated platform. A lot of digital advertising products were created without considering the user’s experience. We believe you must lead with the user, which in turn delivers greater results for the marketer. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses. Take a look at our solutions and find the right fit for you. Ad Manager offers powerful tools tailored to the needs of growing businesses. Take a look at our solutions and choose the one that suits you best.

16 Ratings

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HubSpot Marketing Hub

HubSpot

Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.

18 Ratings

Starting Price: $50 per month

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AdRoll

We level the playing field for e-commerce brands. Our AI works like a team of expert marketers who know your customers, fighting 24/7 to build your brand and grow your sales. Build a brand customers love, turn more visitors into customers, and grow customer loyalty with AdRoll’s growth marketing platform. Join over 37,000 bustling brands growing with AdRoll. Find more people who’ll fall in love with your brand. Our advanced audience targeting works together with our proprietary AI to create awareness and drive high-quality new site traffic. Inspire action across ads, email, and your online store. Unite what you know about your customers with our over 1.2 billion shopper profiles to surface items they’ll love—and buy. Go beyond customer acquisition, and use your customer relationships to drive growth. Increase loyalty—and lifetime value (LTV)—with relevant, personalized cross-channel experiences.

6 Ratings

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Adwisely

Ad Intelligence Inc

Adwisely is an app that helps e-commerce stores create and manage efficient ads on Facebook, Instagram & Google. Adwisely is available on Shopify, BigCommerce, and WooCommerce. The app helps online store owners & digital marketing managers drive more sales with fully automated retargeting & prospecting ads. On average, Adwisely users get 6x ROAS and invest significantly less time & effort in ad management. Services of a Personal Advertising Manager are available for all Adwisely users who invest at least $400 in app-powered ads. The manager provides personalized tips on ad management and suggest additional ad tactics that will help the business achieve its marketing goals. Adwisely fee starts at $19/month. Adwisely offers a 14-day free trial to let the users see all the benefits of the app.

2 Ratings

Starting Price: $19.00/month

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Adobe Advertising Cloud

Adobe

Where programmatic meets media. All media. Adobe has the only independent ad platform that unifies and automates all media, screens, data, and creativity at scale. So the days of siloed media are finally over. Automated media buying with a demand-side platform is the must-have for businesses to move their digital advertising strategy forward. The DSP you choose can give you the advantage that you need to successfully and cost-effectively implement your strategy, accurately forecast and predict outcomes, and give your customer an experience that delights. Adobe Advertising Cloud has been consistently named a Leader in the field by Forrester. See how we can help you become a leader in yours. Visualizing an omni-channel strategy is easier when you have a unified demand-side platform. Adobe Advertising Cloud DSP is the most comprehensive, agnostic platform that gives you access to ad inventory for practically any media and provides all the tools for quality-control, measurement

2 Ratings

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TikTok Ads

ByteDance

Achieve your business goals with TikTok Ads Manager, part of TikTok for Business: share your brand’s story, unleash your creativity with a range of solutions and monitor your campaign’s performance. Our Business Help Center takes you through the step-by-step process of setting up your TikTok Ads Manager account and starting your first campaign. It covers everything from creating a login to publishing an ad to measuring performance. If you're ready to start sharing your ads on TikTok, you'll need to create a TikTok Ads Manager account. Creating an account is a three-step process that involves creating an account, completing your account setup, and passing the account review. TikTok Ads Manager gives you the option to choose from our family of apps for delivering your ads. The specific location and format of how your ad is shown is called placements.

2 Ratings

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Bïrch

Bïrch helps to simplify the automation of your ad campaigns running on the most popular platforms: Meta, Google, Snapchat, and TikTok. With Bïrch, you can automate ad management tasks, set up flexible rules to optimize and scale ad campaigns, launch dozens of ad variations, reveal top-performing ads and audiences, generate look-alike audiences based on top-performing ads, and build & schedule reports for both your team and clients. Benefits: - Create automated rules with advanced rule builder for every channel and manage all of them in one place - Launch dozens of different variations of ads for Meta in just a few clicks - Analyze results and optimize your automations with historical log reports. - Use ready-to-use strategies based on time, ROAS and CPA to easily reach your goals - Run rules as often as every 15 minutes for quick ad optimization. - Get alerts via email/ Slack when a rule is triggered or when a specific benchmark is achieved

1 Rating

Starting Price: $99.00 per month

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Madgicx

Madgicx is a super app for Meta ads that helps E-commerce businesses run ads using predictive AI, scale creative production with generative AI, and maximize ad ROI.

