Tujuan perancangan brand identity Museum Loka Jala Crana Surabaya adalah untuk mengenalkan labora... more Tujuan perancangan brand identity Museum Loka Jala Crana Surabaya adalah untuk mengenalkan laboratorium pendidikan bagi masyarakat. Perancangan dalam penelitian tugas akhir ini menggunakan metode pengumpulan data kualitatif, yaitu dengan wawancara, observasi, dokumentasi dan studi eksistensi yang sangat penting untuk menentukan perancangan konsep penelitian. Dari hasil analisis data tersebut, maka perancangan konsep yang diperoleh adalah enchant. Pada tahap berikutnya kata discover dipilih untuk menjadi disandingkan dengan kata enchant. Enchanting Discovery jika diterjemahkan kedalam bahasa Indonesia berarti penemuan mengagumkan yang kemudian dipilih menjadi konsep. Mengagumkan merupakan penggambaran rasa penasaran pelajar atas apa yang telah mereka temukan selama menggali sejarah di Museum Loka Jala Crana Surabaya. Kemudian, menjadi strategi untuk mengenalkan Museum Loka Jala Crana Surabaya sebagai laboratorium pendidikan. Salah satunya adalah dengan mengedukasi, menggali kisah her...
Safety riding is a principle or knowledge of riding with safe , where the rider behavior must hav... more Safety riding is a principle or knowledge of riding with safe , where the rider behavior must have adequate levels of security for oneself and others. The rapid growth in the number of vehicles and driver in Indonesia is not balanced with the sufficient increase of enough safety for motorcycle rider, the number of accidents is realy high , especially the case of accidents in adolescents , it is extremely dangerous given the teens are the future generation of a nation. The number of accident rate indicates a lack of awareness of road safety , there are still many who do not consider road safety is something that should be prioritized while ride a motorcycle. Therefore, this study aims to create a book of safety riding with caricature illustration techniques to raise awareness of road safety for young people in Surabaya.
The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to i... more The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to introduce Submarine Monument and develop awareness of the history of Surabaya. Design explainer video ads using qualitative data collection methods, namely by interview, observation, documentation studies, existing studies and literature studies are very important for determining the design concept of the study. From the analysis of these data, the theme of the design concept derived is great. The concept of "Great" is aimed at realizing the potential-the potential contained in the Submarine Monument as a tourist attraction that is entertaining and there are facilities that are useful and add insight about the maritime history of Indonesia. Using 2D animation and visual effects that attract expected to improve the image of the Submarine Monument as one of the assets of historical tourism in Surabaya.
Abstract: In the District Regulation No. 4 of 2009 Purworejo About Tourism Potential Determinatio... more Abstract: In the District Regulation No. 4 of 2009 Purworejo About Tourism Potential Determination as Tourist Attractions, Jatimalang beach designated as coastal tourism potential. Explained that the tourism potential of a capital means for the development and improvement of tourism. Because if used optimally tourism potential will have a positive impact on the increasing number of tourists as well as increased revenue. In terms of tourism, Purworejo is still fairly new and is in a developing stage. So to make Purworejo as a tourist destination, tourism potential should be explored optimally. On the basis of the authors set out to create photographic essay book with the theme Jatimalang Beach. Where in this book will show a collection of photos of Beaches Jatimalang and photographs related to the assembled to have grooves that are uniting to give a detailed description of how the state, atmosphere and charm Jatimalang Beach attractions. The study was conducted using qualitative methods, namely observation, interviews and literature studies to conclude the concept of the design process. Through the process of data analysis, found the keyword "Exotic". Results of this book is expected to help local governments Purworejo in optimizing the potential of tourism, that all will have a positive impact in order to make Purworejo as a tourist destination that counts. Keywords : Book, Photographic Essay, Jatimalang Beach,Tourism Potential.
Citra sebuah negara dalam kancah pergaulan internasional memiliki peran yang sangat penting, teru... more Citra sebuah negara dalam kancah pergaulan internasional memiliki peran yang sangat penting, terutama dalam menjalankan hubungan baik politik, ekonomi, sosial dan budaya suatu bangsa terhadap bangsa lainnya dan juga terkait dengan kepentingan strategis suatu negara dalam dunia internasional. Sebagai negara adidaya yang memiliki kepentingan strategis di berbagai negara, Amerika Serikat sangat perlu untuk membangun citranya sebaik mungkin demi menjaga stabilitas dan kelancaran kepentingannya di negara lain yang salah satunya adalah Indonesia. Sebagai negara yang menjunjung tinggi kebebasan dan HAM dalam kenyataannya Amerika Serikat dianggap banyak melakukan pelanggaran dalam dua hal tersebut salah satunya adalah kebijakan War on Terrorism yang bertujuan untuk mengatasi masalah terorisme paska tragedi 9/11, kebijakan tersebut banyak ditentang masyarakat internasional terutama yang dari negara Islam karena dianggap mendiskriminasi umat Muslim dan juga menelan banyak korban jiwa seperti ...
