Quirky packaging

People are always seeking a healthy life with healthy choices, but unfortunately, healthy food isn’t very tasty. Bad fat Pussycat has created a miracle by providing various recipes that were health…

There are endless possibilities when it comes to sock packaging. You can go for a simple and elegant design, or something fun and quirky. The important thing is to make sure your socks stand out fr…

Can packaging design be both exclusive and warm? Studio Ingrid Picanyol’s work for Dalston Coffee proves that the answer is absolutely. The Barcelona coffee shop required an updated packaging system that aligned with its current branding, and Studio Ingrid Picanyol delivered. The sweet, simple design is straightforward yet implements a playful color palette, quirky illustrations, […]

Modernising a traditional category with a stand-out typographic brand identity

Crackers design studio – Bake Brown cookie box “Bake Brown cafe approached us to design a cookie box packaging for their wide range. It is an undisputed fact that apart from all the health benefits that come with eating with one’s hands, it is far more satisfying than anything else. Our hands are the first […]

Widarto Impact worked with Pinklab Co. to simplify the brand’s packaging system. While the pink-based packaging remained intact, the new, simple system leans into a type-driven design, making it easier for the brand to connect with its consumers. In addition, the updated design is much more digestible, legible, and easier for consumers to recognize the […]

In the coffee world, when it comes to packaging design, there’s an unspoken elitist aesthetic visualized through a minimalistic, brutally bland lens. When a brand can cleverly depart from some of the tired, pretentious undertones, there’s a genuine chance to stand out and push consumers into a visual space that’s as bold as the rich […]

Designed by Struck Axiom, United States.New Twist on an Old ClassicSweet’s Candy needed a rejuvenation for their century-old product and a face lift for their decades-old packaging. Something to match the quality of the product and launch it into a category all its own, Gourmet Taffy. The solution came in the form of the Sweet’s…

For the average consumer, food packaging is nothing more than a necessary evil to keep their produce safe. Food containers aren't there to be admired or appreciated, and it'll end up in the recycle bin just as soon as the box or package is empty. But as you can see from these intuitive and innovative food package designs of cool products, that doesn't have to be the case.

Having a cup of hot beverage and several cookie/biscuit is a real enjoyment during the winter time. If you are