Papers by Oluchukwu Nwafor
Deleted Journal, Mar 19, 2024
Purpose-The study investigates factors like media, tribal, religious and party politics' influenc... more Purpose-The study investigates factors like media, tribal, religious and party politics' influence on Nigerias' 2023 presidential election choice. It confirms dominant social media platforms and examines their influence on election polls, e-participation and political candidate choice. The main objectives of this study are to: investigate if tribal, religious and party politics affect the respondent's choice of a presidential candidate, ascertain the respondent's most used social media platform for political engagement and determine how social media platforms influenced the election polls during the 2023 Nigerian presidential election. Design/methodology/approach-A sample size of 384 registered voters was used to survey three states in Southeast Nigeria hinged on the technological acceptance model, the instrumentalist theory of ethnicity and the theory of reasoned action. Findings-The study found that tribal politics did not influence political candidates during the 2023 Nigerian presidential election. However, religious and party politics influenced their choices as well as X (Twitter), found as the most used and most influential social media platform vital for enhancing participatory democracy and informing people at real-time. Research limitations/implications-The researchers experienced challenges such as ensuring that the respondents filled the questions appropriately to reduce the number of void questionnaires and a funding problem since they had yet to receive any grant to enhance the study. Originality/value-The study commends improved Internet connectivity and accessibility among the citizens for increased political engagement on social media. It also recommends that the Nigerian government enforce the rule of law in politics to enable diverse tribes and religions to experience democratic e-participation and development without marginalisation or subjugation by incumbent power. The findings affirm that social media is apt in political communication during the 2023 presidential elections in Nigeria. The study is a contribution to knowledge, timely and original.
The study investigated the role of social media in Anambra gubernatorial election. Social media p... more The study investigated the role of social media in Anambra gubernatorial election. Social media platforms such as, Facebook, WhatsApp, YouTube, Instagram and LinkedIn have completely changed our understanding of politics in the 21st century. Though its impacts are still evolving, but social media has rapidly proffered new ways to 'stimulate the masses engagement in political matters. Specifically, the aim of this study was to, verify the dominant social media platform used by the respondents during the election, to ascertain if the respondent's preferred political candidate was instigated by social media campaign and to find out if the respondent's derive gratification for using social media platform during the election. The study was hinged on Technological Determinism and Uses and Gratifications theory. The population of study was 2.5 million registered voters in Anambra state as of 2021 election. Krejcie and Morgan sample size table was used to rack up at sample size of 384. Multi-stage sampling technique was employed and purposive sampling method was used. The results indicate that WhatsApp, followed by Facebook was the respondent's most used social media platform during Anambra 2021 gubernatorial election, social media sites influenced the respondent's choice of candidate and majority of the respondents found social media sites very useful. The study recommends that the Nigerian government should provide a network in remote areas so that more citizens will join the online platform and the government should enforce credible monitoring on the increasing rate of fake news and abuse of social media platforms by citizen journalist.
Journal of African History, Culture and Arts
Women all over the world and in Nigeria play vital role in the maintenance and nurturing of peace... more Women all over the world and in Nigeria play vital role in the maintenance and nurturing of peace in homes and in the society. Despite this, in times of conflict, women are not represented in peace negotiations and in planning and execution of post- conflict reconstruction efforts and strategies. Women's participation and strong influence in peace building and maintenance bring about an immediate agreement. The influence of their intervention processes positively correlates with a great likelihood of the agreements implemented. Peace agreement, including women in reconstruction, rehabilitation, and negotiations for peace improves the quality of agreements made and increases the likelihood that they will be carried through. This paper examines the role and place of women in the maintenance of peace in rural communities in Nigeria. The paper adopts womanism as its theoretical framework as it looks into the activities of the Oshi ekwa leka, a women's group of the Eziobodo Alach...
African Social Science and Humanities Journal
This study evaluated children's responses to the 'Taste is the difference' Indomie In... more This study evaluated children's responses to the 'Taste is the difference' Indomie Instant noodles television commercial in Anambra State, Nigeria. It is premised on the background that children who live and interact with other members of society cultivate different behaviours after exposure to media content. There is a need to control the spread of unethical media content for children's safety, cultivating acceptable socio-cultural behaviours and positive development. The study hinged on Cultivation and Social Learning Theories and adopted the Focus Group Discussion research method with structured questions as a data collection instrument. Multi-stage sampling techniques were used to select 364 primary six pupils as respondents from three schools in the three senatorial districts of Anambra State, Nigeria, on consent from relevant authorities. Findings show that respondents were significantly exposed to the select commercial; there was a high recall of message eleme...
Journal of Emerging Technologies
The study investigated the role of social media in Anambra gubernatorial election. Social media p... more The study investigated the role of social media in Anambra gubernatorial election. Social media platforms such as, Facebook, WhatsApp, YouTube, Instagram and LinkedIn have completely changed our understanding of politics in the 21st century. Though its impacts are still evolving, but social media has rapidly proffered new ways to ‘stimulate the masses engagement in political matters. Specifically, the aim of this study was to, verify the dominant social media platform used by the respondents during the election, to ascertain if the respondent’s preferred political candidate was instigated by social media campaign and to find out if the respondent’s derive gratification for using social media platform during the election. The study was hinged on Technological Determinism and Uses and Gratifications theory. The population of study was 2.5 million registered voters in Anambra state as of 2021 election. Krejcie and Morgan sample size table was used to rack up at sample size of 384. Mult...
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Papers by Oluchukwu Nwafor