Abstract: Kusuma Tirta located in Kedung Pelug, District Candi, Sidoarjo. A family recreation are... more Abstract: Kusuma Tirta located in Kedung Pelug, District Candi, Sidoarjo. A family recreation area that has the potential of the concept of water attractions are equipped with restaurant, outbound and fishing for the whole family. Pensions Kusuma Tirta Sidoarjo Regent H. Saifulilah inaugurated on June 23, 2012, was not so open this region as a region rekrerasi family, but also as a center of learning and gathering for anyone. Kusuma Tirta Tourism is quite new tour so not so many people who know about the location of this tour, besides the media campaign in Tirta Kusuma tour is also limited and very less active in promoting so many people from the region itself does not know the information sidoarjo on this tour. this led to less familiar travelers about Tirta Kusuma and does not affect the increase in tourists coming to Kusuma Tirta. The problem is Kusuma Tirta is a relatively new tourist spot and less active in the promotion so that tourists, especially in the area of Sidoarjo them...
The purpose of designing city guide book travel heritage city of Surabaya is to increase the attr... more The purpose of designing city guide book travel heritage city of Surabaya is to increase the attractiveness of travelers. The study was conducted with qualitative methods of doing interviews, documentation, observation and literature study to get the data used to support the manufacture of the design concept travel guide book heritage city of Surabaya. In the Oxford dictionary of English "Pleasure" has a meaning that is menyenagkan. Description of "Pleasure" in Indonesian big dictionary is made happy or evoke a sense of fun. In such case, this delightful concept that has a relationship with the city of Surabaya traveled heritage that the city guide book travel Surabaya Heritage city can give a pleasant impression for the reader in the guide for Traveling. So in this design to be visualized creatively with an object that looked fun is in illustration of cultural heritage buildings in Surabaya. Results from the design book travel city guide heritage city of Surabay...
Abstract: The goal of the design campaign advertising Adiwiyata Gresik is to raise awareness of t... more Abstract: The goal of the design campaign advertising Adiwiyata Gresik is to raise awareness of the environment in the school district. Further research was conducted using qualitative research methods that do interviews, observation, documentation, and literature to obtain the data used to support the manufacture of the design concept of the ad campaign. Data were analyzed using several stages, namely data reduction, data presentation, and conclusion. After analyzing the data, found a design concept or keyword advertising campaign is "Truly". Description of "Truly" is a being who really or actually owned. The concept of "Truly" aims to show that Gresik is the region that has the identity of environmentally education. That is, the concept of truly presented to instill public perception that environmentally education in Indonesia is Gresik. Results from the design ad campaign is to raise awareness on the environment and is expected to schools that have n...
Abstract: Mojokerto Fantastic Park is the first man-made tourist attractions in mojokerto reserve... more Abstract: Mojokerto Fantastic Park is the first man-made tourist attractions in mojokerto reserved for Mojokerto not have far to look for tourist spots . The following rides are offered to the public is completed . But the absence of a media campaign that used by this sight , so many viewers who do not know the existence of this tourist spot . These attractions just rely on any occasion , this resulted in the information that will be delivered by Mojokerto Fantastic Park was not communicated to the audience . Therefore the aim of this scheme is directed at designing a media campaign Mojokerto Fantastic park with digital imaging techniques to increase brand awareness. This problem requires some effort to increase brand awareness , one is to design a media campaign to reintroduce Mojokerto Fantastic Garden while increasing the number of visitors . Keywords: Design, Promotion Media, Mojokerto Fantastic Park, Brand Awareness
Kesenian Jaranan Kediri sangat kental dengan kegiatan mistis disetiap pementasannya, mulai dari y... more Kesenian Jaranan Kediri sangat kental dengan kegiatan mistis disetiap pementasannya, mulai dari yang kesurupan, sampai memakan hal-hal yang tidak wajar, seperti memakan rumput dan pecahan kaca. Kesenian tari jaranan merupakan salah satu kesenian yang dimiliki negara Indonesia dan masih banyak kesenian budaya lainnya. Didalam pementasan kesenian tari jaranan menceritakan sejarah singkat terlahirnya kesenian tari jaranan. Sayangnya pada saat ini, kesenian seperti jaranan ini sekarang sudah mulai ditinggalkan oleh generasi muda. Hanya segelintir orang yang masih bertahan untuk melestarikan, salah satunya kesenian tari jaranan Kediri. Kurangnya informasi diberbagai media atau untuk mempelajari kesenian tari jaranan, membuat tari jaranan Kediri mulai pudar. Oleh karena itu penelitian ini bertujuan untuk menciptakan buku ilustrasi Jaranan dengan teknik vektor sebgai upaya melestarikan budaya lokal Kediri. Perancangan buku ilustrasi ini menggunakan metode pengumpulan kualitatif, metode pen...