1 Rating

Starting Price: $44.00/month

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Ad360

Zocket Technologies

Ad360 is your comprehensive solution for overcoming ad restrictions and daily spending limits. Our platform offers premium agency ad accounts for Meta, Google, and Snapchat, ensuring seamless ad management. Here’s why Ad360 stands out: Instant Account Top-Up: Our automated system recharges your account in seconds, eliminating downtime and ensuring continuous campaign momentum. Advanced Analytics Dashboard: Gain valuable insights into your campaigns with our comprehensive dashboard, making data-driven decisions effortlessly. Expert Marketing Guidance: We offer expert consultations to help you navigate ad policies, ensuring compliance and maximizing ad performance. Transparent & Economical Pricing: Our fixed fee structure provides a budget-friendly and predictable option, unlike competitors who charge a percentage of ad spend. Professional & Recognized Partner: As an official partner with Meta and Google, we guarantee high-quality ad accounts. Scale up your ads journey now !!!!

1 Rating

Starting Price: $99 per month per account

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6sense

6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings.

1 Rating

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StackAdapt

How Agencies Thrive. Discover the self-serve programmatic advertising platform used by North America's most exceptional digital marketers. StackAdapt is not just a Demand-Side Platform (DSP). It is an industry-leading technology and team of individuals that understand the nature of advertising and the agencies that consistently strive to exceed client expectations. Which is why only StackAdapt offers: No Monthly Minimums to align with the seasonality of brands, campaigns, and the market. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. Scale. Inventory sources spanning all channels and devices—not to mention StackAdapt has the largest scale for native advertising in the industry.

1 Rating

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Plat

Plat provides lead distribution and ad tracking services. The platform is fully customizable and offers turnkey solutions for end-to-end performance marketing. Our tools provide: deep insights, helping you increase your revenue-per-lead or goal conversion. Plat’s ad management tools allow you to monitor visits, clicks, and conversion with real-time reporting that shows dozens of metrics. Our real-time ad tracking capabilities help you stay organized with an all-in-one dashboard. You can consolidate Plat with other platforms to seamlessly oversee and manage all your campaign metrics. In addition, you can download detailed data from various sources. Seamlessly monitor and manage all your campaign metrics and traffic through one software. Manually optimize your campaigns and traffic distribution or allow our software to auto-optimize based on your rules, ROI, and profit. With the help of AI, Plat offers advertising tracking software that enhances, optimizes, and automates your campaigns.

Starting Price: Free

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MonetizeMore

Google certified award-winning Ad Ops platform and the expertise of 260+ industry insiders to grow your ad revenue long-term. Stop relying on quick wins for good! MonetizeMore guarantees you a sustainable flow of ad revenue while giving every visitor the best experience. Utilize MonetizeMore's strong relationships and experience with premium ad networks to get the most dollars out of each impression. PubGuru® is a Programmatic Ad Management platform that is built specifically for publishers to monetize effortlessly. Make decisions smarter and faster by identifying revenue discrepancies and comparing profitability across ad networks.

Starting Price: $0

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NestAds

NestScale

NestAds, built exclusively for Shopify merchants, is an efficient ad management and marketing attribution software. Streamlining data from various ad channels into one dashboard, NestAds eliminates manual work, allowing effortless tracking of crucial ad metrics for insightful ad performance analysis. The unique feature is the server-side tracking pixel based on first-party customer purchase data, overcoming iOS 14 limitations and cookieless browsing challenges. NestAds also employs a multi-touch attribution model to pinpoint sales-driving ads and touchpoints, offering flexibility with attribution windows from 1 to 90 days. This data-driven approach optimizes ad spend, reducing waste and maximizing your ROAS. NestAds dashboard presents customer journey data in a timeline format, facilitating a clear understanding of your customer engagement across touchpoints, complete with detailed cohort analysis for insights into revenue generation and customer acquisition cost recovery.

