Frano Ljubić

Followers

Following

Mentions

Public Views

Prof. dr.sc. Frano Ljubić, prof, emeritus, akademik HAZU BiH, rođen 27. srpnja 1946. u Uazrićima, općina Široki Brijeg. Znanstvenik iz područja društvenih znanosti, polje ekonomija, grane marketing, međunarodna ekonomija i strateški menadžment. Kao sveučilišni profesor na sveučilištima u Mostaru i Dubrovniku radio više od 30 godina, a ima i veliko radno iskustvo u tijelima uprave (administraciji) i gospodarstvu.

less

Interests

Uploads

Papers by Frano Ljubić

Strategies of economic devlopment

U prvom dijelu knjige obrađene su strategije gospodarskog razvitka, clanci: sto je strategija i k... more U prvom dijelu knjige obrađene su strategije gospodarskog razvitka, clanci: sto je strategija i kako je treba razumjeti, program obnmove industrije, drustveni sustav i tržisno gospodarstvo, koncept istodobnog razvitka u dvije faze, okvir za izradu koncepta razvitka, kakve su mogucnosti i sanse i uloga znanosti u gospodarskom razvitku. U drugom dijelu clanci: sto treba ciniti, obnavljati i razvijati i kako osigurati sredstva za financiranje obnove i razvitka, strategija gospodarske tranzicije, optimalcne strategije gospopdarske tranzicije i strategijske alijanse gospodarstava Hrvatske i BiH. U poglavlju o gospodarskom razvitku i tranziciji clanci su o privatizaciji (sto, zasto i kako), iskustvima drugih zemalja, problemima u svezi s privatizacijom i strategijom privatizacije. U trecem dijelu obrađena su pitanja u svezi s ulogom menadžmenta u razvitku gospordarstva i poduzeca, u procesu prilagođavanja gospodarstvu EU i posebnim ulogama menadženta u privatiziranim i neprivatiziranim poduzecima, a u cetvrtom clanci o demokratskom drustvu i tržisnom gospodarstvu kao preduvjetima za razvitak koji ce omoguciti samoodrživost države (drusta, kako racionaliztirati administraciju, koliko intelektualni kapital utjece na stvaranje vrijednosti, sustav 4E za ocjenu ucinkovitosti menadžmenta te kako (i zasto) menadžment i politicari usporavaju tranziciju i gospodarski razvitak. U cetvrtzom dijelu su clanci o mogucnostima angažitranja tvrtke na tržistima, ciniteljima koji utjecu izbor strategije, opredjeljenjima tvrtke prema tržistima, strategijama poduzeca u tranzicioji, strategiji proizvoda i SWAT timovima za SWOT analizu. U petom dijelu su clanci o gospodarskom razvitku i funkcijskim strategijama: strategijama marketringa, proizvodnje, R&D strategiji, Financijskoj, strategiji ljudskih potencijala, stimulaciji strategijskog mnenadžmenta, strategijskom informacijskom sustavu i utvrđivanju politika za provedbu strategija

Strategies for survival and devlopment

Cijela knjiga je u svezi s opstankom i razvitkom Sveucilisa u Mostaru (jedine javne visokoskolske... more Cijela knjiga je u svezi s opstankom i razvitkom Sveucilisa u Mostaru (jedine javne visokoskolske ustanove u BiH u kojoj je hrvatski jezik službeni)i opstankom i opstojnosti Hrvata u BiH, a mnogima nije bilo stalo ni do hrvatskog naroda ni do sveucilista. Hrvatskom narodu u BiH nisu davali (ni sada ne daju) jednaka prava kao drugim konstitutivnim narodima (srpskom i bosnjackom), a intezivno su i javno zagovarali nestanak sveucilista ili u najmanju ruku da na njemu bude hrvatski jezik službeni. Sveuciliste je bilo ugroženo iznutra (neodgovarajucom strucnoscu nastavnog osoblja), nebrigom službenih tijela vlasti (caki i onih u kojima su Hrvati cinili vecinu) zbog neodgovarajuceg financiranja i izraženom negativnom djelovanju predstavnika međunarodne zajednice. O svemu tome se pise u vise poglavlja i s vise stajalista.Uz znanstvene i strucne radove o reformi visokog obrazovanja, potrebi podizanja razine kvalitete obrazovanja studenata, bolonjskom procesu i problemima financiranja sveucilisne djelatnosti u knjizi se analiticki i sustavno analiziraju aktualni problemui u svezi s ocuvanjem i opstankom sveucilista u Mostaru kao jednog i jedinog javnog sveucilista u BiH (od ukupno 8 ih)na kojem se nastava izvodi na hrvatskom jeziku (uz 5 sveucilista na bosnjackom i dva na srpskom jeziku), a mnogima je bilo stalo (cak i nekim predstavnicima međunarodne zajednice) da nestane to sveuciliste. Poseban prilog knjizi su izvjestaji procjeniteljskog tima EUA o eksternoj evaluaciji sveucilista

