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==Marketing==
As part of the marketing campaign for AFL Challenge, [[Network Ten|Network Ten's]] program, Thursday Night Live, promoted the game and its sister title Rugby League Challenge, claiming it was the inspiration for an inter-league kicking competition.<ref name="Thursday Night Live">{{cite web | url=http://ten.com.au/video-player.htm?channel=TNL+Feature+Interviews&clipId=1427_TNL-NRLAFL-040909 | title=Network Ten | accessdate=2009-09-07}}</ref> TV advertisements promoting both Sony's new PSP model and AFL Challenge were run on Channel 10 during the first week of the finals season.<ref name="AFL Challenge commercial">{{cite web | url=
[[File:AflChallengeScreen.jpg|right|256px|thumb|[[Western Bulldogs]] vs. [[St Kilda Football Club|St Kilda]] screenshot]]
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