Abstract: CV. Prawara Dwi Persada is a company that runs in the field of architecture and interio... more Abstract: CV. Prawara Dwi Persada is a company that runs in the field of architecture and interior design. This newcomer company that runs in business of architecture, need an effort to build a strong identity and image in order to create brand awareness of the company. Then, the act of rebranding as an effort to create brand awareness with the creation of a new identity and promotional media such as a logo for the company, stationery sets, print ads, and website is necessary. The purpose of this final assignment is to rebranding CV. Prawara Dwi Persada which will adjust the vision and mission of the company and provide a fresh visual appearance than previous branding. To be able producing draft and appropriate design, it takes several stages such as interviews, observation, data collection, the creative strategy from CV. Prawara Dwi Persada and then continued to the process of designing. The keywords that has been obtained from these stages is the "treasure". This final a...
Abstract: Panji Semirang Kediri story is very thick with the noble values that can be drawn from ... more Abstract: Panji Semirang Kediri story is very thick with the noble values that can be drawn from these stories and different interpretations in Panji Semirang storyline so as to reveal the name of a new story in every region in Indonesia but the original story still comes from Kediri. Unfortunately, Panji Semirang Kediri story is a legend that has been popular for a long time and even disappear due to the many foreign culture into Indonesia. The creation of pop-up books using qualitative data methods, namely by interview, observation, documentation studies, literature, and creative competition brief studies are very important for determining the design concept of the study. From the analysis of these data, the theme of the design concept obtained is harmony. The word of harmony is taken based on the concept of Javanese society life departs from two values are highly regarded by the Java community, which is in harmony and respect. The concept was used for most of the theme of the cre...
Kabupaten Blitar memiliki banyak sektor pariwisata yang salah satunya adalah dibidang wisata seja... more Kabupaten Blitar memiliki banyak sektor pariwisata yang salah satunya adalah dibidang wisata sejarah yaitu Candi Palah Penataran. Candi Palah Penataran Merupakan komplek candi terluas di Jawa Timur dan merupakan salah satu objek wisata utama di kabupaten Blitar. Sebagai objek wisata utama harusnya aktivitas promosi yang dilakukan harus maksimal. Penelitian ini bertujuan untuk meningkatatkan kesadaran masyarakat akan pengetahuan sejarah tentang Candi Palah Penataran. Sehingga pengunjung yang datang selain menikmati keindahan Candi Palah Penataran juga mengerti sejarahnya.teknik pengumpulan data dilakukan dengan observasi, wawancara dan dokumentasi sehingga didapatkan branding yang nantinya akan diterapkan pada objek wisata Candi palah Penataran. Didapatkan konsep kemegahan Candi Palah Penataran yang diimplementasikan pada desain media promosi mulai dari warna, ilustrasi foto, teks, tipografi dan logonya. Hasil dari penelitian ini diharapkan wisatawan yang berkunjung ke Candi Palah Pe...
Abstract: Mojokerto is a small town in East Java province. The city became the economy cantilever... more Abstract: Mojokerto is a small town in East Java province. The city became the economy cantilever area of Surabaya along with other surrounding cities. Location of Mojokerto city is also quite strategically located on the provincial road leading to or from Surabaya. Therefore, the food processing industry thrives in Bypass road Mojokerto. Plenty of restaurants and other culinary destination that stand even to the middle of the city. To introduce this potential, then felt the need to create a culinary reference book of Mojokerto with photographic technique that can be used as a reference at the same time the introduction to the tourists who want to food traveling in Mojokerto. This book contains information about phone number, location, prices, facilities, favorite menu, until the operational hour. Kata Kunci: Buku Referensi, Wisata Kuliner, Food Photography , Kota Mojokerto.
The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to i... more The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to introduce Submarine Monument and develop awareness of the history of Surabaya. Design explainer video ads using qualitative data collection methods, namely by interview, observation, documentation studies, existing studies and literature studies are very important for determining the design concept of the study. From the analysis of these data, the theme of the design concept derived is great. The concept of "Great" is aimed at realizing the potential - the potential contained in the Submarine Monument as a tourist attraction that is entertaining and there are facilities that are useful and add insight about the maritime history of Indonesia. Using 2D animation and visual effects that attract expected to improve the image of the Submarine Monument as one of the assets of historical tourism in Surabaya. Kata Kunci : Ad s , Submarine Monument Explainer Video, Animation 2D, History...