Starting Price: $0/month/user

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AdPlugg

AdPlugg, a cloud-based ad manager and ad server software, allows users to track, manage, rotate, and schedule all of the ads on their websites or blogs. Using prepared code snippets, users are able to add AdPlugg to any site's source code. AdPlugg is available for WordPress-based websites. With AdPlugg's Analytics, users can view graphs and charts that show the performance of their ads. Users can also configure the ad manager to rotate which banner is displayed in a single spot.

Starting Price: $10.00/month

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Optmyzr

Designed specifically to manage Bing Ads and AdWords accounts, Optmyzr provides relevant insights through analytics and reporting to help organizations be more efficient. Equipped with enterprise-level search marketing tools, workflows, and scripts, Optmyzr enables users to make quick improvements to their PCC accounts and create successful campaigns. Core features include One-Click Optimizations, data insights, reporting, enhanced scripts, shopping add tools, and bid management.

Starting Price: $116.00/month

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AdSpeed AdServer

AdSpeed

AdSpeed Ad Server combines the latest ad serving technologies with advanced web analytics to maximize your advertising revenue. AdSpeed is an independent ad server and ad manager. You enter ads from your advertisers with targeting criteria into our system. We serve ads, track and report real-time statistics about ad impressions, clicks, revenue, and conversions. You manage your ad inventory through our user-friendly interface. AdSpeed AdServer offers comprehensive ad serving products for publishers, advertisers, agencies and ad networks. If you're looking to scale your advertising strategy from one website to a network of multiple publishers, AdSpeed ad server for ad networks can help you start your own ad network of publishers and advertisers. AdSpeed helps you track and audit all incoming ad traffic independently and make sure your ad spending is monitored and optimized for the highest return.

Starting Price: $7.96 per month

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SplitMetrics Acquire

SplitMetrics

SplitMetrics Acquire provides mobile marketers with better control over the Apple Search Ads management process, helps improve the decision-making process on investment and grow ROAS. The platform delivers a variety of tools for time and cost-effective Apple Search Ads management and scaling: 1) Get a full-funnel view with MMP integration. Analyze and manage performance across all levels, including ad variations based on custom product pages, custom metrics, and even micro-conversions — in an all-in-one dashboard for proactive optimization. 2) Speed up the whole process and cut the routine of managing your Apple Search Ads account. With a set of 200+ automation rules, bulk management and 24/7 optimization, a UA manager can get a 4X productivity boost. 3) Navigate the competitive landscape and spot opportunities for growth with the best-in-class Apple Search Ads Insights, and get in-time alerting or bid changes with SoV in automation rules.

Starting Price: $800 per month

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TheOptimizer.io

Designed by industry veterans with more than a decade of experience, TheOptimizer was born to deliver centralized automated campaign management. Boost your ROI, Save Time and Make more Money by automating your campaigns optimization process now! Completely automate your campaigns optimization process based on accurate campaign analytics, using flexible automatic rules, smart lists and more. Safeguard your adspent using 24/7 rules on campaign, widgets and creatives level. Change bids and budgets automatically based on how your campaign is performing. Clones your native campaigns with just a click without having to recreate everything from scratch. Totally automate your optimization process based on accurate campaign analytics, using rule based optimization actions and more. Quickly update and set camapign and/or publisher bids without having to log to your traffic source. Use createive level rules to automatically monitor and pause low performing/saturated creatives.

