Campaign moodboard

Created by Base Design, the new campaign for the eyewear brand puts the emphasis on why you need sunglasses, rather than what they look like

Recruitment with Heart Greystar, a leading international real estate company, approached Think Joule to help create a recruiting campaign to attract new hires. They were struggling to shake their opaque corporate perception and reach recruits on a human and local level in the Pacific Northwest. Having witnessed first-hand the power of photography in other projects, Think Joule conducted a photoshoot to capture the essence of Greystar — heart, hustle, drive, energy, enthusiasm and talent. Our…

Catch it in newspapers all around the world.

Baffled about what to do with your worst-performing employees? Reward them with a trip to the Cannes Lions festival in the south of France this summer! That's the tongue-in-cheek message of the festival's official ad campaign, which launches Monday. Don't think of it as a reward. Think of it as an investment in creativity. After all, as the tagline points out, sending underperforming staff to Cannes as delegates is "cheaper than severance."

The Ferragamo F/W 2023 campaign touches base with the Italian Renaissance, celebrating innovation, timeless beauty, and a new handbag

Campaign for Anheuser-Busch Inbev, Stella Artois by GUT in 2023

For the best part of a year, the Bone Marrow Donor Programme (BMDP) has been working with Blak Labs to build an integrated recruitment campaign to sign up new donors. The campaign called "#Match4Life" launched across digital, outdoor and social channels just in time for the inaugural World Marrow Do

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