Branding & Marketing

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Emotional trigger words to use in marketing to boost engagement and sales.
Emotional trigger words in marketing are powerful because they speak directly to what customers feel rather than just what they think. Words like "exclusive" or "instant" tap into desires like belonging or urgency, making people more likely to engage and act on impulse. It’s all about creating that immediate connection and trust that pushes them to say, “Yes, I need this now!” #marketingtips #consumerpsychology #buyerpsychology #emotionalmarketing #copywritingtips
8 Marketing Principles I Knew at 18: #personaldevelopment #personagrowth #successmindset #motivation #innovation #inspiration #successtips #marketing tips
How to Generate Leads: 40 Effective Tips for Lead Generation|How to Generate Leads: 40 Effective Tips for Lead Generation
Go-to-Market Strategy 101
A rock-solid go-to-market (GTM) strategy is essential for SaaS companies looking to successfully launch and scale their products. This guide will provide you with an understanding of what a GTM strategy is, what it is not, when you need it and what it includes.
The Road Map to Storytelling for Epic Marketing
Storytelling is a powerful tool in the realm of business. Compelling narratives have the ability to captivate audiences, inspire loyalty, and forge meaningful connections. However, crafting a compelling business story requires understanding and connecting with your hero—the customer. Fear not, for we are here to guide you on an enlightening journey towards mastering the art of storytelling in the context of business.
Marketing Plan for Your Small Business Brand
Does your small business marketing feel like a guessing game? You, my friend are not alone! Many of us face challenges in achieving true marketing results. The good news is, with the right approach, you can transform your marketing efforts. In this post, I’m here to help you clarify your plan, breaking down the process of creating an actionable and well-defined marketing plan into 5 simple steps. No worries if you don’t have marketing experience!
Why our brains LOVE visual content
Did you know that our brains process visuals and imagery 60,000 times faster than text alone? This is why visual content is such a powerful marketing communication tool for any business. #neuromarketing #contentcreation #marketing
How to use neuromarketing to influence decision-making
Using neuromarketing techniques like colour psychology, eye-tracking optimisation, brain-friendly imagery, and storytelling can enhance consumer engagement and influence decision-making. These strategies tap into the subconscious, making your marketing efforts more effective and memorable. #neuromarketing #marketingpsychology #buyerpsychology #marketingstrategy #growthmarketing #smartmarketing #marketingmentor