Tujuan dari desain komunikasi visual CT-Eats adalah untuk mengenalkan program layanan jasa pesan ... more Tujuan dari desain komunikasi visual CT-Eats adalah untuk mengenalkan program layanan jasa pesan antar makanan dari program jasa transportasi online Caktrans. Penelitian lebih lanjut dilakukan dengan metode kualitatif yang akan melakukan wawancara, observasi dokumentasi dan literasi adar dapat memperoleh data yang digunakan untuk mendukung pembuatan konsep komunikasi visual CT-Eats Caktrans. Analisis data menggunakan beberapa tahap, yaitu reduksi data, penyajian data dan kesimpulan. Setelah data dianalisa, maka ditemukan konsep desainatau keyword perancangan komunikasi visual yaitu "dedicated". Deskripsi dari "dedicated" suatu wujud dedikasi pelayanan yang diberikan oleh CT-Eats Caktrans. Konsep "Dedicated" bertujuan untuk mewujudkan pelayanan CT-Eats yang mempunyai kesungguhan, berbakti, dan keramahan. Artinya konsep "Dedicated" diharapkan menjadi pelayanan pesan antar makanan yang mendedikasikan atau mempersembahkan layanannya khusus kepada ...
This research studied about how Jawa Pos and Media Indonesia packaging image of Barack Obama in h... more This research studied about how Jawa Pos and Media Indonesia packaging image of Barack Obama in his visit to Indonesia. Related with that matter, the researcher based it on social construction theory of Peter L. Berger and Thomas Luckmann as the basic for this research analysis. Therefore framing analysis method of Gamson and Modigliani was the relevant method to be used as the analysis method of news text that related with Obama’s image in the reporting of his visit to Indonesia. This research result was Jawa Pos to package the image of Obama as president who has a special attraction for the community. Obama is also viewed as the president of the concern in realizing harmony, respect and appreciate differences of religion or tribe. Conversely, the Media Indonesia instead portray Obama as a president who can reminisce through the promises and rhetoric. Media Indonesia see, there is no concrete outcome of Obama's visit as the visit of Austrian President Heinz Ficher 13 projects t...
The Cafe is a place to relax or gather with friends. Look at the growth of the economy of the cit... more The Cafe is a place to relax or gather with friends. Look at the growth of the economy of the city of Surabaya since last five years increased, various efforts undertaken in order to reach the largest market share. One of the efforts that the company can do is to form a brand identity that is capable of providing imagery for buyers who then stick in the minds of consumers. The purpose of this design is to know how to design your brand in an effort to expand the Burgerman segmenting customers ranging in age from 18 to 40 years old. The design is done with the approach of the survey, interviews and existing studies in order to formulate the concept of design. Data were analyzed using the indicator: STP, advantages, limitations, opportunities, challenges as well as USP (Unique Selling Proposition). From the results of the analysis and the design of the paper found that the desire to aim burgerman target market and uniqueness by Burgerman has not looked at the brand
The purpose of this research is directed at making food photography reference book themed cuisine... more The purpose of this research is directed at making food photography reference book themed cuisines of East Java. Food Photography food can not be separated from the object. Therefore, this thesis uses the typical food of East Java. Provinces were chosen for the book to be made so that the communicative and able to enter the minds of the public. East Java has several cities, among others,
Tujuan perancangan brand identity Museum Loka Jala Crana Surabaya adalah untuk mengenalkan labora... more Tujuan perancangan brand identity Museum Loka Jala Crana Surabaya adalah untuk mengenalkan laboratorium pendidikan bagi masyarakat. Perancangan dalam penelitian tugas akhir ini menggunakan metode pengumpulan data kualitatif, yaitu dengan wawancara, observasi, dokumentasi dan studi eksistensi yang sangat penting untuk menentukan perancangan konsep penelitian. Dari hasil analisis data tersebut, maka perancangan konsep yang diperoleh adalah enchant. Pada tahap berikutnya kata discover dipilih untuk menjadi disandingkan dengan kata enchant. Enchanting Discovery jika diterjemahkan kedalam bahasa Indonesia berarti penemuan mengagumkan yang kemudian dipilih menjadi konsep. Mengagumkan merupakan penggambaran rasa penasaran pelajar atas apa yang telah mereka temukan selama menggali sejarah di Museum Loka Jala Crana Surabaya. Kemudian, menjadi strategi untuk mengenalkan Museum Loka Jala Crana Surabaya sebagai laboratorium pendidikan. Salah satunya adalah dengan mengedukasi, menggali kisah her...
Safety riding is a principle or knowledge of riding with safe , where the rider behavior must hav... more Safety riding is a principle or knowledge of riding with safe , where the rider behavior must have adequate levels of security for oneself and others. The rapid growth in the number of vehicles and driver in Indonesia is not balanced with the sufficient increase of enough safety for motorcycle rider, the number of accidents is realy high , especially the case of accidents in adolescents , it is extremely dangerous given the teens are the future generation of a nation. The number of accident rate indicates a lack of awareness of road safety , there are still many who do not consider road safety is something that should be prioritized while ride a motorcycle. Therefore, this study aims to create a book of safety riding with caricature illustration techniques to raise awareness of road safety for young people in Surabaya.