Business Strategies in Bosnia & Herzegovina Enterprises

Economic situation in Bosnia and Herzegovina is very bad and there is no chance to be improved so... more Economic situation in Bosnia and Herzegovina is very bad and there is no chance to be improved soon. The business strategies applied by management in private and non- privatised enterprises are oriented towards current affairs, obtaining good results from it and from the present situation on the market where the rules and criteria are not the same as in the countries with developed market economy. Although such behaviour may be considered logical and market oriented, it is not good from the point of view of a successful business in the future period, since the enterprises are not preparing for successful doing business in accordance with market principles and criteria of success. The most important thing is to create conditions for development of market economy (fasten the processes of privatisation and transition) and make management liable for the successful business of their enterprises.

Sjećanje na Vladu Smoljana

Motrišta, 2016

System 4E framework for strategic management efficiency measures and criteria

Democratic society and market economy as the determinants of the economic growth enabling self-sustainable position of the state/society

Operacijske strategije, segmentacija tržišta, dizajniranje merketinškog spleta, pozicioniranje tržišta, R&D strategija, strategija proizvodnje, krivulja iskustva, faze životnog ciklusa proizvod proces, stimulacija strategijskog menadžmenta, strategijski informacijski sustav

Strategies for survival and development of the University of Mostar

U poslijeratnom razdoblju sveuciliste u Mostaru naslo se pred ozbiljnim izazovima koji su ugrožav... more U poslijeratnom razdoblju sveuciliste u Mostaru naslo se pred ozbiljnim izazovima koji su ugrožavali njegov opstanak i razvitak, a opsatnak su ugrožavali službena tijela vlasti i predstavnici međunarodne zajednice. Uz pet javnih sveucilista u BiH s bosnjackim i dva javna sveucilista sa srpskim službenim jezikom smetalo im je jedno i jedino javno sveuciliste u BiH s hrvatskim službenim jezikom pokusali su ga onemoguciti u radu, zatvoriti ga i da prestane raditi. U monografiji su znanstveni i strucni radovi kojima se analizirala, potvrđivala i dokazivala potreba opstanka toga sveucilista, njegova autonomija i integracija u europski akademski prostor, potreba podizanja razine kvalitete obrazovanja studenata, provedbe bolonjskog procesa i potreba ulaganja financijskih i drugih sredstava u sveucilisne objekte, opremu i kadrove.

The development of functional strategies, R & D Strategy, Marketing Strategy, Financial Strategy, <production strategies / operations, human resources strategy, Strategic Information System

U poglavljima je obrađena sproblematika funkcijski strategija i razvoj tih strategija, startegije... more

Management and politicians in B-H slow down transition and economic development

Bosnia and Herzegovina is in a very difficult social and economic crisis with the tendency to be ... more Bosnia and Herzegovina is in a very difficult social and economic crisis with the tendency to be continued, unless the processes of transition and privatization is fastened. Even after eight years of post war period and several billion dollars invested into reconstruction and development, the economy in Bosnia and Herzegovina has not reached 50% of its development before the war. It would probably take a long time until we reach the level of the year 1991.Therefore, Bosnia and Herzegovina offers very little to young people who cannot wait for a long time to find a job. They are leaving their country to earn for bread all over the world. We are aware that there is no future without young people. In the transition period, the old, state- planned, self -management system has been suspended but a new system of market economy has not been built so that some temporary and specific laws and rules of behavior have been applied and they are still “ valid”. The problem is when those laws and rules are convenient for the management in enterprises and for influential political groups or individuals to reach their aims and so that they are not in a hurry to carry out the transition and privatization processes. Through privatization and transition they would lose their positions, influence, sources of power and profit. But all individuals and whole society lose because of that and so it is necessary and desirable to shorten as much as possible the period of transition and remove the causes and reasons that slow these processes down.

