groundbreaking interactive music video for Aloe Blacc's Love Is the Answer presented by The Lincoln Motor Company. The latest hit by the ultra-smooth funk and soul singer got the high-tech treatment thanks to an all-star cast of technical ...See moregroundbreaking interactive music video for Aloe Blacc's Love Is the Answer presented by The Lincoln Motor Company. The latest hit by the ultra-smooth funk and soul singer got the high-tech treatment thanks to an all-star cast of technical and creative pros led by director team Radical Friend, award-winning creative agency Hudson Rouge and award-winning multimedia studio LEGS. The epic performance ditches the traditional music video to let viewers direct their own story, switching between multiple story lines and follow an audio and visual journey from four unique perspectives. "In the first part of the film, we establish Aloe Blacc and the other three main characters and the grand setting with our cameras following seemingly disparate characters and members of the production," director duo Radical Friend said. "They each have a unique involvement and perspective on the excitement that is building."
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