The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to i... more The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to introduce Submarine Monument and develop awareness of the history of Surabaya. Design explainer video ads using qualitative data collection methods, namely by interview, observation, documentation studies, existing studies and literature studies are very important for determining the design concept of the study. From the analysis of these data, the theme of the design concept derived is great. The concept of "Great" is aimed at realizing the potential-the potential contained in the Submarine Monument as a tourist attraction that is entertaining and there are facilities that are useful and add insight about the maritime history of Indonesia. Using 2D animation and visual effects that attract expected to improve the image of the Submarine Monument as one of the assets of historical tourism in Surabaya.
Abstract: In the District Regulation No. 4 of 2009 Purworejo About Tourism Potential Determinatio... more Abstract: In the District Regulation No. 4 of 2009 Purworejo About Tourism Potential Determination as Tourist Attractions, Jatimalang beach designated as coastal tourism potential. Explained that the tourism potential of a capital means for the development and improvement of tourism. Because if used optimally tourism potential will have a positive impact on the increasing number of tourists as well as increased revenue. In terms of tourism, Purworejo is still fairly new and is in a developing stage. So to make Purworejo as a tourist destination, tourism potential should be explored optimally. On the basis of the authors set out to create photographic essay book with the theme Jatimalang Beach. Where in this book will show a collection of photos of Beaches Jatimalang and photographs related to the assembled to have grooves that are uniting to give a detailed description of how the state, atmosphere and charm Jatimalang Beach attractions. The study was conducted using qualitative methods, namely observation, interviews and literature studies to conclude the concept of the design process. Through the process of data analysis, found the keyword "Exotic". Results of this book is expected to help local governments Purworejo in optimizing the potential of tourism, that all will have a positive impact in order to make Purworejo as a tourist destination that counts. Keywords : Book, Photographic Essay, Jatimalang Beach,Tourism Potential.
Citra sebuah negara dalam kancah pergaulan internasional memiliki peran yang sangat penting, teru... more Citra sebuah negara dalam kancah pergaulan internasional memiliki peran yang sangat penting, terutama dalam menjalankan hubungan baik politik, ekonomi, sosial dan budaya suatu bangsa terhadap bangsa lainnya dan juga terkait dengan kepentingan strategis suatu negara dalam dunia internasional. Sebagai negara adidaya yang memiliki kepentingan strategis di berbagai negara, Amerika Serikat sangat perlu untuk membangun citranya sebaik mungkin demi menjaga stabilitas dan kelancaran kepentingannya di negara lain yang salah satunya adalah Indonesia. Sebagai negara yang menjunjung tinggi kebebasan dan HAM dalam kenyataannya Amerika Serikat dianggap banyak melakukan pelanggaran dalam dua hal tersebut salah satunya adalah kebijakan War on Terrorism yang bertujuan untuk mengatasi masalah terorisme paska tragedi 9/11, kebijakan tersebut banyak ditentang masyarakat internasional terutama yang dari negara Islam karena dianggap mendiskriminasi umat Muslim dan juga menelan banyak korban jiwa seperti ...
Abstract: Kusuma Tirta located in Kedung Pelug, District Candi, Sidoarjo. A family recreation are... more Abstract: Kusuma Tirta located in Kedung Pelug, District Candi, Sidoarjo. A family recreation area that has the potential of the concept of water attractions are equipped with restaurant, outbound and fishing for the whole family. Pensions Kusuma Tirta Sidoarjo Regent H. Saifulilah inaugurated on June 23, 2012, was not so open this region as a region rekrerasi family, but also as a center of learning and gathering for anyone. Kusuma Tirta Tourism is quite new tour so not so many people who know about the location of this tour, besides the media campaign in Tirta Kusuma tour is also limited and very less active in promoting so many people from the region itself does not know the information sidoarjo on this tour. this led to less familiar travelers about Tirta Kusuma and does not affect the increase in tourists coming to Kusuma Tirta. The problem is Kusuma Tirta is a relatively new tourist spot and less active in the promotion so that tourists, especially in the area of Sidoarjo them...
The purpose of designing city guide book travel heritage city of Surabaya is to increase the attr... more The purpose of designing city guide book travel heritage city of Surabaya is to increase the attractiveness of travelers. The study was conducted with qualitative methods of doing interviews, documentation, observation and literature study to get the data used to support the manufacture of the design concept travel guide book heritage city of Surabaya. In the Oxford dictionary of English "Pleasure" has a meaning that is menyenagkan. Description of "Pleasure" in Indonesian big dictionary is made happy or evoke a sense of fun. In such case, this delightful concept that has a relationship with the city of Surabaya traveled heritage that the city guide book travel Surabaya Heritage city can give a pleasant impression for the reader in the guide for Traveling. So in this design to be visualized creatively with an object that looked fun is in illustration of cultural heritage buildings in Surabaya. Results from the design book travel city guide heritage city of Surabay...