Starting Price: $199 per month

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WASK

WASK is an AI-based software designed to take your digital ads to the highest quality. WASK is a SaaS product that focuses on helping digital advertisers manage their campaigns more successfully and get better results without technical knowledge. WASK helps advertisers optimize automatically their campaigns to get more customers and users, measure visitors and customers on websites/web applications without 3rd party cookie technology, model visitor behavior based on visitor and customer data, and generate target audiences from these models. At the same time, WASK supports advertisers in reporting, smart suggestions, Ai based campaign text generation in order to help advertisers in campaign management processes and save time.

Starting Price: $19.00

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ConvertBomb

SmartData

ConvertBomb is an innovative SaaS that facilitates ad management across leading advertising platforms like Facebook, Google, LinkedIn, TikTok, Snapchat, and Twitter. ConvertBomb empowers users with precise micromanagement capabilities - the creation of automated rules tailored to specific business and advertising goals, ensuring optimal ad performance results. Whether it's scaling top-performing ads or swiftly pausing underperforming ones, ConvertBomb provides the flexibility needed for dynamic campaigns.

Starting Price: $99/month

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ADvendio

Effectively buy & manage cross-media campaigns with a media buying solution built for advertisers and agencies. Maximize direct & programmatic revenue with a fully integrated ad sales solution for publishers and agencies. Allow stakeholders to conveniently plan, execute, and manage campaigns from your own branded self-serve ad portal. For direct and programmatic advertising with integrations to leading ad servers, ad exchanges, SSPs, and DSP’s. End-to-end features for print ad management with a comprehensive real-time booking calendar to easily manage campaigns. All core out-of-home advertising processes are covered including inventory and price management. ADvendio is built and operated on the Force.com® platform and therefore backed by the security and scalability of a trusted name in cloud computing. This platform helps us support business needs with powerful APIs and mobile-ready tools.

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CompanionLabs

Make every dollar count with the CompanionLabs app to analyze, optimize, and automate your ad performance. Democratized data science means actionable information without the cost of a data science team. Easily understand statistically significant performance within your ad account. Boost performance with predictive budget, bidding and creative recommendations. 100% plug-n-play apps. Nothing to learn. Works seamlessly with Ads Manager. Plug-in and go! You'll use the tools you use today to manage Facebook campaigns! Try CompanionLabs free for 14 days, there's no risk and it's easy to get started. After your trial, pay one simple price to take advantage of CompanionLabs for all your Facebook ad accounts. When an ad set reaches a statistically significant level of performance, we grade it with a simple A though F grading scale. All ad sets are categorized by funnel stage (prospecting versus retargeting), and optimization goal, and then assigned a grade within that category.

Starting Price: $179 per month

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Adscook

Adscook is a Facebook ads management tool to scale your ads easily. It helps marketers create, automate and analyze their ads much more efficiently with advanced features and simple interface. Other tools in the market have limited functionality, complex interface and high costs. Don’t waste more time and money. Use the easiest tool for organized and quick ad creation and make your A/B testing fun. Use all combinations of the audiences, ad images, copies, devices, etc., and find the best converting ads. 24/7 automation rules based on a real time campaign data (ROAS, Revenue, CPA, Spent, Reach) will keep you profitable while you are away. Duplicate converting ads/adsets, rebalance your budget, find the optimal lookalike or test any other scenario. Easily identify factors affecting ads performance in one, real time dashboard. Make in depth analysis by tracking ROAS per keyword and further optimize your ads. Monitor multiple accounts in a real time and actionable dashboard.

Starting Price: $89 per month

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Orbit Ad Server

Digital Ad Systems

Digital Ad Systems offers solutions for internet advertising management. 1. DSP (Automated advertising procurement system for real-time auctions) 2. SSP (Automated inventory sales system) 3. Ad Exchange Platform (сomplete programmatic ad system built for your supply and demand partners) 4. DMP (Data management platform) 5. Ad Server Platform (Serving Ads for Publishers, Agencies, and Ad Networks) 6. AI – FORECASTING AND PREDICTING + Predictor (Forecasting and predicting system) + AI-based recommendation system

Starting Price: $500

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Plai

Plai customers have seen 90% cheaper ad costs and 105%+ higher click-through rates than industry benchmarks by focusing on your relevance and ad quality. We've worked at Google & Facebook and saw how difficult it was to launch effective ads, so we made Plai take care of all the hard stuff for you in a few taps. Plai will create ad copy, graphics, and landing pages in a tap to A/B test and improve your results over time. Using templates makes it easier to give your marketing efforts a strategic impact. Using templates will also save you time. Plai doesn't just make marketing easy, it makes it better! Plai users achieve a lower cost per click than industry standards so their budgets can go further. Get started with a 7-day free trial; we’re always adding new and exciting tools to help you market. Grow your brand on a budget, no marketing experience is required. Better and affordable digital marketing is just a few taps away.

