economics

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Secrets Of Selling To The Super Rich: Sales Superstars Of Luxury
No matter where you are, there are Super Rich individuals and families-that is, households with a net worth of at least $30 million. Despite representing 0.000029 of world population, they account for nearly 20% of luxury sales. They are predominantly self-made, grew up without luxury, and as they were getting rich, spent most of their time on their businesses, not buying luxury loafers. Because they don't fit the stereotype, many luxury marketers are out-of-step about how to develop relationships, and how to effectively market and sell to today's Super Rich. Business superstars Doug Gollan, Michael Calman and Daniel Wade offer advice on how to land and engage with the Super Rich. This book features interviews from 'sales superstars of luxury, ' star sellers who have been on the front line
Other People's Money: The Real Business of Finance
Old Money Style - Men Style Tips
Old Money Style shows any man how to dress better every day and spend less money doing it. This easy-to-understand manual can take you from ‘couldn’t care less’ to ‘classically well-dressed’, regardless of how much or how little you know about clothes.
Social Engineering: The Art of Human Hacking
To Catch a Spy
In To Catch a Spy: The Art of Counterintelligence, former Chief of CIA counterintelligence James M. Olson offers a wake-up call for the American public, showing how the US is losing the intelligence war and how our country can do a better job of protecting its national security and trade secrets.
How We Misunderstand Economics And Why It Matters by David Leiser | Indigo Chapters
This is the first book to explain why people misunderstand economics. From the cognitive shortcuts we use to make sense of complex information, to the metaphors we rely on and their effect on our thinking, this important book lays bare not only the psychological traits that distort our ability to understand such a vital topic, but also what this means for policy makers and civil society more widely. Accessibly written, the book explores the mismatch between the complexities of economics and the constraints of human cognition that lie at the root of our misconceptions. The authors document and explain the gamut of cognitive strategies laypeople employ as they grapple with such complex topics as inflation, unemployment, economic crises, finance, and money in the modern economy. The book exam
"What Do You Care What Other People Think?": Further Ad…
"What Do You Care What Other People Think?": Further Adventures of a Curious Character