Abstract: The goal of the design campaign advertising Adiwiyata Gresik is to raise awareness of t... more Abstract: The goal of the design campaign advertising Adiwiyata Gresik is to raise awareness of the environment in the school district. Further research was conducted using qualitative research methods that do interviews, observation, documentation, and literature to obtain the data used to support the manufacture of the design concept of the ad campaign. Data were analyzed using several stages, namely data reduction, data presentation, and conclusion. After analyzing the data, found a design concept or keyword advertising campaign is "Truly". Description of "Truly" is a being who really or actually owned. The concept of "Truly" aims to show that Gresik is the region that has the identity of environmentally education. That is, the concept of truly presented to instill public perception that environmentally education in Indonesia is Gresik. Results from the design ad campaign is to raise awareness on the environment and is expected to schools that have n...
Abstract: Mojokerto Fantastic Park is the first man-made tourist attractions in mojokerto reserve... more Abstract: Mojokerto Fantastic Park is the first man-made tourist attractions in mojokerto reserved for Mojokerto not have far to look for tourist spots . The following rides are offered to the public is completed . But the absence of a media campaign that used by this sight , so many viewers who do not know the existence of this tourist spot . These attractions just rely on any occasion , this resulted in the information that will be delivered by Mojokerto Fantastic Park was not communicated to the audience . Therefore the aim of this scheme is directed at designing a media campaign Mojokerto Fantastic park with digital imaging techniques to increase brand awareness. This problem requires some effort to increase brand awareness , one is to design a media campaign to reintroduce Mojokerto Fantastic Garden while increasing the number of visitors . Keywords: Design, Promotion Media, Mojokerto Fantastic Park, Brand Awareness
Kesenian Jaranan Kediri sangat kental dengan kegiatan mistis disetiap pementasannya, mulai dari y... more Kesenian Jaranan Kediri sangat kental dengan kegiatan mistis disetiap pementasannya, mulai dari yang kesurupan, sampai memakan hal-hal yang tidak wajar, seperti memakan rumput dan pecahan kaca. Kesenian tari jaranan merupakan salah satu kesenian yang dimiliki negara Indonesia dan masih banyak kesenian budaya lainnya. Didalam pementasan kesenian tari jaranan menceritakan sejarah singkat terlahirnya kesenian tari jaranan. Sayangnya pada saat ini, kesenian seperti jaranan ini sekarang sudah mulai ditinggalkan oleh generasi muda. Hanya segelintir orang yang masih bertahan untuk melestarikan, salah satunya kesenian tari jaranan Kediri. Kurangnya informasi diberbagai media atau untuk mempelajari kesenian tari jaranan, membuat tari jaranan Kediri mulai pudar. Oleh karena itu penelitian ini bertujuan untuk menciptakan buku ilustrasi Jaranan dengan teknik vektor sebgai upaya melestarikan budaya lokal Kediri. Perancangan buku ilustrasi ini menggunakan metode pengumpulan kualitatif, metode pen...
Abstract: CV. Prawara Dwi Persada is a company that runs in the field of architecture and interio... more Abstract: CV. Prawara Dwi Persada is a company that runs in the field of architecture and interior design. This newcomer company that runs in business of architecture, need an effort to build a strong identity and image in order to create brand awareness of the company. Then, the act of rebranding as an effort to create brand awareness with the creation of a new identity and promotional media such as a logo for the company, stationery sets, print ads, and website is necessary. The purpose of this final assignment is to rebranding CV. Prawara Dwi Persada which will adjust the vision and mission of the company and provide a fresh visual appearance than previous branding. To be able producing draft and appropriate design, it takes several stages such as interviews, observation, data collection, the creative strategy from CV. Prawara Dwi Persada and then continued to the process of designing. The keywords that has been obtained from these stages is the "treasure". This final a...
Abstract: Panji Semirang Kediri story is very thick with the noble values that can be drawn from ... more Abstract: Panji Semirang Kediri story is very thick with the noble values that can be drawn from these stories and different interpretations in Panji Semirang storyline so as to reveal the name of a new story in every region in Indonesia but the original story still comes from Kediri. Unfortunately, Panji Semirang Kediri story is a legend that has been popular for a long time and even disappear due to the many foreign culture into Indonesia. The creation of pop-up books using qualitative data methods, namely by interview, observation, documentation studies, literature, and creative competition brief studies are very important for determining the design concept of the study. From the analysis of these data, the theme of the design concept obtained is harmony. The word of harmony is taken based on the concept of Javanese society life departs from two values are highly regarded by the Java community, which is in harmony and respect. The concept was used for most of the theme of the cre...