Starting Price: $1 per day

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Smartly.io

Smartly.io automates every step of social advertising to unlock greater performance and creativity. With over $2B annual ad spend, we partner with the world’s leading brands to drive greater performance. We enable Creative, Media and Data teams to collaborate, produce, test and launch the best performing ads. With Smartly.io you can close the loop between planning, creating, launching and learning. With Smartly.io you can manage and run your social advertising in one central hub. Smartly.io centralizes campaign management so you can easily publish ads across formats and social platforms. Predictive algorithms automatically optimize your targeting, creatives, budgets, and bidding to ensure you reach the highest conversion rates.

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Admixer

We make ad management easy. Capable AdServer for inventory and demand management. All-in-one tech stack for Ad Network Owners and Media Holdings. Built-in data management tool for audience collection, segmentation and activation. A feature-rich proprietary RTB platform with access to large-scale inventory sources, transparent campaign management tools and exquisite targeting opportunities. Optimal stack of Enterprise level ad tech solutions for effective programmatic buying. A feature-rich proprietary RTB platform with access to large-scale inventory sources, transparent campaign management tools and exquisite targeting opportunities. Admixer.HB+ is a header bidding platform that empowers publishers to maximize their ad revenue. With its competitive marketplace, streamlined management tools, and focus on user experience, Admixer.HB+ helps publishers drive significant revenue growth and achieve their digital advertising goals.

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GS PubSense

GS media Group

GS PubSense is the best DFP reporting tool on the market that offers publishers a complete reporting ecosystem for their advertisers. DFP reporting tool also includes advertiser management system that is easy to use and can be linked to your DFP within a few seconds. Well-organized and easy reports for you advertiser that will save you tons of time. Advertisers will be able to access all the standard metrics and filter them by countries, creative and device. Advertisers can even view the ads. Our DFP Reporting Tool will make your DFP reports as easy as possible. We provide built-in advertiser management system along with the reporting UI for advertisers that will make the process a lot more easier. Easy to use User Consent manager for DFP that enables you to make your ads complaint with the EU GDPR law.

Starting Price: $39 per month

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Compare the Top Small Business Ad Management Software as of January 2025

What is Small Business Ad Management Software?

HeadBidder

Google Ad Manager

HubSpot Marketing Hub

AdRoll

Adwisely

Adobe Advertising Cloud

TikTok Ads

Bïrch

Madgicx

Ad360

6sense

StackAdapt

Plat

MonetizeMore

NestAds

AdPlugg

Optmyzr

AdSpeed AdServer

SplitMetrics Acquire

TheOptimizer.io

WASK

ConvertBomb

ADvendio

CompanionLabs

Adscook

Orbit Ad Server

Plai

Smartly.io

Admixer

GS PubSense

Best Small Business Ad Management Software

Compare the Top Small Business Ad Management Software as of January 2025

What is Small Business Ad Management Software?

HeadBidder

Google Ad Manager

HubSpot Marketing Hub

AdRoll

Adwisely

Adobe Advertising Cloud

TikTok Ads

Bïrch

Madgicx

Ad360

6sense

StackAdapt

Plat

MonetizeMore

NestAds

AdPlugg

Optmyzr

AdSpeed AdServer

SplitMetrics Acquire

TheOptimizer.io

WASK

ConvertBomb

ADvendio

CompanionLabs

Adscook

Orbit Ad Server

Plai

Smartly.io

Admixer

GS PubSense

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