Strategies for Social Development

SAGE Publications Ltd eBooks, May 15, 2012

Za uspjesan drustveni i gospodarski razvitak nužno je izgraditi demokratsko drustvo i tržisno gos... more Za uspjesan drustveni i gospodarski razvitak nužno je izgraditi demokratsko drustvo i tržisno gospodarstvo, a u visenacionalnoj državnoj zajednici važno je da svi narodi i građani imaju ista prava. Daytonskim mirovnim sporazumom nažalost to nije postignuto, a zbog razlicitih utjecaja i okolnosti nejednakopravan položaj hrvata u BiH je jos vise pogorsan, najvise losom politikom predstavnika hrvatskog naroda u BiH, ne brigom drugih konstitutivnih naroda u BiH i Hrvatske vlasti u Hrvatskoj te losim odlukama predstavnika međunarodne zajednice OHR-a. U monografiji su objavljeni radovi kojima se istražuje , analizira i ocjenjuju mogucnosti postizanja jednakih prava za hrvatski narod kakav imaju i predstavnici srpskog i bosnjackog naroda

Economic Impact of Cross – Cultural Understanding

Social Science Research Network, 2013

This paper explores the connection between business and culture and discusses in which way the ex... more This paper explores the connection between business and culture and discusses in which way the extended, in-depth understanding of the target market culture can improve the economic success of an internationally active company. The purpose of the paper is to show that achieving success in the international arena can be increased through cross-cultural training. The paper stresses the need of understanding how to negotiate a global cross-cultural business environment as one of the factors influencing economic success, and it attempts to set the framework for further research into the cost of cultural influence.

Zajednička Agrarna Politika Europske Unije

Ekonomski pregled : mjesečnik Hrvatskog društva ekonomista Zagreb, Dec 20, 2002

Download

Poslovne Strategije Tvrtke

Ekonomska Misao i Praksa, Jun 7, 1994

Download

Bosnia and Herzegovina in the Process of Integration with European Union

Some stone stands as a pledge that this never happens again, a song about the murder of Karlo Ljubić - Cain

državne bezbjednosti, tajna politička policija u bivšoj državi (SFRJ) 2 Osobe koje se nisu htjele... more državne bezbjednosti, tajna politička policija u bivšoj državi (SFRJ) 2 Osobe koje se nisu htjele predati partizanima i koje su nakon rata otišle u šumu. Zvali su ih škripari jer su se krili u škrapama (škripinama-među stijenama obraslim dračom i drugim raslinjem), negdje su ih zvali križari, kamišari itd.

Download

Common Agricultural Policy of the European Union

Download

Common commercial policy of the European Union

The common commercial policy has played an important role since the establishment of the European... more The common commercial policy has played an important role since the establishment of the European Union. It was introduced into the relations with non-member trade partners simultaneously with the establishment of the common and later on the single market within the Union. The policy is based on liberal trade between member countries and the common commercial policy for non-members. The common commercial policy regulates the exchange between the EU and non-members through its instruments. It has been conducted differently for particular economic branches, particular partners and competitors on the world market. The basic pillars of the common commercial policy are: common customs policy, common agricultural policy and the system of relating with the third countries. The importance of common commercial policy grew with the development of economic globalization and successful expansion of the European Union. During that period, the EU common commercial policy has been intentionally unified. Such an occurrence is logical because the customs union itself implies that the member countries define their common foreign policy, especially because of the economic and monetary unification of demands for the member countries to hold the same competitive position amongst the non-members. The European Union controls 1/5 of the world trade and plays an important role in the globalization of the world economy. Its common commercial policy protects commercial interests of the Union and aspires to introduce multilateral principles of globalization to as many participants in the world trade as possible, especially within the WTO. The European Union has maintained privileged commercial relations with many countries. Its integrated commercial policy eroded and was replaced by numerous preferential agreements.

Satyagraha – Moć Istine – Strategija Za Rješenje Hrvatskog Pitanja U Bih

Mostariensia

The concepts of public - Private financing of infrastructure project (the example of coridor VC - five C)

Vc (Five C) corridor is a highway which connects Central Europe with Adriatic sea and Mediterrane... more Vc (Five C) corridor is a highway which connects Central Europe with Adriatic sea and Mediterranean countries. This highway covers all B&H territory. That’s why this highway is the most important strategic infrastructure project for B&H economic development. The final project creation is still in realizations process. There are a lot of known public – private financing models of infrastructure project in Europe and World. B&H as transitional country doesn’t have implemented any such public – private models or they are minor. That project is mainly related to local community. Subject of this paper is analyses of public – private financing possibilities in construction of Vc corridor, its advantages and disadvantages. Goal of this paper is to forecast the optimal model which will fulfill all requirements of all subjects (stakeholders) which are included in this process (i.e. government, private investors, construction firms and social community in whole).