Kabupaten Blitar memiliki banyak sektor pariwisata yang salah satunya adalah dibidang wisata seja... more Kabupaten Blitar memiliki banyak sektor pariwisata yang salah satunya adalah dibidang wisata sejarah yaitu Candi Palah Penataran. Candi Palah Penataran Merupakan komplek candi terluas di Jawa Timur dan merupakan salah satu objek wisata utama di kabupaten Blitar. Sebagai objek wisata utama harusnya aktivitas promosi yang dilakukan harus maksimal. Penelitian ini bertujuan untuk meningkatatkan kesadaran masyarakat akan pengetahuan sejarah tentang Candi Palah Penataran. Sehingga pengunjung yang datang selain menikmati keindahan Candi Palah Penataran juga mengerti sejarahnya.teknik pengumpulan data dilakukan dengan observasi, wawancara dan dokumentasi sehingga didapatkan branding yang nantinya akan diterapkan pada objek wisata Candi palah Penataran. Didapatkan konsep kemegahan Candi Palah Penataran yang diimplementasikan pada desain media promosi mulai dari warna, ilustrasi foto, teks, tipografi dan logonya. Hasil dari penelitian ini diharapkan wisatawan yang berkunjung ke Candi Palah Pe...
Abstract: Mojokerto is a small town in East Java province. The city became the economy cantilever... more Abstract: Mojokerto is a small town in East Java province. The city became the economy cantilever area of Surabaya along with other surrounding cities. Location of Mojokerto city is also quite strategically located on the provincial road leading to or from Surabaya. Therefore, the food processing industry thrives in Bypass road Mojokerto. Plenty of restaurants and other culinary destination that stand even to the middle of the city. To introduce this potential, then felt the need to create a culinary reference book of Mojokerto with photographic technique that can be used as a reference at the same time the introduction to the tourists who want to food traveling in Mojokerto. This book contains information about phone number, location, prices, facilities, favorite menu, until the operational hour. Kata Kunci: Buku Referensi, Wisata Kuliner, Food Photography , Kota Mojokerto.
The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to i... more The purpose of designing ads Submarine Monument explainer video with 2D animation techniques to introduce Submarine Monument and develop awareness of the history of Surabaya. Design explainer video ads using qualitative data collection methods, namely by interview, observation, documentation studies, existing studies and literature studies are very important for determining the design concept of the study. From the analysis of these data, the theme of the design concept derived is great. The concept of "Great" is aimed at realizing the potential - the potential contained in the Submarine Monument as a tourist attraction that is entertaining and there are facilities that are useful and add insight about the maritime history of Indonesia. Using 2D animation and visual effects that attract expected to improve the image of the Submarine Monument as one of the assets of historical tourism in Surabaya. Kata Kunci : Ad s , Submarine Monument Explainer Video, Animation 2D, History...
Tujuan dari desain komunikasi visual CT-Eats adalah untuk mengenalkan program layanan jasa pesan ... more Tujuan dari desain komunikasi visual CT-Eats adalah untuk mengenalkan program layanan jasa pesan antar makanan dari program jasa transportasi online Caktrans. Penelitian lebih lanjut dilakukan dengan metode kualitatif yang akan melakukan wawancara, observasi dokumentasi dan literasi adar dapat memperoleh data yang digunakan untuk mendukung pembuatan konsep komunikasi visual CT-Eats Caktrans. Analisis data menggunakan beberapa tahap, yaitu reduksi data, penyajian data dan kesimpulan. Setelah data dianalisa, maka ditemukan konsep desainatau keyword perancangan komunikasi visual yaitu "dedicated". Deskripsi dari "dedicated" suatu wujud dedikasi pelayanan yang diberikan oleh CT-Eats Caktrans. Konsep "Dedicated" bertujuan untuk mewujudkan pelayanan CT-Eats yang mempunyai kesungguhan, berbakti, dan keramahan. Artinya konsep "Dedicated" diharapkan menjadi pelayanan pesan antar makanan yang mendedikasikan atau mempersembahkan layanannya khusus kepada ...
This research studied about how Jawa Pos and Media Indonesia packaging image of Barack Obama in h... more This research studied about how Jawa Pos and Media Indonesia packaging image of Barack Obama in his visit to Indonesia. Related with that matter, the researcher based it on social construction theory of Peter L. Berger and Thomas Luckmann as the basic for this research analysis. Therefore framing analysis method of Gamson and Modigliani was the relevant method to be used as the analysis method of news text that related with Obama’s image in the reporting of his visit to Indonesia. This research result was Jawa Pos to package the image of Obama as president who has a special attraction for the community. Obama is also viewed as the president of the concern in realizing harmony, respect and appreciate differences of religion or tribe. Conversely, the Media Indonesia instead portray Obama as a president who can reminisce through the promises and rhetoric. Media Indonesia see, there is no concrete outcome of Obama's visit as the visit of Austrian President Heinz Ficher 13 projects t...
The Cafe is a place to relax or gather with friends. Look at the growth of the economy of the cit... more The Cafe is a place to relax or gather with friends. Look at the growth of the economy of the city of Surabaya since last five years increased, various efforts undertaken in order to reach the largest market share. One of the efforts that the company can do is to form a brand identity that is capable of providing imagery for buyers who then stick in the minds of consumers. The purpose of this design is to know how to design your brand in an effort to expand the Burgerman segmenting customers ranging in age from 18 to 40 years old. The design is done with the approach of the survey, interviews and existing studies in order to formulate the concept of design. Data were analyzed using the indicator: STP, advantages, limitations, opportunities, challenges as well as USP (Unique Selling Proposition). From the results of the analysis and the design of the paper found that the desire to aim burgerman target market and uniqueness by Burgerman has not looked at the brand
The purpose of this research is directed at making food photography reference book themed cuisine... more The purpose of this research is directed at making food photography reference book themed cuisines of East Java. Food Photography food can not be separated from the object. Therefore, this thesis uses the typical food of East Java. Provinces were chosen for the book to be made so that the communicative and able to enter the minds of the public. East Java has several cities, among others,
Buku ini berisi tentang kumpulan esai yang dipublikasikan oleh media massa cetak dan online seper... more Buku ini berisi tentang kumpulan esai yang dipublikasikan oleh media massa cetak dan online seperti Jawa Pos, Kompas, Radar Surabaya, Duta Masyarakat, Detik, Kompasiana, Geotimes, serta prosiding dan jurnal. Topik esai yang diangkat adalah seputar isu sosial di masyarakat dilihat dari perspektif komunikasi: media, politik, iklan, dan film. Misalnya isu debat capres yang dimuat detik.com dengan judul “Menilai Keunggulan Paslon dalam Debat”. Penulis menganalisis isu debat dari perspektif simbol-simbol komunikasi seperti cara bicara Jokowi-Ma’ruf, tepukan Sandi ke punggung Prabowo, dan simbol komunikasi lainnya. Di media online ini, penulis juga menganalisis tentang debat keempat calon presiden dengan judul “Jokowi, Dilan, dan Buzz”. Dalam esai ini, penulis menggunakan pendekatan komunikasi pemasaran dalam menganalisis ungkapan-ungkapan Jokowi selama debat. Di luar komunikasi politik, penulis juga mengangkat tema film. Misalnya, esai berjudul “Film dan Kampanye Antiterorisme” yang dimuat Jawa Pos. Esai ini berbicara tentang kepedulian industri film dalam memproduksi film-film bertema terorisme. Tema ini dianggap penting karena terorisme di Indonesia masih terus mengancam bangsa Indonesia. Di ranah desain dan komunikasi visual, penulis mengangkat desain poster kandidat politik seperti Risma-Bambang dan Risma-Wisnu. Penulis coba membongkar pesan-pesan visual yang dibingkai dalam sebuah desain iklan politik. Pada saat yang sama, penulis juga prihatin dengan masih banyaknya iklan visual politik yang justru menjadi sampah di jalan raya karena dibuat dengan asal-asalan dan tak berkonsep. Esai tentang topik-topik tersebut telah diterbitkan oleh jurnal Nirmana UK Petra. Sedangkan esai prosiding diterbitkan oleh program postgraduate Media dan Komunikasi Universitas Airlangga dan Desain Komunikasi Visual Universitas Negeri Sebelas Maret Surakarta. Sejumlah esai tentang media yang telah diterbitkan oleh Radar Surabaya serta prosiding nasional dan internasional, masih sangat relevan untuk dijadikan rujukan saat ini. Khususnya, terkait isu-isu politik dan media yang dilihat dari perspektif framing, baik cetak maupun online. Untuk memudahkan membaca, buku ini dibagi dalam tiga bagian yaitu Media, Teknologi, dan Politik (bagian 1); Media, Iklan, Politik, dan Film (bagian 2), serta Media dan Komunikasi Politik (bagian 3).
Ketika film dibedakan menjadi dua kutub, yaitu sebagai produk komersial dan produk idealis-esteti... more Ketika film dibedakan menjadi dua kutub, yaitu sebagai produk komersial dan produk idealis-estetik, Garin Nugroho berupaya memediasi keduanya. "Setiap film memiliki pasarnya sendiri," katanya dalam Kafein Talk "Bedah Buku Memoar Garin Nugroho: Era Emas Film Indonesia 1998-2019" pada 3 Oktober lalu. Garin beralasan, setiap orang memiliki potensi dan wadahnya sendiri. Sebuah film tidak selalu memburu penonton banyak karena cerita yang dibangun memang hanya untuk dikonsumsi oleh pasar tertentu saja. Film Mata Tertutup misalnya, pasarnya anak sekolah. Dalam kasus ini, film adalah media publikasi untuk meningkatkan kewaspadaan terhadap kelompok radikal di Indonesia yang menyasar anak muda.
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Garin beralasan, setiap orang memiliki potensi dan wadahnya sendiri. Sebuah film tidak selalu memburu penonton banyak karena cerita yang dibangun memang hanya untuk dikonsumsi oleh pasar tertentu saja. Film Mata Tertutup misalnya, pasarnya anak sekolah. Dalam kasus ini, film adalah media publikasi untuk meningkatkan kewaspadaan terhadap kelompok radikal di Indonesia yang menyasar anak muda.